Shreya Mukherjee

With seven years of experience in MICE (Meetings, Incentives, Conferences, and Exhibitions) sales, I've demonstrated a comprehensive understanding of the industry and a proven track record of success. My responsibilities have included prospecting and acquiring new clients, managing existing client relationships, and negotiating contracts to secure business for MICE events. I excel in coordinating with cross-functional teams to ensure seamless event execution, from initial planning stages to post-event follow-up. Additionally, I'm adept at analyzing market trends, identifying business opportunities, and implementing strategies to maximize revenue and profitability within the MICE segment.

• Negotiated favorable contract terms for clients, resulting in mutually beneficial long-term agreements that boosted recurring revenue streams.
• Increased revenue by identifying and targeting new markets for the company''s products and services.
• Used SalesForce to handle current portfolio and prospective leads.
• Incorporated product changes into marketing messages to drive customer engagement and maximize profits.
• Communicated with leadership teams by spearheading regular meetings to discuss objectives.
• Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
• Oversaw divisional marketing, advertising and new product development.
• Oversaw business-wide changes to modernize procedures and organization.
• Monitored key business risks and established risk management procedures.
• Collaborated with internal departments to streamline operations and improve overall business efficiency, contributing to increased profitability.
• Resolved problems, improved operations and provided exceptional service.

I've successfully spearheaded sales strategies, cultivated key client relationships, and consistently met revenue targets. My expertise lies in understanding the complex needs of B2B clients, tailoring solutions to meet their specific requirements, and negotiating favorable contracts. Leveraging market insights and industry trends, I've implemented innovative sales approaches to drive business growth and expand market share. Through effective communication and collaboration, I've built strong partnerships with stakeholders, positioning the company as a trusted leader in the competitive travel industry landscape.

With three years of senior executive experience in the B2B travel industry, I've successfully spearheaded sales strategies, cultivated key client relationships, and consistently met revenue targets. My expertise lies in understanding the complex needs of B2B clients, tailoring solutions to meet their specific requirements, and negotiating favorable contracts. Leveraging market insights and industry trends, I've implemented innovative sales approaches to drive business growth and expand market share. Through effective communication and collaboration, I've built strong partnerships with stakeholders, positioning the company as a trusted leader in the competitive travel industry landscape.