Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Siraj Shaikh

Dehradun,PB

Summary

Marketing student with hands-on experience in SEO and B2B SaaS go-to-market strategies, developed through experience at Vizzly (YC S22) and EasyTransfer. Successfully created SEO-optimized content that achieved top search rankings and utilized Figma for UI design enhancements. Strong communicator with a focus on data-driven decision-making, practical results-oriented marketing approaches and and product design improvements.

Overview

1
1
year of professional experience

Work History

GTM Intern

Vizzly (YC S22)
06.2024 - 08.2024

GTM Intern at Vizzly, which provides Customer-Facing Analytics for modern SaaS applications, backed by Y Combinator.


  • Wrote 10+ SEO-optimized articles, with 4 of them ranking in the top 3 on the 1st page.
  • Prepared Google Ads CPC report for relevant keywords for upcoming campaigns, including key KPIs.
  • Learned more about advanced SEO marketing tools like Ahrefs and Spyfu.
  • Prepared LinkedIn Ads report for upcoming campaigns, including competitor research.
  • Learned about the general sales pipeline, from pre-call planning, outreach, demo setting, to closing deals and social selling.
  • Gained insights into the day-to-day operations of founders on effectively running a B2B SaaS company. This included being frugal and data-driven (Product-Led Growth), the importance of onboarding and customer education videos, over-communication within teams, and a fun remote work culture that balanced work with taking it easy.

Qincubator

Queen Mary University of London
02.2024 - 03.2024
  • Completed an 8-week incubator in collaboration with Experience Haus, focusing on Product Design and Development, which culminated in pitching our startup idea to a panel of investors.
  • Gained hands-on experience through the incubator, where we learned key aspects of product development, including user research, wireframing, prototyping, and design thinking methodologies.
  • Selected for a post-incubator project brief program, where I received additional UX/UI and product development support from Experience Haus students, enhancing our product’s design and functionality.

Growth Marketing Coordinator

EasyTransfer
05.2023 - 07.2023

A summer internship in marketing where I was tasked with social media campaigns, delivering presentations to prospective users, and analyzing data for market insights.


  • Worked on social media campaigns, including content creation, scheduling, and engagement strategies, to boost brand visibility and attract prospective users.
  • Delivered presentations to potential users, highlighting product features and benefits, aiming to convert leads and increase user adoption.
  • Analyzed market data to extract insights on user behavior, trends, and competition, which informed marketing strategies and improved campaign performance.

Barclays Bank Advance Programme

Barclays Bank - UK
02.2023 - 03.2023

Career Spring advance programme including mentoring sessions, projects and securing in-person work. I had the opportunity to learn about the technical as well as soft skills from a managers perspective that were needed to thrive in the retail products segment of Barclays.

Education

Certificate of Higher Education Diploma Supplement - Bsc (Hons) Marketing And Management

Queen Mary University of London
London
09-2024

High School Diploma -

Welham Boys' School
Dehradun, India
03-2021

Skills

Search Engine Optimization (SEO)

B2B SaaS Go-to-market Strategy

Keyword Research

Founding Sales

Figma (UI Design)

Framer

Communication

MS Excel

Languages

English
Advanced (C1)
Hindi
Bilingual or Proficient (C2)

Timeline

GTM Intern

Vizzly (YC S22)
06.2024 - 08.2024

Qincubator

Queen Mary University of London
02.2024 - 03.2024

Growth Marketing Coordinator

EasyTransfer
05.2023 - 07.2023

Barclays Bank Advance Programme

Barclays Bank - UK
02.2023 - 03.2023

Certificate of Higher Education Diploma Supplement - Bsc (Hons) Marketing And Management

Queen Mary University of London

High School Diploma -

Welham Boys' School
Siraj Shaikh