Summary
Overview
Work History
Education
Skills
Certification
Accomplishments
Languages
Timeline
Generic

Shruti Vijay

New Delhi

Summary

Dynamic sales enablement leader with a proven track record at Adobe Systems Inc, driving revenue growth through innovative training strategies and cross-functional collaboration. Expert in project management and high-impact training delivery, I have consistently enhanced performance excellence and developed customized solutions that significantly improved sales readiness and quota attainment.

Overview

18
18
years of professional experience
1
1
Certification

Work History

Assistant Manager Content & Strategy Specialist

Adobe Systems Inc
02.2024 - Current
  • Drove global sales enablement strategy, resulting in significant revenue growth through innovative training programs.
  • Conducted Train-the-Trainer sessions to ensure consistent delivery of enablement initiatives across regions.
  • Designed and executed comprehensive sales playbooks, battle cards, and learning modules to enhance sales readiness.
  • Partnered with sales leaders to formulate targeted enablement strategies, boosting productivity and quota attainment.
  • Produced impactful content such as training videos and newsletters, increasing adoption and seller effectiveness.
  • Championed AI-driven content creation, streamlining workflows and accelerating go-to-market readiness.
  • Established content governance frameworks for accuracy and compliance with business objectives.
  • Collaborated with sales leaders to implement targeted training plans, achieving an 18% increase in quota attainment within two quarters.

Sales Enablement Content & Strategy Specialist

Adobe Systems Inc
01.2023 - 05.2024
  • Designed and implemented sales enablement content strategies aligned with go-to-market priorities, ensuring consistent messaging and relevance across global markets.
  • Conducted a Training Needs Analysis (TNI) in collaboration with Sales Managers and Quality Teams to identify skill gaps and create targeted enablement interventions.
  • Delivered live onboarding and New Hire Training for EMEA teams and the Korean team virtually.
  • Developed and maintained Knowledge Base (KB) articles, scenario-based quizzes, and interactive learning materials to reinforce product knowledge and sales process adoption.
  • Designed and rolled out a structured New Hire Charter, integrating onboarding, skill ramp-up, and regional enablement requirements.
  • Delivered a Monthly Refresher Series to strengthen core competencies, address common quality gaps, and introduce updates in sales tools and processes.
  • Partnered with cross-functional teams to localize content for diverse regions, ensuring cultural and market relevance.
  • Created high-impact sales collateral, including presentations, playbooks, and battle cards, driving increased adoption and win rates.
  • Monitored content usage and training effectiveness through analytics, feedback, and quality metrics, refining future enablement strategies.

Sales Force effectiveness Professional

Adobe Systems Inc
02.2022 - 01.2023
  • Led onboarding for new EMEA sales hires, blending virtual, classroom, and workshop learning to accelerate ramp-up time.
  • Designed 30/60/90-day training plans combining certification, bootcamps, mentorship, and self-paced modules, boosting sales readiness across NA, EMEA, and JPAC.
  • Created engaging virtual training curricula, achieving high participation and measurable skill adoption.
  • Delivered impactful presentations to large global audiences, driving adoption of sales processes and product knowledge.
  • Conducted TNAs, implemented targeted coaching via call listening and LaunchPad activities, improving role-specific performance.
  • Partnered with leadership and hiring managers to address onboarding gaps, align programs with business goals, and enhance regional readiness.

Global Sales Enablement Training Specialist

Adobe Systems Inc
09.2019 - 02.2022
  • Facilitated monthly onboarding programs for all new EMEA sales hires through blended learning techniques.
  • Developed training materials and manuals to support diverse learning styles and organizational goals.
  • Conducted training needs assessments to align current skills with required competencies.
  • Utilized learning management systems (LMS) to manage online training and monitor progress.
  • Created assessments to evaluate training effectiveness and drive continuous improvement.
  • Collaborated with internal stakeholders and subject matter experts to design customized learning solutions.
  • Delivered virtual instructor-led training sessions, enhancing engagement through effective presentation skills.
  • Maintained accurate records of completed trainings in the organization's LMS.

Customer Success Account Manager

Adobe Systems Inc
06.2016 - 09.2019
  • Developed comprehensive understanding of Adobe Creative Cloud for Teams and renewal programs.
  • Researched customer contracts and purchasing history to identify expansion opportunities.
  • Ensured timely upsell and value selling across all accounts.
  • Collaborated with customers throughout various lifecycle phases including growth and renewal.
  • Secured and validated renewal orders while maximizing upsell potential from existing licenses.
  • Engaged relevant functional teams to address customer issues with Creative Cloud subscriptions.
  • Managed opportunity pipeline weekly, providing accurate updates on progress to management.
  • Utilized multiple tools such as Salesforce and Gainsight NXT to achieve sales targets.

