Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Shobhit Gaur

Summary

Experienced Senior Partnership Professional skilled in managing end-to-end partnerships to drive profitability. Demonstrated ability to effectively handle large partners and optimize campaigns for exceptional ROIs.

Overview

6
6
years of professional experience

Work History

Senior Marketing Executive

Junglee Games
06.2023 - Current
  • Spearheaded comprehensive Partnership initiatives from inception to execution. Negotiated partnership agreements, focusing on maximizing value and long-term collaboration.
  • Developed and executed regional go-to-market strategies, demonstrating strong understanding of vertical-specific and market-specific dynamics.
  • Managing a budget of 5 Cr monthly, designing strategies for paid channels tied to the business objectives like driving volumes in Core markets & improving unit economics(LTV, ADPU, and churn%) in Non-Core markets.
  • Utilized data analysis to optimize campaigns and achieve good ROIs. Leveraged insights to refine targeting strategies, messaging, and creative elements.
  • Implemented A/B testing and other techniques to continuously improve campaign performance.
  • Collaborated cross-functionally with Analytics, Creative, Product, and Operations teams to deliver integrated solutions and optimize campaign outcomes.
  • Established and maintained relationships with major affiliate networks & direct partners, expanding partnership opportunities and leveraged their network to amplify marketing efforts and drive user acquisition.
  • Furthermore, secured over INR 5 Cr from payment partners to run cashback offers.
  • Launched and managed the Junglee Poker offline channel, personally engaging and onboarding premium clientele.

Assistant Manager -Growth

Doubtnut
01.2019 - 06.2023
  • Supported Doubtnut's media sales efforts, strategically selling inventory to direct clients and agencies.
  • Handled Marketing Operations for branding campaigns on Doubtnut app, working closely with the tech team and ensuring best user journeys for maximum CTR.
  • Established & managed an influencer marketing channel of more than 300+ influencers, generated more than 1 billion views for the brand.
  • Worked on monthly budgets of 40Lakh+ for various marketing activities.
  • Acquired youtube channels for instant growth and large audience.
  • Created Communities on Telegram & WhatsApp that connected thousands of students for easy distribution of new offers and updates.

Product Associate

Topya
03.2019 - 04.2019
  • BTL Sales like School Activations for brands.
  • Made campaigns for brands - Sparx, Kores etc and managed accounts like Cremica, KidZania et

Education

BA - Journalism & mass communication

Guru Gobind Singh Indraprastha University
New Delhi
01.2019

Intermediate - Non-Medical Science

Rainbow School
01.2016

Skills

    Affiliate Marketing

    Media Sales

    Offline Marketing

    Strategic Partnerships & alliances

    MMP (Branch & Appsflyer)

    Negotiations

Accomplishments

  • Awarded Junglee Games Spot Award in H2 '2023 for good performance.
  • Received TroubleShooter Award for JFM '25.

Timeline

Senior Marketing Executive

Junglee Games
06.2023 - Current

Product Associate

Topya
03.2019 - 04.2019

Assistant Manager -Growth

Doubtnut
01.2019 - 06.2023

BA - Journalism & mass communication

Guru Gobind Singh Indraprastha University

Intermediate - Non-Medical Science

Rainbow School

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Shobhit Gaur