Summary
Overview
Work History
Education
Skills
Websites
Certification
Accomplishments
Awards
Timeline
Generic

Shubhangi Srivastava

Summary

Seasoned Sr. Product Manager with 11+ years of experience in product strategy, analytics, and growth intelligence across multiple industries. Skilled in translating complex data insights into actionable strategies that drive business value. Proven track record of managing cross-functional teams and enhancing customer experience through innovative product solutions.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Sr. Product Manager, Engineering & Analytics Lead

Atlassian
07.2022 - Current
  • Developed comprehensive product roadmaps to ensure alignment with business goals and customer needs.
  • Identified market trends and gathered customer feedback
  • Lead the People Analytics portfolio, delivering insights to the executive leadership team to guide product launches, performance management, and innovation experiment recommendations.
  • Created data models for Hire to Retire, Promotions, Engagement, Attrition, and HR Data Engineering Insights
  • Headed team of 2 FTEs and 3 consultants on product ownership, data modeling, and technical product execution
  • Consolidated data sources from Workday through Databricks to enhance core business metrics

Product Manager, Data Analytics & Insights Lead

PayPal
06.2021 - 07.2022
  • Led product analytics for customer success initiatives, driving insights and dashboards
  • Automated manual processes and built Tableau dashboards to consolidate data from disparate sources for leadership-driven decision-making on customer experience improvements.
  • Created a customer success analytics framework for monitoring performance metrics
  • Analyzed data from various sources such as customer feedback, usage metrics, A and B testing results to inform product decisions.

Lead Product Analyst, Data Analytics Strategy

Cisco
11.2019 - 03.2021
  • Implemented the global procurement analytics strategy, establishing the COE for procurement and product analytics capabilities.
  • Led the design and implementation of end-to-end data products using AWS, GCP, Oracle, and Tableau, ensuring alignment with stakeholder needs and procurement efficiency goals.
  • Delivered insights to senior leadership, building reporting mechanisms to support SAP procurement workflows and ensure compliance within product and procurement systems.

Sr. Product Analyst, Growth & Intelligence

American Express
10.2017 - 11.2019
  • Led a data analytics team in developing customer segmentation models and deploying machine learning techniques to enhance product targeting and campaign success across APAC, LATAM, and EMEA regions.
  • Developed advanced K-means clustering for transaction profiling in fin-tech products
  • Built and maintained multiple Tableau dashboards that generated actionable insights for C-level executives to drive strategic decisions.

Product Analyst, Analytics Consultant

Accenture
09.2015 - 09.2017
  • Managed G-Suite data warehouse and developed source-of-truth tables to drive campaign reporting and analysis for Google AdWords and other key products.
  • Utilized advanced analytics and visualization tools like Tableau and Data Studio to drive campaign success

Product Analyst

Omics International
Hyderabad
04.2014 - 09.2015
  • Streamlined monitoring processes for international conferences through advanced dashboards
  • Examined event metrics to pinpoint trends and enhance engagement tactics

Product Analyst

CSIR-URDIP
Lucknow
01.2013 - 11.2013
  • Oversaw vendor and lab data management, driving efficient reporting systems.
  • Developed SQL-based reports for strategic insights in lab operations

Education

M.Sc. - Science

University of Lucknow
01.2012

B.Sc. - Science

University of Lucknow
01.2010

Skills

  • Languages: SQL, HiveQL, Python (Pandas, NumPy, Scikit-learn, Matplotlib)
  • Statistical Techniques: Segmentation, Classification, Association Rules, Confusion Matrix, Model Validation
  • Cloud & Big Data: Google Cloud, Cloud SQL, NoSQL, BigQuery, Hadoop, Snowflake, Databricks
  • DBMS: Oracle, SQL Server, Google Cloud Databases
  • BI & Visualization: Tableau, Google Data Studio, QuickSight
  • ETL: SSIS, PLX Import, Google Cloud ETL, Databricks Query Engine
  • Domain Experience: People Analytics (Workday), Digital Marketing, UK Healthcare, Payments, Financial Services
  • Market penetration knowledge
  • Product marketing
  • Market requirement documentation

Websites

Certification

  • Google AdWords, 01/01/15, 01/01/16
  • Google AdWords Advanced - Search Network, 01/01/17, 01/01/18
  • Google AdWords Advanced - Display Network, 01/01/17, 01/01/18

Accomplishments

  • Drove a 25% increase in customer engagement by leading cross-channel experiments (Chat, IVR, HelpCenter) to improve customer experience, reduce agent costs, and optimize targeting strategy.
  • Increased DPO by 18% for Cisco's global procurement unit through the deployment of a Supplier Segmentation Model.
  • Improved compliance control by 12% QoQ by launching a procurement audit flow that monitored and reduced incorrect spend.

Awards

  • PayPal Quarterly Award, 08/01/21
  • Cisco Amaze-1 Award, 03/01/20
  • American Express Director Award, 01/01/18
  • Google Innovation & Excellence Award, 04/01/16

Timeline

Sr. Product Manager, Engineering & Analytics Lead

Atlassian
07.2022 - Current

Product Manager, Data Analytics & Insights Lead

PayPal
06.2021 - 07.2022

Lead Product Analyst, Data Analytics Strategy

Cisco
11.2019 - 03.2021

Sr. Product Analyst, Growth & Intelligence

American Express
10.2017 - 11.2019

Product Analyst, Analytics Consultant

Accenture
09.2015 - 09.2017

Product Analyst

Omics International
04.2014 - 09.2015

Product Analyst

CSIR-URDIP
01.2013 - 11.2013

M.Sc. - Science

University of Lucknow

B.Sc. - Science

University of Lucknow

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Shubhangi Srivastava