Shubham Sharma

· Collaborated with cross-functional teams to define product vision, prioritize backlogs, and align roadmaps with user needs and market trends.

· Delivered features across core workflows like booking engines, loyalty programs, dynamic pricing, cart-to-checkout journeys, and post-purchase tracking.

· Defined epics, features, and detailed user stories with clear acceptance criteria. Conducted agile ceremonies (sprint planning, reviews, retrospectives) and ensured timely and quality product releases.

· Oversaw API integrations with internal systems, payment gateways, third-party logistics, and GDS providers to ensure smooth operations and scalability.

· Partnered with UX/UI teams to create wireframes, prototypes, and intuitive interfaces. Conducted A/B testing and user research to refine features based on customer behaviour and feedback.

· Ran client and stakeholder workshops to shape roadmaps, gather insights, and ensure alignment across business, technical, and customer goals.

· Facilitated Agile ceremonies, including sprint planning, daily stand-ups, sprint reviews, and retrospectives, ensuring timely delivery and continuous improvement.

• Defined and communicated product vision, strategy, and roadmap, ensuring alignment of business objectives with technical feasibility.
• Acted as the primary liaison between business stakeholders, development teams, and technical experts to maintain clear communication and product alignment.
• Wrote clear, concise user stories and acceptance criteria, providing detailed documentation to guide development teams through product features.
• Created wireframes and mockups based on client specifications.
• Oversaw the product testing and quality assurance processes, ensuring product functionality met both business and quality standards.

• Spearheaded API discussions and integration, leading design and ensuring API solutions met business and technical requirements for internal and external system integrations.
• Gathered, analyzed, and documented project requirements.
• Formulated marketing strategy as per objectives and budget; identified business issues through careful collaboration with key stakeholders.
• Collaborated with the stakeholders to monitor and prioritize product backlog on an ongoing basis to meet release timelines and value to the business.
• Identified market opportunities and created a product strategy aligned with business growth objectives.

• Collaborated with stakeholders to document and translate business requirements into functional specs.
• Managed digital marketing strategies, including Google Ads, social media, and inbound campaigns.
• Worked with cross-functional teams to implement process improvements and system upgrades.
• Recommended website architecture and SEO optimizations for target keywords.
• Implemented marketing tactics, resulting in a 34% growth in social media shares and a 27% increase in website traffic.

• Engaged Doctors, retailers, and distributors to promote products as per company strategic vision.
• Implemented advanced strategies for gathering, reviewing and analysing data requirements.
• Successfully Increased sales penetration by 500% in the first year of joining under the assigned territory & awarded for the highest YTD growth of 470% for 2014-15 in the west zone.
• Awarded among 50+ sales management trainees pan India for highest lead generation, conversion & mapping of prospects.