Shubham BHATT
Mumbai
Summary
Digital Marketer with 5+ years of experiences working in agencies. Successful at executing, monitoring & optimizing larger campaigns on various online advertising platforms with larger budgets. Hands-on experience with various analytical insights tools & advertising platforms. Team building & management and client handling with good communication skill are some of my personal skills.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Senior Business Manager
Dentsu X (Dentsu Advertising & Media Services Pvt. Ltd.)
Mumbai
2022.04 - Current
- Handling clientele like Cetaphil (Galderma), Digene (Abbott), MAC, Clinique, Bobbi Brown, Estee Lauder, Tom Ford, Too Faced, Smashbox, Jo Malone, The ordinary, etc.
- Executing, monitoring & optimizing various Ad campaigns like Shopping, Search, Display, Video, Performance Max, Conversion, Catalogues Sales, RnF, DABA, SPA, Branded Content, Collab Ads, etc.
- Working on various different ad platforms like Google, Facebook, Amazon Marketing, etc., and handling campaigns with a budget of INR 1.5 to 2 Crores.
- Mentoring and guiding the junior performance team in strategizing, executing & optimizing campaigns, and guiding them with new updates and new platforms.
- Working closely with media planners in strategizing and planning media budgets for various clientele.
- Working on mid-campaign, weekly, monthly, quarterly, yearly plans, and reports for various clients and giving relevant and in-depth analysis and insights.
- Getting involved in various client meetings for discussing reports, analysis, insights, next steps/future plans, etc.
Manager - Performance Marketing
Team Pumpkin (TPGlobal Creations Pvt. Ltd)
Mumbai
2017.05 - 2022.03
- Developing performance marketing strategies, media planning, website & SEO audit reports for various in- house clients & pitches
- Planning, executing, monitoring & optimizing larger campaigns on various advertising platforms like Google, YouTube, Facebook, Twitter, Instagram, LinkedIn, Taboola, etc
- Also familiar with few others like Amazon ads, Google Shopping & UAC campaigns
- Communicating directly with various vendors for media buying
- Familiar & working on analytics tools like Google Analytics, Mixpanel, etc, for generating insights
- Directly communicating with the client to understand new briefs or requirements and also clarifying all their doubts or queries related to paid advertising
- Developing various reports like weekly or monthly reports and discussing and sharing learnings and insights with clients and other team members
- Sometimes communicating directly with the client for creative or content briefs and also write the ad copies, if immediately required
- Clients handling are Tata Steel, DCB Bank, Swades Foundation, Utkarsh India Limited, Vrindavan Nagpur, Pizza Hut, MamyPoko Pants, SF Sonic Batteries, AtHome, Khelomore, Palash Store, etc.
Education
Bachelor of Technology - Electronics & Telecommunication
NMIMS Mukesh Patel School of Technology Management & Engineering
Mumbai08.2016
Skills
- Google Ads
- Social Media Ads
- YouTube Ads
- Amazon Advertising
- Google & Web Analytics
- Search Engine Marketing/PPC
- Keyword Research
- Online Reputation Management
- Search Engine Optimization
- Media Planning & Buying
- Account Management
- Microsoft Excel & Powerpoint
- Team Leader
Professional Skills
- Building Strategy
- Client Handling
- Hotjar
- Taboola
- Drip (Email Marketing)
- Textlocal (SMS Marketing)
- Survey Monkey
- Buffer
- Self-motivated
- Quick learner
- Good Team management skills
- Good oral & written communication
Familiar Tools
Personal Skills
Certification
- Google AdWords Certification for Fundamentals, Display Ads, Search Ads, Video Ads, Shopping Ads, and Mobile App Install Ads
- Google Analytics Certification
- Google My Business Certification
- Certified in “Advanced Digital Marketing Diploma” Course from Digital Marketing Training Institute – Mumbai
- Social Media Marketing Certification Course - Hubspot
- Digital Marketing Certified - Hubspot
- SEO Certified - Hubspot
Hobbies
- Dancing
- Singing
- Listening Music
- Watching movies
Additional Information
- Rewarded with the "Best Performer Of the month" for performing best in the agency
- Strategized, planned, & executed the campaign for Tata Steel that won a gold medal in the "Ecommerce Category" at the ETBrand Disruption Awards 2022 held by Economics Time.
- Had won prizes for best dancer in various competition
- Have done various event/wedding choreographies
Languages
Gujarati
Native language
English
Proficient
C2
Hindi
Proficient
C2
Gujarati
Advanced
C1
Timeline
Senior Business Manager
Dentsu X (Dentsu Advertising & Media Services Pvt. Ltd.)
2022.04 - Current
Manager - Performance Marketing
Team Pumpkin (TPGlobal Creations Pvt. Ltd)
2017.05 - 2022.03
Bachelor of Technology - Electronics & Telecommunication
NMIMS Mukesh Patel School of Technology Management & Engineering
- Google AdWords Certification for Fundamentals, Display Ads, Search Ads, Video Ads, Shopping Ads, and Mobile App Install Ads
- Google Analytics Certification
- Google My Business Certification
- Certified in “Advanced Digital Marketing Diploma” Course from Digital Marketing Training Institute – Mumbai
- Social Media Marketing Certification Course - Hubspot
- Digital Marketing Certified - Hubspot
- SEO Certified - Hubspot
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