Business Analyst, utilizing quantitative analysis tools to investigate problems thoroughly before developing comprehensive solutions, tailored specifically to each individual business need. Excels at presenting complex information in easy-to-digest format, allowing clients to make informed decisions quickly.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Consultant - Retail (HORECA)
Zomato Limited
02.2025 - Current
Consulted 50+ leading 5-star hotel chains, premium restaurants, and iconic local outlets, enhancing their procurement, kitchen operations, and sustainability strategies.
Drove cost optimization of up to 20% for both, the restaurants as well as Zomato by streamlining vendor sourcing, standardizing SKUs, and improving inventory management.
Advised on ingredient traceability and compliance, helping clients meet FSSAI standards and adopt safer sourcing practices.
Spearheaded menu engineering initiatives to boost profitability by up to 40% and reduce food waste, aligning with operational and seasonal trends.
Enabled digital transformation by integrating tech-based procurement platforms (like Hyperpure) for seamless supply chain operations.
Built long-term client relationships through customized consulting, market insights, and supplier negotiations, directly impacting bottom-line growth.
Product Owner - DrySign
Exela Technologies
11.2021 - 12.2023
Gathered project requirements through interactions, meetings and walk-through with potential application users and to develop business requirements documents (BRD), functional requirements documents (FRD), workflow diagrams and user mock-ups.
Monitoring the market along with developing competitive analysis, and Go to Market strategy for the launch of new products and new markets, providing valuable insights to the management
Preparing and maintaining a market launch tracker in coordination with the group product manager
Suggest, brainstorm, and prioritize product enhancement features.
Lead testing activities for the entire application and active participation in UAT
Aligning product vision with stakeholders' vision and ensure comprehensive sign-off from all the stakeholders on the business requirements.
Manage the defect life cycle in Jira and provide timely resolution
Develop confluence pages for prod release, containing business summaries, ticket lists, cut over plans and dependencies
Implemented 'KEYCLOAK' for identity access management and integrated the application with 'STRIPE' for secure and seamless payments.
Provide RCA on defects and actively perform gap analysis
Acted as primary liaison between business stakeholders and technical teams, ensuring seamless communication and alignment of project goals
Conducted requirement gathering sessions with customers to understand business needs and translate them into functional needs
Created detailed BRDs and FSDs as per the project needs
Managed end-to-end CR lifecycle, from impact analysis to implementation, ensuring minimal disruptions to the ongoing operations and prioritizing change requests based on business urgency and strategic alignment keeping in mind SLAs and Budget constraints
Maintained a change request log to track modifications, approvals, and deployment timelines
Used JIRA, CONFLUENCE, and TULEAP to manage customer requests efficiently
Determine and assign sales quotas, targets, and/or goals
Project and forecast annual and quarterly revenue and for one or more sales territories
Develop sales strategies to acquire new customers or clients
Track sales team metrics and share those with the company leadership
Analyze sales data on sales results and develop plans to address performance gaps
Collaborate with marketing executives to develop lead-generation plans
Monitor competition, economic indicators, and industry trends
Business Analyst - Zomato Gold
Zomato Limited
04.2020 - 10.2021
Created user stories for flat discount rate and membership charges on Gold membership and customer subscriptions.
Liaising among end users, developers and cross IT teams for achieving optimal operational performance
Facilitated workshops and training sessions for 100+ users
Extensively worked on SQL queries using MySQL for comparison between online and walk-in orders
Preparing test cases, conducting UAT and giving presentations as part of status reporting
Liaising with third parties like payment gateways and internal teams for smooth and timely implementation
Provided insights into project progress, key achievements, challenges, and future plans
Create, edit, and update marketing collaterals, FAQs for user manual
Designed MVPs based on the urgency, requirement, LOE and value addition
Built structured feedback pipelines from restaurants and users, translating qualitative input into actionable product iterations—directly influencing feature rollouts like real-time order tracking and simplified menu integrations.
Analysed user behavior and churn patterns to optimize Zomato Gold pricing tiers and benefit structure—leading to a 20% rise in conversion rates and reduced voluntary drop-offs.
Senior Key Account Manager
Zomato Limited
01.2019 - 03.2020
Strategic planning and data study to optimize order volumes, average order value and order through rate while helping businesses make decisions on pricing, marketing and user engagement techniques
End-to-end client relationship management including customer servicing, cross-selling of Zomato products, performance tracking and troubleshooting
Enhance UI/UX through methods involving Competition bench-marking, page hygiene and restaurant visibility
Collaborate with cross functional teams: Tech, Revenue and supply to solve real time issues
Hyperpure: Introduced the B2B supply chain portal: Hyperpure by Zomato; Promoting next day delivery to cater to the requirements of F&B restaurant partners
Zomato Market: Launched and scaled the Zomato market, facilitating grocery and essential product delivery during the COVID-19 pandemic when the company's revenue was down by 75%
Generate potential leads and strike acquisition deals with restaurants and delivery kitchens via commission negotiations, consultations and data analysis
Liaise with the central audit, revenue and logistics team to provide short-term and long-term solutions pertaining to onboarding and content
Source direct revenue through advertisement sales and promotions of restaurant partners
Undertake new zone/city launch to ensure an incremental supply
Oversee the executive team ensuring daily and monthly targets are met
Senior Sales Officer
Berger Paints India Limited
01.2018 - 01.2018
Developing and sustaining long-lasting relationships with customers
Screening, recruiting, and training sales employees
Answering customers' questions and escalating complex issues to the relevant departments as needed
Maintaining an accurate record of all sales, scheduled customer appointments, and customer complaints
Collaborating with the marketing department to ensure that the company is reaching its target audience
Informing product developers of possible product improvements and changes to ensure that company products meet current market needs