Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
OperationsManager
Shivendrasinh Patankar

Shivendrasinh Patankar

Client Solutions Manager
Pune,India

Summary


Outstanding Growth Marketing professional with strong background in Performance Marketing.Blended social, technical and analytical skills to identify and resolve range of client issues. Excellent listener understands clients' needs and propose practical solutions. Impressive history of bringing in and retaining high-value clients.

Overview

3
3
years of professional experience
3
3
years of post-secondary education

Work History

Client Solutions Manager

Dentsu
Pune, Maharashtra
04.2022 - Current
  • Developed Solutioning framework and onboarded 18 clients within 6 months.
  • Served as external channel consultant educating clients on performance solutions and best practices, and ultimately grow existing business.
  • Worked with brands to understand their business objectives and develop Performance Marketing strategy in partnership with the Business Development Team,which constituted building on insights, crafting flawless media plans & presentations, page strategy, creative and measurement recommendations.

Business Strategy Manager

Merkle Sokrati
Pune, Maharashta
12.2021 - 03.2022
  • Led client engagements and workstreams related to process improvements and operational analysis for customer-facing services with P&L accountability of managing annual revenue of INR 11Mn
  • Collaborated with Performance and analytic teams to generate insights on market trends and deliver customer-centric, data-driven solutions.
  • Initiated automated keyword negation lists which helped in save ~50 man hours per week.
  • Spearheaded Agile development & Go to Market Strategy for Marketplace Capability

Senior Business Analyst

Merkle Sokrati
Pune, Maharashtra
03.2021 - 11.2021


  • Created omnichannel marketing strategy, optimized ad budget leading to a reduction in cost per sale by 7x.
  • Implemented remote diagnostics & troubleshooting, reducing Escalation Rate from 19% to below 2.9%
  • Analyzed data from dashboards & third party tracking platforms to understand user behavior which helped in reduction in cost per acquisition by 30%.

Business Analyst

Merkle Sokrati
Pune , Maharashtra
11.2020 - 02.2021


  • Delivered analysis of market, sales and consumer trend impact on long and short-term strategies.
  • Executed end to end account operations for 4 clients on Google Ads & Meta Platforms
  • Drove account innovation learning to peers in the 15 members team.

Consultant

Merkle Sokrati
Pune , Maharashtra
09.2018 - 05.2020
  • Analyzed problematic areas to provide recommendations and solutions.
  • Integrated technology and business operations to identify targeted solutions to customer issues
  • Automated reporting dashboards aggregating KPI’s in Tableau, saving 3120 man-hours per month
  • Automated reporting & reconciliation process for organization, decreasing monthly TAT by 5 days
  • Drove product adoption through trainings & webinars, increasing average lead qualification to 87%
  • Diagnosed & optimized customer onboarding process, decreasing turnaround time (TAT) by 6 days

Education

Bachelor of Management Studies - Marketing

Indian Institute of Cost Mgmt Studies & Research
Pune
06.2017 - 11.2020

Skills

    Problem Solving

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Accomplishments

  • Capability Building
  • Growth Consult
  • Marketrix
  • Code Red Turnaround
  • RFP Creation

Timeline

Client Solutions Manager

Dentsu
04.2022 - Current

Business Strategy Manager

Merkle Sokrati
12.2021 - 03.2022

Senior Business Analyst

Merkle Sokrati
03.2021 - 11.2021

Business Analyst

Merkle Sokrati
11.2020 - 02.2021

Consultant

Merkle Sokrati
09.2018 - 05.2020

Bachelor of Management Studies - Marketing

Indian Institute of Cost Mgmt Studies & Research
06.2017 - 11.2020
Shivendrasinh PatankarClient Solutions Manager