Shruti Kaura
Delhi
Summary
MBA(Marketing) and Computer Engineer with 10+ years of experience in all levels of Marketing & Communication, Content Creation & Editing, and Education & Presentation. Presently, A results-driven language and exam prep trainer with over 10 years of experience in coaching individuals to achieve exceptional scores in SAT, IELTS, PTE, TOEFL, OET, CAT, GMAT, Communication Skills, Business. Communication, and CSAT exams in UK, AMEA & APAC regions. Proven track record of guiding diverse learners to success through personalized instruction, comprehensive content development, and effective test-taking strategies. Passionate about fostering a dynamic and engaging learning environment that empowers students to excel in their language proficiency and academic goals.
Overview
18
18
years of professional experience
Work History
Verbal Educator, Content Creator and Analyst
SAT N PAPER
06.2024 - Current
- Analyzing the characteristics, learning styles, and preferences of the learners to design appropriate instructional materials
- Conducting assessments to understand the knowledge gaps, skill deficiencies, or learning objectives that need to be addressed
- Working with subject matter experts (SMEs), instructors, and stakeholders to gather relevant information and determine training requirements
- Creating specific, measurable, and achievable learning objectives based on the needs analysis
- Designing instructional strategies to facilitate learning, including content sequencing, pacing, and methods of delivery
- Developing educational materials such as e-learning modules, presentations, assessments, and supporting documents
- Designing quizzes, simulations, and other activities that allow learners to apply knowledge in a practical way
- Ensuring that courses are properly integrated into the LMS or other learning platforms, facilitating smooth delivery and tracking of learner progress
- Ensuring that content is optimized for various devices, including mobile, tablet, and desktop, for seamless learner access
- Analyzing learner data and performance metrics to evaluate the success of the course and make improvements if needed
- Incorporating feedback loops to allow learners and instructors to provide input on course effectiveness
- Continuously reviewing instructional materials for accuracy, clarity, engagement, and alignment with objectives
- Collecting and analyzing learner feedback, test scores, and completion rates to assess the success of the instructional design
- Based on data and evaluations, making necessary updates or revisions to improve future versions of the training
Content Creator & Editor
UnacdemyX
09.2022 - 06.2023
- Created engaging and accurate content for Data Interpretation, Logical Reasoning, Quantitative Aptitude, Verbal Ability, and Reading Comprehension, ensuring alignment with educational standards and objectives.
- Develop instructional materials, including lessons, practice exercises, and assessments.
- Reviewed and edited content to ensure accuracy, clarity, and relevance.
- Developed challenging and well-constructed assessments to evaluate learners' understanding of the subject matter.
- Analyzed assessment results to identify areas for improvement and adjustment.nt
- Conducted thorough quality checks on assessments and exercises to maintain high standards.
- Worked closely with cross-functional teams, including instructional designers, graphic designers, and subject matter experts from other disciplines.
- Participated in regular team meetings and contributing insights to enhance the overall quality of educational materials.
