Shreyas Phirke

Inbound
Ads:
-Set up landing pages for different services and A/B tested them
- Set up multiple Ad campaigns to target different services
Handled a budget of 1500€/month
Constantly got a CTR of 5%
Worked on optimizing campaigns to improve performance

SEO:
- Improved the traffic by 250%+ in the niche german market in 6 months
- Improved the Signups by 400%+ in 6 months
- Created monthly content plans adhering to the Hub and Spoke model
- Created content according to the monthly content plan
- Improved site health from 58% to 72% (SemRush Score)
-Created and executed an extensive backlinks plan.

WordPress management:
- Managed multiple Wordpress websites with continuous deployments
-Maintained good hygiene of the website (Error Free)
- Regularly updated plugins and wordpress to keep site secure and error free
- Worked on improving Security and performance of the website

Outbound and Email Marketing:
- Data collection and management
Used tools like Zoominfo and Apollo to create a database of accounts
-Email copies
Created multiple versions of emails for different campaign
A/B tested email copies to improve open rate and CTR

Team Management and Hiring:
- Hired Hired and led a team of 3 members
- Trained them on WordPress and SEO

Inbound
SEO:
- Grew organic traffic by more than 1000% in a year
Improved Inbound Signups from 2 per month to 100 per month
- Created monthly content plans adhering to the Hub and Spoke model
- Optimized the website for EAT
- Worked on technical SEO
- Created and executed an extensive backlinks plan.
Ads:
-Set up and ran a campaign for the US market
Got a high CTR of 7%

Outbound and Emails:
Data collection and management
- Used tools like Apollo to create a database of accounts
- I ran them through the inbound qualifier to improve accuracy
Email copies
- Created multiple versions of emails for different campaign
A/B tested email copies to improve open rate and CTR
- Ran monthly Newsletters to nurture customers and leads

Automation:
- Set up an email nurture automation for each step of the customer journey
- Maintained a database of segmented email Ids to nurture and reactivate
- Automated series of 5 Welcome emails (CTR > 8%)
- Automated Product Updates
- Automated Business highlights for Lost Opportunities

Team Management and Hiring:
Hired and led a team of 4 members
Trained them on WordPress and SEO