Shwetana is a healthcare strategy consultant with over 8 years of experience in the US market, spearheading digital transformations for both payers and providers. A champion for data-driven strategies, she leverages user-centric design and business acumen to optimize growth. Shwetana's experience also includes leading project teams, crafting compelling business cases that translate strategic initiatives into tangible value, and designing operating models that support seamless experiences. Shwetana's passion lies in helping organizations achieve value through a combination of digital strategy, business acumen, and data analytics.
Demand Driven Global Growth Strategy for a Nonprofit Organization
Designed a 10-year unified global growth strategy with tactical roadmap of actions, to enable the client right size their current programs and reprioritize investments
Developed growth models based on appetite for growth, as an aid for local chapters to assess performance against market needs and demand
Health Equity Operating Model Design for a Large American Health Payer
Developed a new integrated operating model for the Racial and Health Equity (RHE) team, while mapping existing and potential new initiatives to revenue, cost and brand
• Identified value pools and value drivers to segment health equity initiatives and map back to tangible and intangible value to the organization
• Provided detailed recommendations of shifts in operating model, while also recommending additional initiatives and best practices
KPI Integration and Business Impact Estimation:
Identified key performance metrics for priority business units to measure impact of RHE activities on business value, and developed business cases
Post Merger Value Transformation for a Large American Healthcare Provider
Helped the Client Organization realize synergies from a strategic acquisition, and unlock the full potential of the combined entity, while improving patient coverage and payer network.
Value Definition | Defined strategic initiative value and proforma impact via business case creation for identified initiatives; Breakdown of the strategic objectives into value pools, value drivers and key KPIS to develop business case and define value
Value Enablement | Stood up tools needed to track value roadmap & align relevant resources; Tracked & reported delivered value; Developed a risk management infrastructure to manage risks / issues / dependencies / decisions
Value Tracking | Developed the performance tracking infrastructure to enable review and cadence of value capture; Identified and aligned on success metrics & measurement / collection frequency; Developed dashboards for tailored communication with program stakeholders
RCM Playbook for a Leading RCM Provider
Standardization of RCM Onboarding: Developed a set of standard processes and best practices for the client to enable smooth onboarding of its customers onto its RCM platform, including an automated dashboard and heatmaps to identify leading and lagging departments during the transition.
Remote Patient Monitoring Offering for a Major Retail Health Provider
Following acquisition of a Remote Patient Monitoring (RPM) Platform, the client wanted to roll out a comprehensive RPM solution for its Provider clients.
• Identified future state business capabilities based on client’s vision of a remote health monitoring product offering and created future state process flows.
• Created blueprints around Care Management (McKesson model), to design care management pathways Drafted a preliminary implementation roadmap of prioritized capabilities required for an MVP.
Created digital experience use cases, service offerings for US Healthcare clients based on the latest industry trends, consumer expectation analysis, pattern shifts, and process design improvement.
Created reusable frameworks for go-to-market strategy for clients to address virtual care as a necessity in the post pandemic world (including analysis of key considerations and impact areas for payers looking to transition into Virtual care/ Telehealth during and post COVID-19
Vendor analysis and selection for Patient/ Provider CRM, Device Management, Logistics, etc required for a Virtual Care/ Home Care/ Remote monitoring capability
Assisted leadership in M&A strategy for clients – identified and segregated critical workstreams and function/ scope of each, change management and Day 0/Day1 activities
Involved in creating the Healthcare Consulting practice’s business strategy post pandemic
Others:
Conducted extensive analyses (fit-gap analyses, competitor analyses, benchmarking against existing industry features, etc) to advise payers on key improvement areas Service Offering Creation - Created multiple re-usable service offerings to present to clients (e.g. business transformation, process transformation, telehealth, engineering a modern business, etc)
Supported business development and sales teams on multiple RFPs and RFIs