Educator - CAT, IELTS, PTE, OET, GMAT
Unacdemy
04.2019 - 06.2022
- Conducted training sessions for the IELTS, PTE, and CAT exams, covering all relevant sections and components
- Developed customized lesson plans and study strategies based on each student's strengths, weaknesses, and learning style
- Provided in-depth instruction on test-taking strategies, time management, and content comprehension
- Administered practice tests and mock exams to evaluate students' progress and readiness for the official exams
- Stay updated with current with OET exam trends and developments to align content with the latest requirements
- Solicited and incorporated feedback from OET trainers and students to improve content effectiveness
- Analyzed students' performance and provided constructive feedback to guide their improvement
- Kept abreast of changes in exam formats, question types, and scoring criteria to ensure up-to- date instruction
- Fostered a positive and motivating learning environment that encourages active participation and engagement
- Maintained accurate records of students' attendance, progress, and performance
- Collaborate with fellow trainers to share best practices, teaching techniques, and resources
- Used data insights to optimize content strategies, identify gaps, and make data-driven decisions
- Repurposed existing content into different formats (e.g., eBooks, webinars, podcasts) to expand reach and engagement
- Stay abreast of the latest content marketing trends, best practices, and emerging technologies
- Created instructional videos, audio recordings, and interactive content to enhance OET preparation
- Adapted existing materials or created new content based on updates to the OET exam format and guidelines
- Proficient in creating engaging instructional materials, practice exercises, and interactive content
- Strong analytical skills to assess students' performance, identify challenges, and implement targeted interventions
- Exceptional communication and interpersonal abilities, fostering rapport and motivating students to excel
- Proven success in helping students achieve remarkable score improvements and meet academic benchmarks
Trainer - IELTS, PTE, TOEFL, GMAT, CAT, OET, CSAT, Communication Skills, Business Communication
UrbanPro
07.2014 - 03.2019
- Conducted IELTS, PTE, TOEFL, CSAT, OET training sessions for healthcare professionals, focusing on the Reading, Writing, Speaking, and Listening components
- Developed lesson plans, instructional materials, and practice exercises tailored to the specific needs of each student
- Provided individualized coaching and feedback to help students improve their English language skills and performance
- Administered practice tests and mock exams to assess students' progress and readiness for the official OET exam
- Stay updated with the latest OET exam trends, changes, and materials to ensure effective and relevant instruction
- Maintained accurate records of students' progress and provide regular performance reports
- Collaborated with other trainers and educators to share best practices and enhance teaching methodologies
- Participated in professional development opportunities to continuously enhance teaching skills and knowledge
- Fostered a supportive and encouraging learning environment that motivates students to excel in their OET preparation
- Developed high-quality OET study materials, including reading passages, writing prompts, speaking scenarios, and listening exercises
- Conducted research to identify relevant topics, trends, and vocabulary commonly found in healthcare contexts
- Designed and organized content in a user-friendly and visually appealing manner
- Proofread and edit content to ensure accuracy, consistency, and proper language usage
- Developed comprehensive and well-structured study materials for the IELTS, PTE, and CAT exams, including reading passages, writing prompts, verbal reasoning exercises, and quantitative problems
- Created instructional videos, interactive content, and practice quizzes to support exam preparation
- Collaborated with subject matter experts to ensure accurate and up-to-date content aligned with exam requirements
- Adapted existing materials or develop new content to reflect changes in exam formats and guidelines
- Conducted research to identify relevant topics, trends, and vocabulary for each exam
- Proofread and edited content to ensure clarity, accuracy, and consistency
- Incorporated feedback from trainers and students to continually improve content effectiveness
- Organized and categorize content for easy access and navigation
- Stay informed about exam updates, trends, and changes to enhance content relevance
- Customized curriculum development to address individual learning styles, strengths, and areas of improvement
Senior Associate (Marketing) - Marketing & Communication, Content Creation, SEO, E-mail Mktg
Espire Infolabs
06.2012 - 11.2013
- Collaborated with cross-functional teams to ensure consistent and aligned messaging across various communication channels, including internal newsletters, intranet, town hall meetings, and memos.
- Managed external communication efforts, including press releases, media statements, investor relations materials, and crisis communications
- Utilized consumer insights to inform marketing strategies, messaging, and campaign development.t
- Collaborated with product development and marketing teams to align offerings with consumer needs and preferences
- Build an email list of potential customers and nurture them through targeted email campaigns, providing valuable content, updates, and promotions
- Oversee the creation, curation, and distribution of high-quality content across various channels, including blog posts, articles, videos, infographics, social media content, whitepapers, case studies, and more
- Reviewed and edited content to align with brand messaging and maintain a consistent brand image
- Ensured content aligns with SEO best practices to improve organic search rankings and increase website traffic
- Established the company and its executives as thought leaders in the industry.
- Collaborated with cross-functional teams, such as marketing, sales, design, product, and customer success, to align content initiatives with overall marketing and business objectives.
- Optimized existing content based on performance data and evolving industry trends to ensure it remains relevant and valuable.
