Shounak Deodhar

· Social Media Marketing:

Created engaging social media posts to increase brand awareness and audience engagement.

Analyzed social media metrics to track campaign performance and optimize strategies.

· Search Engine Optimization (SEO):

Conducted keyword research to identify relevant search terms for targeted content creation.

Optimized website content with relevant keywords and meta descriptions to improve search engine ranking.

· Content Writing:

Researched and crafted compelling website copy, blog posts, and other content aligned with SEO best practices.

Maintained a strong brand voice and message consistency across all content pieces.

· Google Workspace Management:

Utilized Google Docs, Sheets, Slides, and other tools to collaborate effectively on projects.

Streamlined internal communication and project management using Google tools.

This internship provided a well-rounded foundation in digital marketing essentials. I developed a strategic mindset, understanding how these tactics work together to achieve integrated marketing goals.

This experience equipped me to be a valuable asset in contributing to and executing successful online marketing campaigns.