Summary
Overview
Work History
Education
Skills
Disclaimer
Projects
Certification
Timeline
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Siddharth Singh
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Siddharth Singh

Business Intelligence Analyst
Noida,UP

Summary

Prudent Business Intelligence Analyst with 4+ years providing employers with valuable and actionable data to drive profit growth. Practiced at filtering information to find and highlight vital metrics and revelatory findings. Keen support business growth by leveraging intelligence assets to predict and reveal optimal business strategies.

Overview

14
14
years of professional experience

Work History

Business Analyst

Plasma Softech Pvt Ltd
Noida , Uttar Pradesh
05.2022 - Current
  • Interacted with internal customers to understand business needs and translate into requirements and project scope.
  • Developed complex dashboard and reporting tools to track business performance metrics.
  • Generated ad-hoc reports to evaluate specific business requirements.
  • Developed and implemented data governance policies and procedures.
  • Developed customized reports, summarizing and presenting data in visually appealing format.
  • Developed data mining algorithms to identify and classify patterns in data.

Software Test Engineer

Plasma Softech
Noida , Uttar Pradesh
04.2014 - 05.2022
  • Wrote and optimized test cases to maximize success of manual software testing with consistent, thorough approaches.
  • Optimized test cases to maximize success of manual software testing.
  • Conducted regression testing, analyzed results, and submitted observations to development team.
  • Used open-source tools to develop automation scripts.

Business Development Executive

Softnix Infotech
Hyderabad , Telangana
05.2012 - 03.2014
  • Communicated directly with customers and partners to build strong business networks and relationships.
  • Negotiated client contracts and agreements to cultivate profitable business transactions.
  • Established and maintained highly effective relationships with clients and industry partners to drive growth.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.

Education

Master of Computer Application -

Bharati Vidyapeeth University
Pune

Skills

  • Test automation
  • Cypress testing
  • API testing
  • Postman and Swagger
  • JavaScript frameworks
  • Database management
  • Linux command line
  • Agile methodologies
  • Software lifecycle
  • JIRA and Assembla
  • Power BI
  • Business process improvement
  • MS Powerpoint, Excel and Word

Disclaimer

I hereby declare that the above information furnished is true to the best of my knowledge and belief.

Projects

Projects :- 

Company Name : Softnix Infotech Hyderabad.

Lead Generation & Sales Funnel Optimization 

Objective Key Responsibilities like  Increase qualified leads and improve conversion rates, Identified target markets and customer segments, Built lead databases using LinkedIn, CRM tools, and market research, Created outreach campaigns through email and cold calling, Tracked conversion rates and optimized the sales funnel. Tools like - Salesforce CRM, HubSpot, LinkedIn Sales Navigator, Excel / Google Sheets, Increased lead conversion by 30%, Generated 500+ qualified leads within 3 months. Improved client acquisition efficiency.

Market Research & Competitor Analysis

Objective Key Responsibilities like Performed SWOT analysis for competitors, Collected customer feedback and market insights, Prepared business reports and growth strategies, Presented actionable recommendations to management.Tools Used like,  Excel, Tableau, Google Analytics.

Outcomes Like - Identified new market opportunities, Improved pricing and positioning strategy, Supported data-driven business decisions.

Company Name : Plasma Softech Private Limited 

C2M Platform (Connect-to-Market Platform)

C2M is an enterprise-level digital platform designed to streamline data integration, file management, AI-powered document processing, connector management, and marketplace operations across multiple systems. The platform enables organizations to upload, manage, process, and analyze large-scale structured and unstructured data through secure APIs, connectors, and automated workflows.

As a Business Analyst, involvement includes requirement gathering, stakeholder communication, workflow analysis, API validation, system integration coordination, and preparation of business and functional documentation for multiple platform modules including Marketplace, System Collections, File Type Connectors, AI Upload Systems, and API-based data ingestion.

The platform supports: Multi-source data ingestion (Database, Flat File, Device Connectors), API-based upload and processing systems, AI-powered file analysis, and chat integrations, Automated system collections management, Marketplace connector configuration, Large-volume data export/import operations, Role-based access and secure workflows, Enterprise-level reporting and audit tracking.

Certification

  • Chat GPT and AI Hacks with MS Office Training - 16th May 2024

Timeline

Business Analyst

Plasma Softech Pvt Ltd
05.2022 - Current

Software Test Engineer

Plasma Softech
04.2014 - 05.2022

Business Development Executive

Softnix Infotech
05.2012 - 03.2014

Master of Computer Application -

Bharati Vidyapeeth University
Siddharth SinghBusiness Intelligence Analyst