Siddharth Pujara

Digital Marketing Associate
fxis.ai | IT Company | April 2024 – Present

• Search Engine Optimization (SEO):
  Conduct in-depth SEO audits to identify technical, on-page, and off-page issues, improving overall website health and organic rankings.
  Perform keyword research and competitor analysis to optimize website content and structure.
  Write and publish SEO-friendly articles and blogs that enhance site visibility and drive targeted organic traffic.
  Collaborate with the development team to implement SEO recommendations for higher SERP performance.
• Social Media Management:
  Plan, manage, and execute content strategies across platforms like LinkedIn, Instagram, and Facebook to boost brand awareness and engagement.
  Create performance-based post designs, reels, and videos tailored to IT industry trends.
  Monitor analytics to refine content strategies, leading to improved follower growth and reach.
• Content Creation & Strategy:
  Develop content calendars aligned with business goals and upcoming trends.
  Write website content and technical articles that strengthen brand positioning and support SEO efforts.
  Coordinate with design teams to produce visually engaging creatives.
• Video Editing & Design:
  Edit short-form videos and reels using tools like Canva and basic video editors.
  Design visually appealing graphics and infographics for social media and blogs.
• Freelance Projects :
  Handle digital marketing for local businesses including social media strategy, ad campaigns, and branding.
  Provide custom SEO and growth strategies tailored to small business goals.
  Build client relationships, present reports, and manage end-to-end digital marketing activities.

Completed a 2-month internship focused on client communication, lead generation, and market research.

Gained hands-on experience in business development processes, including outreach and relationship-building.

Developed strong communication and interpersonal skills through direct client interaction.

Recognized for proactiveness and professionalism while handling responsibilities as a BDE.

• Worked closely with other interns and colleagues for knowledge sharing, skill development, and team building.