Summary
Overview
Work History
Education
Skills
Timeline
Generic
Shivender sandal

Shivender sandal

Gurgaon

Summary

Retail professional with over 11 years of experience across multiple categories. Proven track record of driving growth and profitability for various brands and portfolios. Expertise in buying, merchandising, inventory planning, sales forecasting, and vendor management.

Overview

11
11
years of professional experience

Work History

Category Manager

CITYMALL
GURGAON
06.2025 - Current
  • Managed beauty health and personal care categories, ensuring consistent product availability and driving significant business contributions.
  • Develop procurement category strategies to optimise product offerings and pricing structures.
  • Drove GMV growth through strategic assortment expansion and competitive pricing initiatives.
  • Optimised listings, pricing, and visibility to enhance conversion rates.
  • Monitored inventory levels and coordinated with suppliers to maintain stock availability and minimise stockouts.
  • Managed category-wise sales targets and developed monthly business plans to drive revenue growth.

Category Manager- Beauty & Personal Care

Dabur New U
05.2023 - 05.2025
  • Spearhead cosmetics and skincare category, driving both top-line growth and market share.
  • Align targets with organisational goals to drive strategic initiatives.
  • Led beauty and skincare category initiatives to enhance product visibility and market presence.
  • Assisted in managing end-to-end buying planning across commerce and offline channels.
    Supported teams in coordinating purchasing processes and ensuring timely deliveries.
    Facilitated communication between stakeholders to streamline procurement activities.
  • Assisted in maintaining accurate inventory records.
    Supported team in tracking stock levels and product availability.
    Helped coordinate inventory audits to ensure compliance.
  • Coordinated with sales teams to ensure alignment on category performance and strategised for improved sales outcomes.
  • Monitored and analysed monthly performance against budgeted plans to ensure alignment with financial objectives.
  • Implemented corrective actions to enhance sales and profitability.
  • Developed strategic sales order plans to maximise revenue and margin targets.
  • Optimise stock levels across stores to enhance operational efficiency.
  • Onboarded new brands to enhance category diversity and strength.
  • Assisted in developing portfolio materials.
    Collaborated with team to gather project examples.
    Supported design and presentation of portfolio components.
  • Executed brand closure on quarterly and yearly basis to ensure alignment with organisational goals.
  • Assisted in closing commercial agreements with various brands.
    Supported teams in negotiations and finalising contracts.
    Facilitated communication between stakeholders for effective closure.
  • Spearheaded negotiation and finalisation of brand investment plans to drive incremental income.
  • Optimise operational costs to enhance financial efficiency and drive sustainable profit margins.

Category Manager

HOUSE OF BEAUTY
GURGAON
03.2022 - 05.2023
  • Oversaw buying and replenishment processes for cosmetics, skincare, and fragrance categories, ensuring optimal inventory levels.
  • Oversaw premium luxury and mass masstige portfolio management through omni-channel strategies.
  • Assisted in managing communication across various platforms.
    Supported teams in coordinating channel updates effectively.
    Facilitated discussions to enhance channel engagement.
  • Sourced and onboarded new brands to enhance product offerings and market presence.

Onboarded 70+ brands onto platform, enhancing market presence and user engagement.

  • Optimised website performance through strategic keyword integration and effective review management to enhance visibility and boost sales rankings.

SPAR HYPERCITY

CATEGORY MANAGER- FMCG NON FOOD
BANGALORE
02.2021 - 03.2022
  • Oversaw centralised purchasing of FMCG non-food category, driving strategic procurement initiatives.
  • Spearhead end-to-end category management for assigned categories, ensuring strategic alignment and optimisation.
  • Executed vendor negotiations to optimise sourcing and enhance pricing strategies.
  • Conduct pricing analysis and benchmark against competitors to establish competitive yet profitable pricing strategies.
  • Analysed sales performance and scanned margins to enhance decision-making and drive profitability.
  • Coordinated store operations to optimise category presentation and enhance shelf space allocation for visual merchandising and maintenance.

LENSKART

BUYER
GURGAON
12.2017 - 05.2019
  • Spearhead strategic initiatives in eyeglass category to enhance purchasing experience.
  • Analysed space productivity following rack implementation in eyewear category.

612 LEAGUE

ECOMM EXECUTIVE
GURGAON
08.2015 - 12.2017
  • Oversaw management of national e-commerce accounts and website to enhance online presence and customer engagement.
  • Assisted in settling promotional totals and ensuring visibility delivery on a regular basis.
    Supported team in achieving consistent promotional outcomes and maintaining visibility standards.
    Contributed to the management of promotional totals and visibility efforts regularly.
  • Assisted in planning material dispatch and logistics.
    Supported timely product delivery and quality assurance.
    Helped manage inventory and operations effectively.
  • Monitor market trends and competitors to provide timely insights.
    Collaborate across various departments to support overall company objectives.
  • Analysed growth and sales trends to identify strategic opportunities for expansion.
  • Assisted with onboarding of new accounts.
    Supported clients in understanding account setup procedures.
    Facilitated training sessions to familiarise users with account features.

Education

Master of Business Administration - MASTERS IN FASHION MANAGEMENT

NIFT BANGALORE
Bengaluru, KA
01-2015

Skills

  • P&L Accountability
  • Strategic Business Planning
  • Budget Forecasting
  • Vendor management
  • Inventory Management
  • Strategic sourcing
  • Contract Negotiation
  • Category management
  • Ecommerce
  • Supplier management
  • Brand development

Timeline

Category Manager

CITYMALL
06.2025 - Current

Category Manager- Beauty & Personal Care

Dabur New U
05.2023 - 05.2025

Category Manager

HOUSE OF BEAUTY
03.2022 - 05.2023

SPAR HYPERCITY

CATEGORY MANAGER- FMCG NON FOOD
02.2021 - 03.2022

LENSKART

BUYER
12.2017 - 05.2019

612 LEAGUE

ECOMM EXECUTIVE
08.2015 - 12.2017

Master of Business Administration - MASTERS IN FASHION MANAGEMENT

NIFT BANGALORE
Shivender sandal