Shraddha Rajput
Mumbai
Summary
A passionate and result-oriented professional with over 7 years of experience in the fashion and e-commerce industry. Currently work at Glance-Roposo (Inmobi Group) and bring extensive experience working with startups. This background has honed my ability to handle high-pressure environments, manage multiple projects with limited resources, and build brands and private labels from the ground up. My strong leadership skills and project management expertise ensure successful project completion within timeframes while optimizing costs.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Visual Merchandising Team Lead
Glance- Roposo
Mumbai
12.2022 - Current
- Developed and implemented Visual Merchandising strategies to maximize sales.
- Created attractive displays that showcased products in a visually appealing manner.
- Analyzed customer data to determine trends in purchasing behavior.
- Executed brand-building initiatives for Private Labels.
- Designed complex reports using SQL Server Reporting Services.
- Developed and implemented brand strategies to increase visibility, engagement, and customer loyalty.
- Created new digital marketing campaigns to promote products and services on various ecommerce platforms.
- Proficient in Shopify store setup, customization, app integration, theme development, and optimizing for conversions and marketing strategies.
- Collaborated with clients to develop video concepts and storyboards.
- Managed a team of 7-10 members, overseeing daily operations and ensuring project success.
Senior Merchandising & Sourcing
Glance- Roposo
Mumbai
11.2020 - 12.2022
- Oversaw app merchandising, enhancing user experience and driving product visibility and sales
- Western Wear Category Management
- Private Label
Senior Associate - Growth
Shop101
Mumbai
12.2019 - 11.2020
- Managed private label brand development from concept to launch, driving growth and positioning.
- Introduced innovative strategies to scale the business, resulting in 35% increase in user engagement
- Developed strategies to enhance Consumer Retention.
- Collaborated with product, marketing, and sales teams to implement growth initiatives that scaled user base by 45%.
Education
BBA-IB - International Business Management
Sanjivani Group Of Institute
Shirdi03-2018
Skills
- E-commerce Curation
- Familiar with BigQuery, Superset, Gupshup, and other data tools
- Advance Excel and SQL
- Analytics and Reporting
- Brand Promotion
- Content Development
Certification
- Social Media Marketing
- SQL In Learning
- Shopify Expert 2023
- Business Development In B2b
Accomplishments
- Inspiring Women Entrepreneur-Meesho(2018)
- Real star Award- Inmobi 2022 & 2023
Affiliations
- Fashionista
- Curious Learner
- Decision Maker
- Trekker
- Passionate about fitness
Timeline
Visual Merchandising Team Lead
Glance- Roposo
12.2022 - Current
Senior Merchandising & Sourcing
Glance- Roposo
11.2020 - 12.2022
Senior Associate - Growth
Shop101
12.2019 - 11.2020
BBA-IB - International Business Management
Sanjivani Group Of Institute
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