SHUBHAM TYAGI
Lead Product Trainer - Google Ads
New Delhi
Summary
Digital marketing and related fields that branch from the same tree are my area of excitement and where I have flourished and delivered results based on creative strategies and solutions that run parallel with the ever changing dynamic market.
Experienced with developing and delivering impactful training programs. Utilizes effective communication techniques to engage and motivate learners. Track record of creating collaborative and adaptive training environment.
Professional with strong background in training and development, adept at fostering team collaboration and driving results. Skilled in curriculum design, instructional techniques, and performance evaluation. Known for adaptability and reliability in meeting changing needs. Consistently develops and implements effective training programs that enhance team performance and productivity.
Overview
9
9
years of professional experience
5
5
Certifications
Work History
Lead Trainer
WNS Global Services Pvt. Ltd.
10.2023 - Current
- Elevated to Lead Trainer role in October 2023, recognizing success in developing and delivering high-impact training initiatives.
- Designed and conducted advanced training programs, workshops, and talks covering end-to-end digital marketing strategy, planning, and execution.
- Managed and mentored diverse groups of 10 to 30 team members, ensuring mastery of core product and process knowledge through regular, hands-on Google Ads campaign simulations.
- Demonstrated expertise in accelerating business growth, having built and consulted with multiple small and medium businesses (SMBs), some of which successfully gained placement on Shark Tank India.
- Consistently met and exceeded performance delivery goals within tight training schedules.
- Led training programs that enhanced employee skills and improved operational efficiency across multiple business units.
- Developed and implemented comprehensive training materials, resulting in increased knowledge retention among staff.
- Facilitated workshops that fostered collaboration and boosted team performance, contributing to overall project success.
- Mentored junior trainers and staff, enhancing team capabilities and promoting a culture of continuous learning.
Senior Associate Operations
WNS Global Services Pvt. Ltd.
10.2021 - 10.2023
- Responsible for Google Ads accounts' performance and optimization
- Manage various categories of ad campaigns like search, display, email marketing, app promotion, etc
- Analyze and present current competition and performance insights
- Provide recommendations and execute strategies for marketing opportunities, campaign structuring, targeting and other facets of paid advertising In accordance with the brands
- Provide oversight, manage and be able to generate weekly and monthly reports for all major metrics, goal tracking, revenue tracking and other paid advertising initiatives
- Led cross-functional teams to streamline operations, enhancing process efficiency and improving overall service delivery.
- Developed and implemented comprehensive training programs that elevated team performance and increased operational effectiveness.
- Analyzed operational data to identify trends and implement process improvements, resulting in enhanced productivity and service quality.
- Spearheaded initiatives that optimized resource allocation, leading to significant reductions in operational costs and improved service outcomes.
Senior Process Executive
Cognizant Technologies India Pvt. Ltd.
10.2018 - 10.2021
- Build, execute, manage and optimise performance driven campaigns for Google Ads
- Experienced in managing ads for search, display, video, shopping and app campaigns
- Conduct competion analysis and recommend insights
- Provide recommendations and execute strategies for marketing opportunities, campaign structuring, targeting and other facets of paid advertising In accordance with the brands
- Generate weekly and monthly reports for all major metrics, goal tracking, revenue tracking and other paid advertising initiatives
- Monitor and administer web analytics dashboards, reports and key reporting tools and point out key Insights in accordance with the client goals
- Keep pace with search engine and PPC Industry trends and developments.
- Commit to team and management on campaign development, timelines and results
- Experience in handling nesting batches till the time they hit the floor and maintain the team target
- Making sure all KRAS are met CSAT, FTR, TRT, RR & Quality
- Worked in multiple markets - India, UK, Australia & North America
Business Development Associate
WBC Group
04.2017 - 04.2018
- Helping boutique sized law firms to expand their business in Europe, Middle East, Asia and western countries.
- Providing legal counsels business and financial needs to the local law firms.
- Responsible for managing team and data for legal counsels and lawyers.
- Worked in flexible shifts to sustain connection with law firms across the globe.
Education
MBA -
Swami Vivekanand Subharti University
01.2020
BA - undefined
Swami Vivekanand Subharti University
01.2017
Class XII - undefined
NIOS
01.2013
Class X - undefined
Kamal Public Sen. Sec. School
01.2011
Skills
- Skilled in Microsoft Office applications
- Digital Marketing
- Social Media Marketing
- Digital marketing strategy
- Google Ads management
- Campaign optimization
- Performance analysis
- Team mentorship
- Operational efficiency
- Data-driven insights
- Business growth consultancy
- Client communication
- Ad campaign structuring
- Google Analytics
- Paid advertising strategies
- Team management
- Mentoring
Certification
Google Ads Search Certified
Websites
Cricket
Actively involved in club-level cricket, fostering teamwork, communication, and strategic planning under pressure.
Timeline
Lead Trainer
WNS Global Services Pvt. Ltd.
10.2023 - Current
Senior Associate Operations
WNS Global Services Pvt. Ltd.
10.2021 - 10.2023
Senior Process Executive
Cognizant Technologies India Pvt. Ltd.
10.2018 - 10.2021
Business Development Associate
WBC Group
04.2017 - 04.2018
BA - undefined
Swami Vivekanand Subharti University
Class XII - undefined
NIOS
Class X - undefined
Kamal Public Sen. Sec. School
MBA -
Swami Vivekanand Subharti University
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