SHRAXIE
City
Summary
Results-driven Content Creator and Social Media Manager with over 3 years of experience in digital content production, brand management, and social media marketing. Proven ability to grow online presence, increase engagement, and build communities through strategic content planning, SEO optimization, storytelling, and aesthetic design. Highly skilled in video editing, content analytics, and trend forecasting, with a passion for using digital platforms to drive visibility and brand loyalty.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Content Creator
Self-Employed
01.2022 - Current
- Company Overview: Instagram & YouTube (“Shr@xie”)
- Created high-performing digital content including reels, vlogs, carousels, and community posts across platforms
- Developed a consistent visual brand using cut-out editing, effective captioning, and content scheduling tools
- Leveraged insights and analytics to optimize viewer retention and follower growth by aligning with platform algorithms
- Instagram & YouTube (“Shr@xie”)
Social Media Head
Student Content Creation Club
06.2024 - 03.2025
- Company Overview: GITAM University
- Led the club’s entire digital media strategy and coordinated all content creation operations
- Managed a student creator team and executed growth-focused campaigns
- Analyzed post metrics and engagement trends to improve content performance and page visibility
- GITAM University
Freelance Social Media Manager
Luxury Event Décor Brand
06.2024 - 03.2025
- Company Overview: Remote
- Created and managed visually aesthetic feeds aligned with brand goals
- Developed branded content calendars, reels, and hashtag strategies to boost reach and engagement
- Maintained consistency and adapted to platform changes using data insights
- Remote
Content Creator
Student Content Creation Club
08.2023 - 05.2024
- Company Overview: GITAM University
- Produced engaging university-focused digital content to support marketing and branding efforts
- Assisted in managing club social handles with posts, reels, stories, and static graphics
- Conducted platform research and executed trend-based strategies
- GITAM University
Education
Bachelor’s Degree - Food Technology
GITAM University
HyderabadSkills
- Content Creation
- Storytelling
- Social Media Strategy
- Digital Marketing
- Branding
- Hashtag Strategy
- SEO Optimization
- Influencer Collaboration
- Campaign Planning
- Social Media Analytics
- Growth Tracking
- Video Editing
- Graphic Design
- Copywriting
- Scriptwriting
- Project Management
- Freelancing
- Community Engagement
- Retention
- Trend Analysis
- Algorithm Strategy
Certification
- Digital Marketing Basics – [Institute / Platform Name]
- Instagram Growth & Engagement – [Platform Name]
- Content Strategy for Social Media – [Optional if completed]
Languages
- English, Fluent
- Telugu, Native
- Hindi, Conversational
Technical Proficiencies
CapCut, VN Editor, Canva, Adobe Express, Instagram Insights, YouTube Studio, Meta Business Suite, Google Workspace, Notion, Trello
Projects And Achievements
- Successfully improved social media page engagement by [XX]% across multiple platforms.
- Created viral content that generated significant follower increase and high share rates.
- Built and sustained a personal content brand identity with high engagement metrics.
Timeline
Social Media Head
Student Content Creation Club
06.2024 - 03.2025
Freelance Social Media Manager
Luxury Event Décor Brand
06.2024 - 03.2025
Content Creator
Student Content Creation Club
08.2023 - 05.2024
Content Creator
Self-Employed
01.2022 - Current
Bachelor’s Degree - Food Technology
GITAM University