Shivaraju B M
Bengaluru
Summary
Dynamic Operations & Marketing Manager with a proven track record at CANS Multi Speciality Hospital, excelling in marketing strategy and customer relationship management. Spearheaded innovative campaigns that significantly boosted patient engagement and streamlined procurement processes, enhancing operational efficiency and brand visibility. Adept at problem-solving and market analysis to drive business growth.
Overview
19
19
years of professional experience
Work History
Operations & Marketing Manager
CANS Multi Speciality Hospital
Bengaluru
10.2022 - Current
- Developed marketing strategies to increase patient engagement and community awareness.
- Managed social media campaigns to promote hospital services and health initiatives.
- Analyzed market trends to identify opportunities for service expansion and improvement.
- Trained team members on effective communication strategies for patient interactions.
- Created content for promotional materials, including brochures, flyers, and websites.
- Developed social media marketing strategies to help brand company and increase sales.
- Maintained relationships with key customers through regular communication.
- Developed and implemented marketing plans for new products.
- Managed daily operations of patient admissions and discharges.
- Coordinated with medical staff to ensure compliance with health regulations.
- Implemented policies to improve patient care and operational efficiency.
- Collaborated with department heads on strategic initiatives and projects.
- Recruited, trained, evaluated, and supervised departmental personnel.
- Resolved customer complaints in a timely manner while maintaining high levels of customer service.
- Negotiated contracts with vendors for supplies, equipment and services needed by the hospital.
- Developed marketing plans for new programs or services offered by the hospital.
- Implemented cost control policies to limit excessive or unmanaged spending by various teams.
Operations & Marketing Manager
Parvva Diagnostics & Health Care Pvt Ltd
Bengaluru
09.2019 - 09.2022
- Completed day-to-day duties accurately and efficiently.
- Contributed innovative ideas and solutions to enhance team performance and outcomes.
- Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
- Identified needs of customers promptly and efficiently.
- Collaborated closely with team members to achieve project objectives and meet deadlines.
- Exceeded customer satisfaction by finding creative solutions to problems.
- Utilized various software and tools to streamline processes and optimize performance.
- Achieved cost-savings by developing functional solutions to problems.
Marketing & Purchase Manager
Punya Hospital India Pvt Ltd
Bengaluru
06.2015 - 08.2019
- Managed procurement of medical supplies and equipment for hospital operations.
- Negotiated contracts with suppliers to secure favorable terms and pricing.
- Coordinated inventory management to ensure adequate stock levels for clinical needs.
- Analyzed market trends to identify new sourcing opportunities for hospital supplies.
- Monitored supplier performance and addressed issues to maintain service quality.
- Maintained accurate records of all purchase orders, invoices and contracts.
- Negotiated with suppliers to obtain the best possible pricing, payment terms and delivery times.
- Analyzed market trends to identify growth opportunities for product lines.
- Oversaw content creation for social media, blogs, and email newsletters.
- Led team meetings to discuss project progress and align on objectives.
- Created content for promotional materials, including brochures, flyers, and websites.
- Prepared monthly sales reports to document sales volumes, potential sales, and areas of proposed client base expansion.
- Coordinated with sales teams to develop mutual approaches to problems and opportunities.
Marketing & Purchase Executive
Chandu Agencies
Bengaluru
06.2006 - 05.2015
- Maintained accurate records of all purchase orders, invoices, contracts and related documents.
- Negotiated pricing, delivery terms, payment terms and other contractual agreements with suppliers.
- Managed inventory levels by monitoring stock requirements and ordering materials as necessary.
- Prepared reports on purchases including cost analyses, inventory control reports and price lists.
- Negotiated contracts with outside providers to minimize costs to company and customers.
- Obtained quotes from various suppliers to determine most cost-effective purchasing options.
- Developed and maintained an up-to-date database of suppliers, products, and prices.
- Developed marketing strategies to enhance brand visibility and engagement.
- Conducted market research to identify consumer trends and preferences.
Education
Bachelor of Arts -
Bangalore University
BengaluruSkills
- Marketing strategy
- Procurement negotiation
- Inventory management
- Problem solving
- Market analysis
- Customer relationship management
- Brand promotion
- Business development
Languages
Kannada
First Language
Kannada
Advanced (C1)
C1
English
Advanced (C1)
C1
Timeline
Operations & Marketing Manager
CANS Multi Speciality Hospital
10.2022 - Current
Operations & Marketing Manager
Parvva Diagnostics & Health Care Pvt Ltd
09.2019 - 09.2022
Marketing & Purchase Manager
Punya Hospital India Pvt Ltd
06.2015 - 08.2019
Marketing & Purchase Executive
Chandu Agencies
06.2006 - 05.2015
Bachelor of Arts -
Bangalore University
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