Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Certification
Software
Timeline
Hi, I’m

SHWETA RAI

Assistant Professor -Design
Gandhinagar
SHWETA RAI

Summary

Thinking design professional with 11 years of industry and academic experiences combined The decade long creative pursuits could be segmented as luxury jewellery specialist, social design incubator and design academician

Stepped in the industry at the luxury handmade jewellery hub in India ,designed for Lisa Cotten Jewelery and other US based high fine jewellery clients

Then Pursued the Social Design Intervention with Dell Foundation,for the Asia's largest project on sustainable jewellery /lifestyle accessories-UPLIFT

https://dhaatudesign.com/

https://www.linkedin.com/in/shweta-rai-0a099927/


Overview

12
years of professional experience
7
years of post-secondary education
1
Certification

Work History

Karnavati University
Gandhinagar

Assistant Professor of English
06.2019 - Current

Job overview

Currently contributing as, Assistant Professor at Industrial Design Department & Lifestyle Accessory Design Department at Unitedworld Institute Of Design ,as mentor to Graduation Project / Incubation/Copywright & Patent.

Curriculum Writing and Development

Academic Research and Writing

Design Thinking/Process/Ideation

Sustainable Product/Project Development/Luxury Product Design

Product Range Evolution and Design Studio based Products( Metal, Teracotta,Leather,Wood,Resin)

Craft Based Projects and Product/Model Development/Social Innovation

CAREER HIGHLIGHTS

Academics

Presented Research Article at on ‘Challenges of Design Practices and Role of Design Thinking in Convergence of Post-Pandemic Design Education’,at, Fifteenth Annual Conference Design Principles and Practices,at Monterrey, Mexico(March ,2021)

Curriculum Writing and Edit Team for Choice Based Credit System 2022-26 Curriculum as per NEP, at Karnavati University

Key Contribution at NAAC and IQAC filing and academic development

Department Mentor,for filing Patents and Copyrights,at Karnavati University

Guide and Mentor (Design,Concept & Development) at Karnavati Incubation and Innovation Center

Academics

Presented Research Article at on ‘Challenges of Design Practices and Role of Design Thinking in Convergence of Post-Panndemic Design Education’,at, Fifteenth Annual Conference Design Principles and Practices,at Monterrey, Mexico(March ,2021)

Curriculum Writing and Edit Team for Integrated Masters Porgramme and Global B.Design, at Karnavati University

Department Mentor,for filing Patents and Copyrights,at Karnavati University

Guide and Mentor (Design,Concept & Development) at Karnavati Incubation and Innovation Center

Industry-Design Practice

Social Designer and Design Coordinators, for Asia ‘s Largest Project-UPLIFT funded by Dell Foundation

Developed Social Enterprise(Jewellery & Accessory) that grew to turnover of 2Million(Ode to Earth,JJade)

Jewellery and Keychain Design and vendor supply at FabIndia

Luxury Jewelry Specialist ( Concept & Design) ,at Lisa Cotten Jewelry,Deborah Turner Designs




Pratibimb Jewellers
Mumbai-Jaipur

Design Consultant
12.2017 - 05.2019

Job overview

At Mumbai based fine jewellery Industry, designed for their domestic/overseas clients based in Latvia,managed their handcraft based fine jewellery manufacturing unit based in Jaipur

  • Met with ovee 10 customers per week to discuss design vision and individual needs.
  • Verified achievement of design requirements for advertising, multimedia ,Jewellery projects.

Lalsons Jewellers

Senior Design Consultant
03.2017 - 06.2018

Job overview

LUXURY DESIGN

With New Delhi based jewellers , designed for domestic clients in fine jewellery. Designed for finest clients, and managed their retail clientele and manufactured craft based jewellery pieces from Jaipur

  • Prepared detailed reports and supervised on design progress,sales and performance.
  • Identified design requirements for each project.
  • Created sketches and technical drawings to present design concepts to clients.
  • Provided guidance and advice to junior design team members on design-related decisions.
  • Coordinated with other departments to comply with industry regulations.
  • Utilized various software programs, creating 3D models of design concepts.
  • Developed prototypes for testing and presentation purposes.

