I aim to secure a challenging marketing position within a dynamic organization, having a passion for marketing and a zeal to learn and take a new perspective and proven managerial expertise to drive impactful marketing strategies. I am committed to fostering strong clientele relationships and delivering exceptional results that contribute significantly to the company's growth and success.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Deputy Manager, Business Development Department – Large Corporate Group
Care Ratings Limited
05.2024 - Current
Identified and engaged prospective businesses across various sectors, including A-rated large corporates, PSUs, private sector companies, NBFCs, and consultants, expanding client base.
Developed and nurtured long-lasting relationships with B2B clients and large corporate entities in the eastern portfolio, resulting in continuous client satisfaction and loyalty.
Devised and executed customer-centric strategies, effectively communicating the value of Care's rating services, leading to significant business growth.
Assessed clients' debt rating requirements, offering customized Bank Loan Rating (BLR) products and services, and clearly outlined service mandates to align with client needs.
Conducted senior management meetings to understand specific product requirements, delivering tailored financial solutions aligned with business needs.
Prepared detailed appraisal memorandums, CAM, and presentations for Corporate & Institutional Business clients, incorporating comprehensive financial and industry analyses.
Initiated and led client meetings to explore new business opportunities and effectively cross-sell services based on evolving client needs.
Collaborated with internal teams, including legal and transaction departments, to ensure seamless service delivery and support for the Regional Sales Manager in pre- and post-sanction documentation.
Facilitated the expansion of marketing channels through collaborative efforts with team members, gaining valuable insights into persuasive sales and marketing pitches for client engagement.
Actively contributed to the promotion of the "Unnati" app by personally visiting retailers, effectively explaining its features to enhance market reach and adoption.
Played a pivotal role in supporting ITC's research and development team for the "Unnati" app, proactively identifying and reporting multiple bugs through on-ground assistance.
Engaged in the sales of various products at a Wholesale Distribution point (WD), providing hands-on experience and a deeper understanding of the distribution process.
Hobbies and Interests
Journaling
Gastronomic delight
Creative writing
Trading & Investment
Photography
Certification
Fundamentals of Digital Marketing - Google
Anti-fraud squad: A gamified combat against fraud- Aditya Birla Finance Limited
Anti-Money Laundering & Know your Customer - ABFL
DeRisk ABC-Operational Risk.
Annual Information Security and Business Continuity Awareness- ABFL
Timeline
Deputy Manager, Business Development Department – Large Corporate Group