Summary
Overview
Work History
Education
Skills
Websites
Preferred Location
Personal Information
Interests
Languages
Work Preference
Timeline
GeneralManager
Shubhi Goel

Shubhi Goel

Sales Operations
Noida

Summary

Experienced operations leader specializing in business process enhancement and technology integration. Committed to adding value through innovation, effective policy enforcement, and employee engagement. Demonstrates a high level of responsibility and a forward-thinking approach that ensures long-term benefits for the company.

Overview

16
16
years of professional experience

Work History

Operations Manager

Vidysea Education Private Limited
Noida, Uttar Pradesh
08.2024 - Current
  • Led end-to-end business operations across Finance, HR, Compliance, CRM, and Administrative functions with a focus on process optimization and cross-functional coordination.
  • Managed company finances in collaboration with Chartered Accountants, ensuring 100% statutory compliance (GST, TDS, Income Tax) and timely ROC filings.
  • Headed HR recruitment and compliance, establishing structured hiring-to-exit processes, maintaining complete employee documentation, and enforcing labor law adherence.
  • Integrated multiple Zoho One modules—CRM, People, Books, and Projects—to build a unified operational system aligned with business goals.
  • Designed and implemented company-wide SOPs and internal policies, supporting standardized operations across departments.
  • Supervised visa, work permit, and international service operations, ensuring complete documentation and SLA-based partner coordination.
  • Oversaw agreement and contract management, from drafting and execution to compliance tracking and audit readiness.
  • Directed daily office management, ensuring resource availability, vendor coordination, and seamless operational flow.
  • Built and led high-performing teams, including HR staff, tele-callers, and admin support, fostering accountability and collaboration.
  • Reported key operational metrics to management, delivering actionable insights from compliance, finance, HR, and system usage data.

Regional Sales Operation Manager

Saarthi Pedagogy Pvt.Ltd
07.2022 - Current
  • Promoted to CEO Office for Heading the PAN India Sales Operations with the team of 6 members
  • Reporting to CEO over the performance, targets, achievements, hindrances and suggest the enhancements required for smooth functioning.
  • Conducting regular performance reviews, identifying areas for improvement and developing action plans to address them.
  • Spearheaded process improvements, resulting in increased productivity and reduced operational costs.
  • Handling PAN India distributor collaboration process including documentation; discount structure, collection etc.
  • Own the end-to-end process of tracking the sales funnel and operational metrics and delivering regular insights to the business; define and deliver techniques to improve the funnel performance for sales management.
  • Enforce sales team to collect the outstanding from the market as per our monthly collection plan
  • Implementing and managing CRM tool to maximise opportunities and customer relationship
  • Delivering the training to the sales team over the CRM, Expense policy, Order processing etc.
  • Collaborated with sales teams to develop strategies for increasing market share and revenue growth.
  • Devised strategic plans focused on long-term growth while addressing immediate operational challenges.
  • Managed a team of diverse employees, fostering a positive work environment that encouraged collaboration and professional growth.
  • Streamlined regional operations by implementing efficient processes and procedures.
  • Coordinated with Sales Chief Business Heads, Zonal Managers and Regional Managers to implement the best practices, streamline processes, and improve overall organizational effectiveness

Sales Operations Manager

Saarthi Pedagogy Pvt.Ltd.
06.2021 - 07.2022
  • Reporting to Chief Business Head with team of 2 members
  • Done Secondary Market competitor research for better penetration in the existing market
  • Optimized territory assignments based on market potential analysis to maximize reach among prospective customers.
  • Provided comprehensive training programs for new hires, ensuring rapid onboarding and skill development.
  • Collaborated with cross-functional teams, resulting in improved communication and coordination between departments.
  • Established robust sales forecasts using historical data analysis, allowing for better resource allocation decisions.
  • Increased sales revenue by streamlining the sales operations process and implementing effective strategies.
  • Played an integral role in launching new products successfully into the market through targeted sales efforts and promotional activities.


Manager: Planning & Operations

Extramarks Education India Pvt.ltd
05.2016 - 08.2019
  • Elevated as Manager and appointed to become a part of core team at head office to drive the new vertical of Extramarks Education: Management Support/Recruitment/MIS function of coaching classes & help to built 23 centres with 500 recruitment in a span of 9 months
  • Process Implementation & Enhancement: Ensure process compliance and improve the processes
  • Requirement Gathering: Project coordination with product development and teach team for introducing new features and improving existing product based on customer inputs
  • Coordination: Coordinate with all the stakeholders
  • MIS Reporting & Revenue Assurance: Management Reporting & Dashboard with revenue and expense analysis on daily/weekly/monthly basis
  • Expense Management: Managed Daily reports/expenses, recruitment/HR, customer & Staff grievances with the team of 4 people
  • Developed new process for employee evaluation which resulted in marked performance improvements
  • Manpower projections, recruitment & optimisation
  • Work closely with technology team to develop the ERP solution for Extramark's coaching classes smooth functioning
  • Centre Manager's of all the centres
  • In-house coordination with various departments (HR, Accounts, Technology team and management)
  • With the end customer as in when required
  • Prepare and publish various reports to the management to take critical decisions
  • Prepare pending collection tracker and coordinate with Manager to collect the pending amount in the desired timeline
  • Prepare and publish the Marketing Plan for the year with the costing
  • Worked directly with management of Extramarks Smart Coaching Centre to achieve maximum number of centre launch and admissions
  • Prepare the sales performance report of all the employees versus monthly target and share it with the management.

