Creative and dynamic BBA graduate in Media and Communication with hands-on experience in social media marketing, content creation, and event production. Eager to learn and grow professionally.
Hi, I’m
Shruti Betala
Marketing, Content Creation (Fresher)
Summary
Overview
2
years of professional experience
Work History
Wadhwani Family
Content Creation for a Wedding
1 2024 - 1 2024
Job overview
- Covered a two-day wedding event, took videos and photographs.
- Created captivating highlight reels that showcased the most memorable moments from each event in a concise format.
- Contributed to successful events by working cooperatively with couples on shot requests while remaining flexible during unexpected situations or changes in plans.
- Fostered positive relationships with clients through excellent communication skills and professionalism throughout the entire process.
Style of Meraki
Social Media Marketing
08.2023 - 03.2024
Job overview
- Did digital marketing for a jewellery brand
- Created content, reels, posts, etc for their page and also did photography for their products.
- Increased brand visibility by creating and implementing targeted social media ads.
- Analyzed social media metrics to refine tactics for improved audience engagement and retention rates.
- Developed a robust social media strategy, resulting in significant growth of followers and online presence.
Artist Factory
Content Creation and Communications
10.2023 - 11.2023
Job overview
- Part-time content creation for Artist Factory's Instagram page.
- Covered Lakme Fashion and made reels.
- Sorted and organized files, spreadsheets, and reports.
- Collected, arranged, and input information into database system.
Artist Factory
Social Media and Communications Intern
06.2023 - 08.2023
Job overview
- Prepared social media posts and videos with eye for viral content strategies.
- Enhanced customer satisfaction by efficiently addressing and resolving inquiries and concerns.
- Maintained thorough knowledge of company services to provide accurate information to customers as needed.
- Collected, arranged, and input information into database system.
Lollapalooza India
Cashier
01.2023 - 01.2023
Job overview
- Represented Book My Show at Lollapalooza India
- Worked at the top-up counter as a cashier for two days.
- Counted money in cash drawers at beginning and end of shifts to maintain accuracy.
- Welcomed customers and helped determine their needs.
WWI
Co-headed Installation team for college events (2024)
02.2024 - 03.2024
Job overview
- Responsible for decor for college annual events, Inbox and Saksham.
- Worked well in a team setting, providing support and guidance.
- Managed time efficiently in order to complete all tasks within deadlines.
WWI
Videographer for documentary
11.2023 - 11.2023
Job overview
- Responsible for videography in a 10-minute long documentary.
- Operated digital cameras in various environments, adjusting settings appropriately for outdoor and studio.
- Assisted with setting up and breaking down equipment before and after shoots.
- Supported all aspects of creative production process, from ideation through final cut.
WWI
PRODUCTION- Production Design Photoshoot
Job overview
- Handled production aspects of a cover page photoshoot for a fictional magazine.
WWI
PRODUCTION AND MARKETING- 'STARRY NIGHTS' (Event Production)
05.2022 - 05.2022
Job overview
- Organized a Music Concert on the college campus
- Involved in production, digital marketing, and bringing in sponsors and talent for the event.
- Gained exposure to various aspects of event production including audiovisual equipment setup, lighting design, and staging elements.
- Assisted in the development of event concepts, contributing to successful and memorable experiences for attendees.
Directed, Edited and Animated a stop-motion short film
Job overview
- Directed, edited, and animated a stop-motion short film.
WWIMumbai, India
Directed and Shot, The Lottery-(2 min short fictional film)
03.2023 - 03.2023
Job overview
- Directed and shot a two-minute short film.
- Collaborated with team members to develop storyboards and shot lists, ensuring efficient execution of video shoots.
- Edited videos and rearranged shots to match creative or production requirements.
Education
Whistling Woods International
B.B.A Media and Communication
University Overview
Skills
Photography
Basic video editing
Basics of Photoshop and Lightroom
Verbal Communication
Creative thinker and quick learner who can keep up with all the latest trends
Friendly, Positive Attitude
Flexible and Adaptable
Practical Coursework
Practical Coursework
- Co-headed Installation team for college events (2024).
- Videographer for 10 minute documentary.
- Directed and Shot 2 minute short video.
- Organized college music concert.
- Directed and shot a short stop motion video.
Extracurricular Activities
Extracurricular Activities
Vice President- WWI Film Club
Involved in organizing INBOX (college event)
Photographer for WWI Spotlight Magazine
Played Taekwondo at National Level
Languages
English
Hindi
Timeline
Co-headed Installation team for college events (2024)
WWI
02.2024 - 03.2024
Videographer for documentary
WWI
11.2023 - 11.2023
Content Creation and Communications
Artist Factory
10.2023 - 11.2023
Social Media Marketing
Style of Meraki
08.2023 - 03.2024
Social Media and Communications Intern
Artist Factory
06.2023 - 08.2023
Directed and Shot, The Lottery-(2 min short fictional film)
WWI
03.2023 - 03.2023
Cashier
Lollapalooza India
01.2023 - 01.2023
PRODUCTION AND MARKETING- 'STARRY NIGHTS' (Event Production)
WWI
05.2022 - 05.2022
Whistling Woods International
B.B.A Media and Communication
Content Creation for a Wedding
Wadhwani Family
1 2024 - 1 2024
PRODUCTION- Production Design Photoshoot
WWI
Directed, Edited and Animated a stop-motion short film