Manipal University
Jaipur

Adjunct Faculty
11.2016 - 04.2018

Job overview

Faculty Of Design

Design Process

Packaging and Brand Studies

Trend Forecast

Visual Merchandising

DELL FOUNDATION (ACCESS Development Services-Design)
New Delhi,Jaipur, Rajasthan Execution

Design Head and Design Coordinator,Project Writer
04.2013 - 11.2015

Job overview

Social Innovation Based Design Intervention -

In a national livelihood support organisation, which aims at incubation of innovative projects and products, for sustainable livelihood for the under privileged communities and craft clusters.

The

In a national livelihood support organisation, which aims at incubation of innovative projects and products, for sustainable livelihood for the under privileged communities and craft clusters.

The leather craft cluster project with CARE INDIA,-UUMPCL,indentified clusters in Udaipuria ,Bagru and Jaipur.

The project aimed at developing footwears and bags ,utilizing the pre-dominant techniques and skills ,known to artisans ,which were later,b2b supplied to FabIndia,creating social enterprise-TANN

The sustainable craft jewellery project aimed at developing innovative supply chain model for urban poor-UPLIFT

The project had ‘Design’ as the prime intervention area,I got the opportunity to draft project proposal and execute the final project-UPLIFT,funded by,Michael and Susan Dell Foundation

The cluster areas were,in urban locations of Jaipur-lac,wood,metal,gem stones and leather.The jewellery collections are sold ,under the label-JJADE ,from social enterprise- ODE TO EARTH

Develop and execute social design projects,-UUMPCL,indentified clusters in Udaipuria ,Bagru and Jaipur.

The project aimed at developing footwears and bags ,utilizing the pre-dominant techniques and skills ,known to artisans ,which were later,b2b supplied to FabIndia,creating social enterprise-TANN

The sustainable craft jewellery project aimed at developing innovative supply chain model for urban poor-UPLIFT

The project had ‘Design’ as the prime intervention area,I got the oppoturnity to write and execute the final project-UPLIFT,funded by,Michael and Susan Dell Foundation

The cluster areas were,in urban locations of Jaipur-lac,wood,metal,gem stones and leather.The jewellery collections are sold ,under the label-JJADE ,from social enterprise- ODE TO EARTH

Develop and execute social design projects

  • Organized and maintained workflow at front desk.
  • Greeted buyers and explained studio browse process and supporting documentation.
  • Delivered buyer start packages
  • Spearheaded design process to align with client specifications and budget.

Blinglane

Senior Designer
07.2011 - 02.2013

Job overview

LUXURY DESIGN

Got the opportunity to work for international celebrity clients - Deborah Turner,Lisa Cotten,who have their fine jewellery label,the erswhile actress and Victoria ‘s Secrets’ model, target red carpet and celebrity clientele.I developed fineness and understanding of luxury products and services.

The organization grew into e-commerce for the domestic market,I could design for both b2b (fine jewellery) and b2c (fashion jewellery) clientele.

  • Developed schematics showcasing design layout, individual components and production procedures.
  • Incorporated design changes based on feedback from project teams.
  • Evaluated project scope and development schedule, and collaborated closely with project owners to establish parameters.
  • Helped company advance industry standing by creating innovative concept designs.
  • Obtained approval of concepts by submitting rough drafts to client.

