Shreya Jain

• Responsible to handle the Ecommerce Accounts like Amazon , Flipkart and Quick Commerce Accounts like Zepto , Swiggy- Instamart , Blinkit and Bigbasket across Karnataka , Tamil Nadu and Kerela.
• Managing 17cr.+ Ecommerce business.
• Driving accelerated growth and Quick Commerce agenda at PepsiCo Foods India, shaping how our products reach consumers in minutes.
• Drove 106% YoY growth from March'24 to date.
• Responsible to collaborate with cross functional teams and Ecommerce Accounts to optimize availability, visibility and activations, resulting in enhanced business performance
• Utilize data analytics to gain shopper insights, drive demand forecasting and maintain commercial hygiene, informing strategic business decisions.
  

• National Chains' Business Management - Managed Britannia's business in Tesco ( TATA Group ) and Spar (Landmark Group) stores across Bengaluru driving sales and partnerships.
• Stand Alone Modern Trade Stores' Business Management - Distributor Handling - Developed and executed business strategies for modern trade stores in Bengaluru like merchandising , driving new product launches , new vendor acquisition and management hence fostering distributor relationships and expanding market presence.

Distributor Management - General Trade | Ahmedabad (February 2022 - March 2022)

• Drove new outlet expansion in Ahmedabad, acquiring local general trade outlets and boosting focused products' offtake, enhancing market penetration.
• Analyzed market topography and demand pattern in Ahmedabad, identifying opportunities for product repositioning to improve visibility and secured maximum Share of Shelf.

Distributor Management - General Trade | Vadodara (April 2022 - July 2022)

• Balanced distributor and market requirements through effective people management, achieving volume and value objectives within budgeted parameters.
• Led planning, implementation, monitoring of traditional sales activities and delivering monthly drive-plans.
• Executed visibility norms and managed company merchandising elements across territory, accountable for product launch planning and execution.

Distributor Management, Regional and National Chains Management - Modern Trade | Vadodara (August 2022 - November 2022)

• Handled South Gujarat territory, managing key accounts like Reliance Jio (Vadodara, Surat), Booker India Pvt. Ltd. (Surat) and Dmart stores in Vadodara, driving Modern Trade growth.
• Onboarded local modern trade stores, and managed regional chains like Dheeraj Mega Mart (Surat), enhancing business footprint.

Distributor Management, Regional and National Chains Management - Modern Trade | Ahmedabad (December 2022 - April 2023)

• Managed business across Reliance Stores (Signature, Fresh, Smart, Smart Point) in Ahmedabad, Vadodara, Surat, Rajkot, Gandhinagar, Bhavnagar.
• Handled business of local distributors covering modern trade stores and regional chains like National Handloom, Osia Pvt. Ltd., optimizing business outcomes.

• Spearheaded onboarding of premium clients across diverse industry verticals (F&B, Hospitality, FMCG, FMCD, Healthcare & Wellness, Lifestyle) on PhonePe platform, driving strategic business expansion.
• Developed in-depth understanding of Key Accounts, fostering strong relationships and acting as a catalyst for clients' business growth through tailored solutions.
• Led launch of Kanpur city operations, successfully acquiring premium merchants from multiple industry verticals onto PhonePe ecosystem, boosting platform penetration.
• Mentored team on effective client onboarding processes, relationship building and interaction strategies, enhancing overall client engagement and retention.
• Drove growth and nurtured clientele through consultative approach, aligning PhonePe's offerings with clients' business objectives for mutual success.