Shubhi Gupta

• Performed research on 30+ agrochemical and pharmaceutical end-uses and intermediates to identify demand trends and new product opportunities.
• Prepared periodic industry analysis reports and tracked key chemical industry trends across lifesciences sector to support strategic decision-making.
• Developed hands-on expertise using tools like SAP, SmartChem, Becker, Cortellis, and Agbio to to extract insights competitor positioning, market growth, and industry benchmarks.
• Obtained critical competitor insights and successfully captured 70% market share, contributing to ₹14 Cr in annual revenue.
• Managed the sales and marketing of two key products, consistently exceeding monthly targets by 110%, driving strong commercial performance.
• Decreased lead time by 10% by optimizing the monthly production plan, improving supply chain efficiency and product availability.

• Refined interdepartmental communication channels, improved collaboration across 6 departments, and reduced project delays by 15%, increasing client satisfaction by 12%.
• Developed inventory management plans, which boosted revenue by 10% and optimized stock turnover by 8%.
• Conducted market research on consumer behavior, providing insights that increased market share by 7% in 3 months.
• Analyzed competitors and market trends for non-woven polypropylene fabric, identified 2 major trends, and enhanced product positioning.
• Managed customer accounts using Tally, ensuring 90% invoicing accuracy and reducing collection times by 10%.

• Conducted daily updates to social media profiles, which increased the company’s online presence by 10% in one month and grew engagement by 25%.
• Facilitated product research and development, identified 5 key industrial trends and uncovered 3 potential growth areas, contributing to the launch of 2 new product features/services.
• Increased brand visibility by crafting and executing creative social media campaigns, resulting in a 35% rise in followers and an 18% boost in website traffic/conversions.

• Conducted market research with 63 dealers and 50 painters to identify brand gaps and competitor insights for strategic positioning.
• Engaged with 50 painters,38 homeowners,16 waterproofing applicators,18 architects/interior designers to understand consumer behavior.
• Analyzed consumer behavior from 122 interviews to uncover key decision drivers and awareness gaps in painting services.
• Evaluated Kansai Nerolac’s 12% market share and recommended targeted campaigns to improve visibility and competitiveness.
• Onboarded 92% of painters into the ‘Pragati’ loyalty program, boosting brand engagement and retention.

• Researched competitors, market trends, and customer perception, identified 3 growth opportunities, and improved product strategy by 5%.
• Analyzed customer behavior and product flow, which boosted engagement by 10% and increased conversion rates by 3%.
• Monitored competitors and proposed a marketing plan, resulting in a 7% increase in brand awareness.

• Conducted the financial literacy session for the underprivileged sections of society.

• Assisted in organizing the “Joy of Giving” event with the NGO “Angel Foundation.”