Management Associate - MARCOM, Research, Digital Marketing, Content Writer, SEO, SEM, SMM
Geometric (HCL)
02.2010 - 06.2011
- Developed and executed a comprehensive content marketing strategy aligned with the company's goals and target audience.
- Oversee the planning, execution, and optimization of all marketing campaigns, ensuring they are aligned with the company's overall goals and objectives.
- Gathered and analyzed data to generate actionable recommendations for marketing strategies and campaigns.
- Collaborated with the design and content teams to create engaging and visually appealing digital assets
- Identified opportunities for process improvement and implement scalable systems and processes to streamline marketing operations
- Crafted persuasive and engaging messaging that aligns with the brand voice and target audience
- Identified key themes, topics, and formats to effectively engage the audience and drive brand awareness and lead generation
- Monitored marketing performance metrics, analyzed data, and provided regular reports to management, highlighting key insights and recommendations for improvement.
- Identified opportunities for guest blogging, speaking engagements, interviews, and industry collaborations to enhance brand visibility and credibility.
Project Engineer
PowerAnser Labs (PAL) - IIT Bombay
12.2006 - 10.2007
- Designed, developed, and implemented software solutions to support power forecasting analytics
- Collaborating with domain experts, researchers, and stakeholders to understand the requirements for power forecasting analytics
- Translate these requirements into technical specifications and ensure alignment between software solutions and business objectives
- Implemented mathematical models, algorithms, and data processing techniques for power forecasting
- Apply statistical and machine learning methods to analyze power system data and derive accurate predictions for short-term and long-term power demands
- Identified bottlenecks and optimize software performance to handle real-time and high-volume data processing
- Followed agile software development methodologies, including iterative development, regular code reviews, and continuous integration
- Supported software quality assurance activities, including bug fixing, troubleshooting, and maintenance of the power forecasting analytics software
- Designed and optimize databases or data storage systems to efficiently manage large volumes of power system data
Technical Associate
TechMahindra
08.2006 - 11.2006
- Understanding project requirements, designing technical solutions, writing code, performing testing and debugging, and providing technical support throughout the project lifecycle
- Analyzing and troubleshooting technical issues, both independently and collaboratively with team members
- Identifying root causes, propose solutions, and implement fixes to ensure smooth project execution
- Documenting technical specifications, system configurations, code changes, and other relevant information
- Responsible for ensuring the quality of the software or technical solutions developed
- Interacting with clients directly, understand their requirements, and provide technical guidance and support
Education
MBA - Marketing (IT)
IIMS
Bachelor of Technology - Computer Science Engineering
IGIT, GGSIPU
Skills
- Curriculum Development
- Need Assessment & Audience analysis
- Content Design & Storyboarding
- VILT & WBTS
- Technology & Platform mgmt
- SME Collaboration
- Assessment & Evaluation
- Leveraging LMS
- Project & Time management
- Rapid Authoring Tool
Languages
Languages known: English, Hindi, Punjabi, Japanese, French
Volunteer Experience
'Udaan', Involved in voluntary activities such as community welfare and social service projects for the NGO named 'Udaan'.
Timeline
Verbal Educator, Content Creator and Analyst
SAT N PAPER
06.2024 - Current
Content Creator & Editor
UnacdemyX
09.2022 - 06.2023
Educator - CAT, IELTS, PTE, OET, GMAT
Unacdemy
04.2019 - 06.2022
Trainer - IELTS, PTE, TOEFL, GMAT, CAT, OET, CSAT, Communication Skills, Business Communication
UrbanPro
07.2014 - 03.2019
Senior Associate (Marketing) - Marketing & Communication, Content Creation, SEO, E-mail Mktg
Espire Infolabs
06.2012 - 11.2013
Management Associate - MARCOM, Research, Digital Marketing, Content Writer, SEO, SEM, SMM
Geometric (HCL)
02.2010 - 06.2011
Project Engineer
PowerAnser Labs (PAL) - IIT Bombay
12.2006 - 10.2007
Technical Associate
TechMahindra
08.2006 - 11.2006
MBA - Marketing (IT)
IIMS
Bachelor of Technology - Computer Science Engineering
IGIT, GGSIPU
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