Adobe Creative Suite
Hi, I’m
Shivshankar Dasgupta
Product Designer
Faridabad
There’s no shortage of remarkable ideas, what’s missing is the will to execute them.
Seth Godin
Summary
A visual storyteller by heart with excellent analytical, research and collaboration skills. With over 10+ years of experience, shaping the future of startups and helping them become a user centric power house with the help of design.
Overview
13
years of professional experience
Work History
IMMO Investment TechnologiesLondon
Product Designer
07.2019 - 03.2023
Job overview
- Led UI/UX design operations for the company catering to Marketing and Product departments, utilizing user-centered design principles
- Collaborated with product managers and leadership team to create customer-centric UI/UX solutions, leveraging design thinking and human-computer interaction expertise
- Conducted user research to execute the information architecture, wireframing, prototyping, and interaction design of seller website, resulting in a 1.5x increase in lead conversions keeping in mind the responsive design system
- Served as UI design lead for the launch of IMMO's first superapp "IMMO Resident" on iOS and Android platforms in the UK and Germany, designing for responsive and mobile-first design
- Utilized agile design principles to deliver tailored UI/UX solutions that met customer requirements, incorporating accessibility and inclusive design principles
- Designed and maintained IMMO's "BRICKS" design system in collaboration with the engineering team, streamlining front-end development and ensuring consistency across design tools such Figma and Storybook.
- Documented the design process using Jira and Clickup, creating user personas and user flows to capture user needs and behaviors
- Conducted usability testing and prototyping to gather feedback and insights for ongoing design enhancements, improving the interaction design and visual design of the seller website and IMMO Resident app
noonGurgaon
Manager - Creative Operations
02.2021 - 11.2021
Job overview
- Led and mentored offshore design operations team in India for Dubai based E-Commerce giant. Managed team of 15 employees, overseeing hiring, training, and professional growth of employees.
- Leveraged user-centered design and design thinking methodologies to deliver multi-platform digital 2.5X business growth during sale campaigns in under 6 months. Used tools such as Sketch, Figma, Adobe XD, etc. to create responsive designs for web and mobile platforms.
- Fostered highly communicative, collaborative team culture to encourage creative problem-solving and deliver high quality content.
- Developed campaign-based design style guides based on themes for the team to work on.
CARS24 Services Private LimitedGurgaon
Asst. Manager Design
06.2016 - 05.2019
Job overview
- Developed and executed a user-centered content strategy that resulted in the creation of viral-worthy content on social media, with more than 15 million views and 60 thousand shares on platforms like Facebook and YouTube.
- Led the design and development of creative assets for Google display network and Facebook paid promotions, utilizing design thinking, user research, and wireframing to drive online lead generation and achieve 3X business growth in just two years.
- Managed various media agencies to execute successful ATL campaigns for broadcast media and service launches, employing human-computer interaction principles and collaboration to achieve high-quality results.
- Collaborated with celebrity brand ambassadors, including Mr. Boman Irani, Mandira Bedi, and Nawazuddin Siddiqui, to develop and launch campaigns that resonated with target audiences and contributed to the brand's success.
Dilip Cambria Design Pvt. Ltd. Gurgaon
Senior Assistant Graphic Designer
03.2014 - 05.2016
Job overview
- Handling Online Social Media Marketing operations. Managed DC Design FB/Instagram pages to increase organic reach. Took it from 2.2 mil to 4.5 mil in 1.5 years.
- Print work frequently featured in leading automotive magazines such as Autocar India and Evo India. Also in mainstream national newspress like HT and TOI
Arena MultimediaFaridabad
Design Faculty
04.2012 - 06.2013
Job overview
- Co-Led faculty team in teaching 60+ Arena students about art and design foundation and advance 3d animation courses.
- Conducted design workshops across local schools and colleges to increase student footfall, resulting in increased number of batches by 30% in under 1 year.
- Mentored students are placed in top tier companies like Deloitte, ZS Associates, CARS24, Noon, IMMO Capital
Idoodle StudiosNew Delhi
Illustrator
02.2010 - 03.2012
Job overview
- Released Chronicles of Trio: Forging of the Legends. First ever Graphic novel made with handmade Miniature sets with 2D illustrations released in India (Lead Photographer and set Creator).
Education
Punjab Technical UniversityPunjab
Bachelor of Science from Animation
03.2009 - 03.2012
Centennial CollegeToronto, Canada
Certificate from Digital Animation (3D) Certificate
03.2010 - 03.2011
Centennial CollegeToronto, Canada
Certificate from Art And Foundation Certificate
03.2009 - 03.2010
Skills
Ui/Ux Design
User Research
Prototyping
Design Thinking
Interactive motion design
Web design
Mobile app design
Accomplishments
- Trained by one of Asia's best Viral content Marketer Mr. Ashish Chopra (Ixigo).
- Have won first prize in the annual kaleidoscope India photography contest for the year 2013. Hosted by Indian institute of photography.
Hobbies
- Product and Portrait photography
- An avid automotive enthusiast, Scale model collector. Successfully running India's only dedicated scale model forum launched in July 2020.
Software
Figma
Sketch (Mac)
Invision
Timeline
Manager - Creative Operations
noon
02.2021 - 11.2021
Product Designer
IMMO Investment Technologies
07.2019 - 03.2023
Asst. Manager Design
CARS24 Services Private Limited
06.2016 - 05.2019
Senior Assistant Graphic Designer
Dilip Cambria Design Pvt. Ltd.
03.2014 - 05.2016
Design Faculty
Arena Multimedia
04.2012 - 06.2013
Centennial College
Certificate from Digital Animation (3D) Certificate
03.2010 - 03.2011
Illustrator
Idoodle Studios
02.2010 - 03.2012
Punjab Technical University
Bachelor of Science from Animation
03.2009 - 03.2012
Centennial College
Certificate from Art And Foundation Certificate
03.2009 - 03.2010