Education

Suresh Gyan Vihar University
Jaipur

MBA from Strategic Management
06.2020 - 07.2022

University Overview

Nottingham Trent UniversityPearl Academy

BA (Hons) from Jewellery Design
07.2007 - 07.2011

University Overview

Dayanand Anglo Vedic School-C.B.S.E

06.2006 - 07.2007

University Overview

Course Era , Skill SHare
Online

Certificate Course from Design For AI-Midjourney , DALL-E
04.2023 - Current

University Overview

Skills

    Curriculum development

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Affiliations

Affiliations
Professional ExpertiseUnited World Institute Of Design-Assistant Professor-2019- Presented Research Article on "Challenges of Design Practices and Role of Design Thinking in Convergence of Post-Pandemic Design Education" at ,Fifteenth Annual Conference Design Principles and Practices, held at Monterrey ,Mexico Foundation Department - M.Des Integrated/B.Des Global Programme Lifestyle Accessory Design DepartmentDesign Thinking/Process Based ModulesHuman Factors and Ergonomics Accessory Design Jewellery Design ,SuperSpecialization Design Process Range Design Research Methodology Communication Skills Guide and Mentor (Design Concept& Development) - Karnavati Incubation & Innovation Centre Graduation Project Patents and Copyrights Manipal University-Adjunct Faculty 2018-16 Faculty Of Design depttDesign Process Packaging and Brand Studies Trend Forecast Visual Merchandising External Jury 2018-16 Indian Institute of Gem and Jewellery Manipal University Bansathali Vidhyapeeth Pratibimb Jewellers - Design Consultant -2017-19 At Mumbai based fine jewellery startup, designed for their domestic/overseas clients based in Latvia,managed thier craft based manufacturing unit based in Jaipur Lalsons Jewellers - Design Consultant -2016-17 With New Delhi based jewellers , designed for domestic clients in fine jewellery. Designed for finest clients, and managed their retail clientele and manufactured craft based jewellery pieces from Jaipur ACCESS Development Services-Design,Head and Coordinator-2013-15 In a national livelihood support organisation, which aims at incubation of innovative projects and products, for sustainable livelihood for the under privileged communities and craft clusters. The leather craft cluster project with CARE INDIA,-UUMPCL,indentified clusters in Udaipuria ,Bagru and Jaipur. The project aimed at developing footwears and bags ,utilizing the pre-dominant techniques and skills ,known to artisans ,which were later,b2b supplied to FabIndia,creating social enterprise-TANN The sustainable craft jewellery project aimed at developing innovative supply chain model for urban poor-UPLIFT The project had 'Design' as the prime intervention area,I got the oppoturnity to write and execute the final project-UPLIFT,funded by,Michael and Susan Dell Foundation The cluster areas were,in urban locations of Jaipur-lac,wood,metal,gem stones and leather.The jewellery collections are sold ,under the label-JJADE ,from social enterprise- ODE TO EARTH Develop and execute social design projects Blinglane-Senior Designer-2011-13 Got the opportunity to work for international celebrity clients - Deborah Turner,Lisa Cotten,who have their fine jewellery label,the erswhile actress and Victoria 's Secrets' model, target red carpet and celebrity clientele.I developed fineness and understanding of luxury products and services. The organization grew into e-commerce for the domestic market,I could design for both b2b (fine jewellery) and b2c (fashion jewellery) clientele.

Accomplishments

Accomplishments

    Presented Research Article at on ‘Challenges of Design Practices and Role of Design Thinking in Convergence of Post-Panndemic Design Education’,at, Fifteenth Annual Conference Design Principles and Practices,at Monterrey, Mexico(March ,2021)


    Mentored students for National and International Competition Entries

    Toy Design SSIP 1.0 funds sanctioned to students for startup and II Award in Gujrat state level competition

Certification

Artificial Intelligence For Design

Software

Rhinoceros

Corel Draw

Timeline

Course Era , Skill SHare
Certificate Course from Design For AI-Midjourney , DALL-E
04.2023 - Current

Artificial Intelligence For Design

04-2023
Suresh Gyan Vihar University
MBA from Strategic Management
06.2020 - 07.2022
Assistant Professor of English
Karnavati University
06.2019 - Current
Design Consultant
Pratibimb Jewellers
12.2017 - 05.2019
Senior Design Consultant
Lalsons Jewellers
03.2017 - 06.2018
Adjunct Faculty
Manipal University
11.2016 - 04.2018
Design Head and Design Coordinator,Project Writer
DELL FOUNDATION (ACCESS Development Services-Design)
04.2013 - 11.2015
Senior Designer
Blinglane
07.2011 - 02.2013
Nottingham Trent UniversityPearl Academy
BA (Hons) from Jewellery Design
07.2007 - 07.2011
Dayanand Anglo Vedic School-C.B.S.E
06.2006 - 07.2007
SHWETA RAIAssistant Professor -Design