Summary
Overview
Work History
Education
Skills
Position Of Responsibility
Accomplishments
Timeline
Generic

SHUBHAM MANDLE

Summary

Offering 2 years of experience of working in operations- Handled several 0 to 1 projects involving cross teams functioning, leading multiple teams with 20+ associates, worked on projects ranging from social media marketing to saving costs by removing inefficiencies based on data. A Skilled team player always keen on helping teammates grow technically.

Overview

1
1
year of professional experience

Work History

Moj For Creators(MFC) Support

Moj Content Operations
07.2023 - Current
  • Created SOPs, recurring audit process and training sessions for BPO involved in creator support on Whatsapp
  • Coordinated with the engineering team for creating APIs to generate data for the entire support process like FRT, IRT, language based bifurcation and data visualization dashboards
  • Integrated Sharechat's slack channel with the tool used by agents to communicate on whatsapp, for escalations where multiple teams are involved, tracked every issue from first message to final resolution
  • Identified FAQs and automated them through Standard Bot Response to reduce chat inflow on agents
  • Reduced the BPO cost from Rs.15.6 Lakhs/month to Rs.8.1 Lakhs/month through queries automation and removing inefficiencies.

Top Creator Management

Moj
10.2023 - 12.2023
  • Successfully Managed a team of 24 associates to retain and reactivate top creators after the cost cutting activity through Creator Relationship Management led by 4 team leads to keep top 2500 creators retention rate to >75% after the expiry of their monthly contract based payments
  • Setup non monetary levers for retention like 1:1 creator to creator-manager connect, biweekly personalized newsletters for creators and weekly connect to know pain points of inactive creators.

IPL 2023 Content Supply

Moj
05.2023 - 06.2023
  • Increased the cricket content supply by >3x the previous year resulting in Overall cricket topic views on the Platform by go up by 5x during IPL 2023, overall platform views being down from the previous year
  • Cricket Related Virtual gifts (gifted by app users to creators) introduced during IPL helped generate Rs.40 Lakhs revenue during IPL 2023
  • Conducted multiple experiments on the curated feed(controlled content supply) to know the users' taste, took the views/user on the curated feed from 8 vp/day to 19 vp/day during the experiment.

Social Media Marketing and Other Initiatives

Moj
01.2023 - 09.2023
  • Started social media outreach for Moj For Creators program through scheduling of instagram and Moj
  • Conducted a campaign with >150 influencers promoting MFC program through their social media handles, resulting in increase in MFC applications of new creators by ~15% in a week during the campaign
  • Made content playbook for 10 genres based on best and worst performing videos to improve creators' performance (increase views, followers etc) on the platform, used these insights in the newsletters and social media handles
  • Performed quality check on >500 videos for new feed algorithm, detecting poor quality videos
  • Organized SQL and Retool workshops on weekends to improve technical skills of fellow associates.

Creative Head, Marketing Team

Sharechat
06.2018
  • Designed various templates for poster ads to install Sharechat App with the Design team, to be available as a 'box of ideas' for language teams to publish ads in order to minimize cost per installation.

Education

B.S. Economics -

IIT Kanpur
01.2018

Senior Secondary -

CBSE

Matriculation -

CBSE

Skills

  • SQL
  • Microsoft Office
  • Retool
  • C
  • C
  • R
  • Matlab
  • Stata
  • E-views
  • Time series analytics
  • Panel Data analytics
  • Micro-Macro Economics
  • Econometrics

Position Of Responsibility

Coordinator, Dramatics Club, IIT Kanpur, 05/16 - 04/17, 

  • Led a team of 30 participants for participation in various cultural festivals across universities
  • Organized a Mime workshop conducted by Mr. Arusam Madhusudhan, a renowned mime artist
  • Organized a 30 days Stage Play workshop conducted by Mr. Omendra Kr. Verma, a theatre artist.
  • Attended a one week dramatics workshop conducted by Mr. Naseeruddin Shah a renowned Indian actor.
  • Attained Yellow belt and secured 2 nd position in inter-school Taekwondo Championship

Accomplishments

  • 1st in inaugural Inter IIT Cult Meet'16 for the Street Play- 'Duffer Hai Ji' on Education system
  • 2nd in Antaragni'16 Cultural Fest of IIT Kanpur for the Stage Play-'Dus Din ka Anshan'
  • 1st in PECfest'16, cultural festival of PEC for the Street Play- 'Duffer Hai Ji'
  • 3rd in PECfest'16, for the Stage Play- 'Dus Din ka Anshan' a political satire

Timeline

Top Creator Management

Moj
10.2023 - 12.2023

Moj For Creators(MFC) Support

Moj Content Operations
07.2023 - Current

IPL 2023 Content Supply

Moj
05.2023 - 06.2023

Social Media Marketing and Other Initiatives

Moj
01.2023 - 09.2023

Creative Head, Marketing Team

Sharechat
06.2018

B.S. Economics -

IIT Kanpur

Senior Secondary -

CBSE

Matriculation -

CBSE
SHUBHAM MANDLE