SHUBHOJIT BISWAS
New Delhi
Summary
Multidisciplinary Design Strategist with over 10 years of experience bridging UI/UX and Visual Systems. Expert in translating complex user requirements into intuitive digital products and cohesive brand narratives. Proven ability to lead cross-functional teams in high-stakes environments (startups, esports). Currently leveraging AI-assisted workflows to drive design efficiency and innovation.
Overview
10
10
years of professional experience
Work History
Manager - Visual Communication
MORPHOGENESIS
New Delhi
12.2024 - Current
- Brand Growth: Direct the social media strategy and website user experience (UX), driving consistent engagement and reinforcing the firm's market positioning.
- Strategic Leadership: Spearhead the visual communication lifecycle for three distinct business units, ensuring strict adherence to brand guidelines across digital, print, and architectural presentations.
- Design Systems: Established a scalable corporate design system that reduced documentation turnaround time and unified the visual identity of company profiles and pitches.
Graphic Designer
APNAKLUB
New Delhi
04.2024 - 12.2024
- Product Launch: Executed end-to-end branding and packaging design for new FMCG product lines, ensuring retail-readiness and high visual impact on shelves.
- Marketing Collateral: Developed high-conversion marketing assets, in-app visuals, and promotional creatives that supported aggressive user acquisition campaigns.
- Cross-Functional Collaboration: Partnered with product managers to refine presentation decks and internal communication assets, enhancing clarity and stakeholder buy-in.
Senior Graphic Designer
FUTURESMITH
Remote
02.2023 - 03.2024
- Creative Direction: Led the visual direction for diverse client campaigns, overseeing the creation of digital marketing creatives, social media assets, and advertising materials.
- Brand Optimization: Revamped client social media identities, resulting in measurable improvements in digital presence and audience engagement.
Graphic Designer
AFK GAMING
Hybrid
10.2015 - 02.2021
- Digital Branding: Defined and managed the visual identity for a premier esports organization, creating high-engagement content for a global gaming audience.
- Campaign Execution: Designed targeted advertising creatives and event collateral that supported major tournament coverage and marketing initiatives.
- Project Management: Managed multiple simultaneous design projects with strict deadlines, ensuring 100% on-time delivery while maintaining high aesthetic standards.
Education
PG Certificate - Visual Design & User Experience
INDIAN INSTITUTE OF TECHNOLOGY (IIT)
Hyderabad, India03-2026
Bachelor of Architecture (B.Arch) - Architecture
VASTU KALA ACADEMY, COLLEGE OF ARCHITECTURE
New Delhi, India07-2023
Skills
- Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, InDesign)
- Figma
- MS-Office (Powerpoint, Word, Excel)
- Branding Strategy
- UI and UX design
- AI-Assisted Design Workflows
- Generative AI for Visual Assets
- Brand management
- Website design
Timeline
Manager - Visual Communication
MORPHOGENESIS
12.2024 - Current
Graphic Designer
APNAKLUB
04.2024 - 12.2024
Senior Graphic Designer
FUTURESMITH
02.2023 - 03.2024
Graphic Designer
AFK GAMING
10.2015 - 02.2021
PG Certificate - Visual Design & User Experience
INDIAN INSTITUTE OF TECHNOLOGY (IIT)
Bachelor of Architecture (B.Arch) - Architecture
VASTU KALA ACADEMY, COLLEGE OF ARCHITECTURE