Senior Sales Executive

Cvent India Private Limited
02.2012 - 02.2016
  • Identified business opportunities through industry analysis and sales option evaluation.
  • Encouraged adoption of Cvent’s Enterprise Supplier Network across 150+ US and UK client accounts.
  • Established relationships with prospects to recommend appropriate software solutions.
  • Conducted online webinars and product demonstrations to showcase offerings.
  • Drafted proposals, ensuring successful deal closure.
  • Identified software requirements for new products by analyzing industry trends and competitor activities.
  • Prepared reports by collecting, analyzing, and summarizing market data.
  • Maintained quality service by enforcing organizational standards.

Master Customer Service Executive

American Express
Gurgaon
04.2007 - 12.2010
  • Answered calls professionally to provide information on credit cards and services.
  • Documented customer interactions, recording inquiries and necessary follow-up actions.
  • Ensured resolution of issues through diligent follow-up for customer satisfaction.
  • Maintained comprehensive knowledge of products and offers to address customer inquiries.
  • Demonstrated dedication during peak hours by managing back-to-back calls.
  • Referred unresolved grievances or special requests to appropriate departments for further investigation.

Education

Bachelor of Business Administration -

Delhi Institute of Management Studies
Delhi
01.2008

Higher Secondary -

National Institute of Open Schooling (NIOS)
Delhi
01.2005

Senior Secondary -

St. Francis De Sales School
Janakpuri
01.2003

Skills

  • Global sales enablement leadership
  • Sales strategy and training
  • Project management
  • Cross-functional collaboration
  • Revenue growth and market expansion
  • Selling skills development
  • Technology expertise
  • High-impact training delivery
  • Executive relationship management
  • Performance excellence
  • Business relationship building

Certification

  • Advanced Sales and Coaching Excellence Certification, FY25, Rainmaker
  • Advanced Storyboarding and Content Strategy, Ongoing, KPMG
  • Diploma in Aviation and Hospitality Management, 2 years, Air Hostess Academy
  • Kuoni Certified Air Ticketing Specialist Course, Kuoni Academy

Accomplishments

  • Director recognition for the new hire charter revamp project, FY24
  • Lead training initiatives for the new regional center set up in Korea and EMEA Live training conducted in Greece.
  • Spot bonus for overachieving targets, FY23
  • Helped set up and train sales centers in Greece (onsite) and Korea virtually
  • Adobe Awardco shout-out from peers on 'Own the Outcome' and 'Lead by Example,' quarterly
  • Directors' Choice Award for Best Training and Enablement Initiatives, FY23
  • Best Mentor Award in the Adobe sales team, 2018
  • Created a self-paced learning activity for sales professionals (outbound process) in Adobe
  • Exceptional call quality award in Adobe across three different processes
  • Star of the week and the fast and the furious award at American Express, July 2009
  • Hall of Fame at American Express for being the top representative, August 2009
  • Quota Crusher award for Q1 2014, achieved 114% of quota at Cvent
  • Won the sales contest called 'Let It Ride,' Q4 2013
  • Maximum number of unique meetings set up for the seminar across the process

Languages

English
First Language
Hindi
Proficient (C2)
C2
Malayalam
Proficient (C2)
C2

Timeline

Assistant Manager Content & Strategy Specialist

Adobe Systems Inc
02.2024 - Current

Sales Enablement Content & Strategy Specialist

Adobe Systems Inc
01.2023 - 05.2024

Sales Force effectiveness Professional

Adobe Systems Inc
02.2022 - 01.2023

Global Sales Enablement Training Specialist

Adobe Systems Inc
09.2019 - 02.2022

Customer Success Account Manager

Adobe Systems Inc
06.2016 - 09.2019

Senior Sales Executive

Cvent India Private Limited
02.2012 - 02.2016

Master Customer Service Executive

American Express
04.2007 - 12.2010

Bachelor of Business Administration -

Delhi Institute of Management Studies

Higher Secondary -

National Institute of Open Schooling (NIOS)

Senior Secondary -

St. Francis De Sales School

Similar Profiles

CREATE PROFILE
Shruti Vijay