Asst Manager-International Business

Extramarks Education India Pvt Ltd.
12.2012 - 04.2016
  • MIS Reporting: Market Research: Lead Generation: Prepare various reporting Format and sharing with the Management (Extramarks' International Business Department)
  • Prepare Marketing reports giving details about efficacy of marketing
  • Maintain Sales ERP and fetching different types of report for business prospects
  • Track and Maintain the Daily Sales Report of all Employees
  • Collate the data received from various location and sharing with management
  • Secondary Research on education system of various countries such as South Africa, Russia, Indonesia, Dubai, etc
  • Research done on Competitor, Potential Market, Education System of potential country, Educational content, pricing and much more related to Business
  • Handle a team of 5 Tele-callers to generate international leads and share it with the Sales Team
  • Follow ups with the leads and fix the appointment for demo.

Marketing Manager

UnoSolutions Data System Pvt. Ltd
05.2012 - 12.2012
  • Got the appreciation letter by the Managing Director of the company
  • Look after marketing and branding of UnoSolution and their wide range of products
  • Create the content for various mobile application and register the product details on various platform
  • Prepare the Marketing Strategies for different products as per the budget and implement the most cost effective activity accordingly
  • Conduct Internet-based research to identify new opportunities in industry, business prospects, partners, customers etc
  • Monitor websites performances metrics and proactively create actionable online statistic reports base on key trends, insights and site commentary on a weekly and monthly basis (Google Analytics, webmaster tool etc.)
  • Prepare Marketing MIS/reports giving details about efficacy of marketing programs.

Marketing Executive

Uneecops Technologies Ltd
03.2011 - 05.2012
  • Marketing, Branding & Pre-Sales of Works Education - SAP based MIS for Schools & Institutes (ERP)
  • Generate leads through various activities
  • Maintain sales activity and lead generation Report.

Product Executive

iGroup Infotech
03.2010 - 03.2011
  • Support Sales Team by providing Marketing & Promotions solutions for various products and also lead generation
  • Responsible for promotion the products to our Prospective customers in all; Maintain sales activity and lead generation Report
  • Coordinate with Publishers regarding Trials, Quotes and access issues
  • Preparing and maintaining the database
  • Designing the Brochures, Catalogue and all Marketing Material to promote the Products of various publishers.

Management Trainee

AC Nielsen
02.2009 - 05.2009
  • Primary Research & Secondary Research
  • Worked on Various Project at Pune
  • Catchment Analysis of Retail Store (.more) In Pune
  • Sex Survey Carried Out to Understand the Different Facets of Sexuality of Single and Married Men and Women
  • Project NUMAR(Nielsen Upper, Middle & Rich)
  • Project TKML.

Education

MBA - Marketing & Finance

Kohinoor Business School
Khandala
04.2001 -

BBA - Business Administration And Management

Dayanand Academy Of Business Studies, CSJM Unive
Kanpur
04.2001 -

Skills

  • Strategy Planning

    • undefined

    Preferred Location

    Noida

    Personal Information

    • Date of Birth: 11/15/87
    • Marital Status: Married

    Interests

    Shopping

    Dance & Music

    Internet Surfing

    Languages

    English
    Bilingual or Proficient (C2)

    Work Preference

    Work Type

    Full Time

    Work Location

    HybridRemoteOn-Site

    Important To Me

    Work-life balanceCompany CultureFlexible work hoursStock Options / Equity / Profit SharingCareer advancement

    Timeline

    Operations Manager

    Vidysea Education Private Limited
    08.2024 - Current

    Regional Sales Operation Manager

    Saarthi Pedagogy Pvt.Ltd
    07.2022 - Current

    Sales Operations Manager

    Saarthi Pedagogy Pvt.Ltd.
    06.2021 - 07.2022

    Manager: Planning & Operations

    Extramarks Education India Pvt.ltd
    05.2016 - 08.2019

    Asst Manager-International Business

    Extramarks Education India Pvt Ltd.
    12.2012 - 04.2016

    Marketing Manager

    UnoSolutions Data System Pvt. Ltd
    05.2012 - 12.2012

    Marketing Executive

    Uneecops Technologies Ltd
    03.2011 - 05.2012

    Product Executive

    iGroup Infotech
    03.2010 - 03.2011

    Management Trainee

    AC Nielsen
    02.2009 - 05.2009

    MBA - Marketing & Finance

    Kohinoor Business School
    04.2001 -

    BBA - Business Administration And Management

    Dayanand Academy Of Business Studies, CSJM Unive
    04.2001 -

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