Sireesha Sykam
SEO Specialist
Hyderabad,TG
Summary
Results-driven SEO specialist with solid track record in optimizing search engine performance and driving organic traffic. Adept at conducting keyword research, on-page and off-page optimization, and technical SEO audits. Strong focus on collaboration and delivering impactful results, with flexible approach to meet evolving business needs. Known for analytical thinking, problem-solving skills, and proactive mindset in achieving team goals.
Overview
9
9
years of professional experience
Work History
SEO Specialist
Cendyn
11.2022 - Current
- Conduct Comprehensive Site Audits – Identify and resolve technical and content-related issues to enhance site performance, search visibility, and user experience.
- Align SEO with Business Strategy – Collaborate with key stakeholders to integrate SEO initiatives with broader marketing and business objectives.
- Data-Driven Keyword & Competitive Analysis – Perform in-depth keyword research and competitor analysis to uncover growth opportunities and align with business goals.
- Content Optimization & Strategy – Guide content teams in creating high-quality, SEO-friendly content that boosts engagement and conversions.
- On-Page & Off-Page SEO Monitoring – Ensure adherence to industry best practices by tracking and optimizing SEO efforts, including link-building and content strategies.
- Resolve Advanced Technical SEO Challenges – Optimize site architecture, improve crawlability, resolve indexation issues, and implement structured data enhancements.
- Collaborate with Development Teams – Work closely with developers to improve page speed, implement mobile-first optimizations, and enhance overall site performance.
- Custom Reporting & Performance Tracking – Develop and maintain dashboards to monitor key SEO metrics and provide actionable insights to stakeholders.
- Trend Analysis & Strategic Recommendations – Analyze SEO performance trends and deliver data-driven insights to drive continuous improvement.
- Cross-Functional Collaboration – Partner with content, development, and marketing teams to ensure a unified SEO strategy across all digital initiatives.
SEO Specialist
Nexa Digital Agency
03.2021 - 11.2022
- Managing Multiple Projects Across Diverse Industries – Oversee and execute SEO strategies for multiple clients across various verticals, ensuring optimized performance.
- Comprehensive On-Page & Off-Page Optimization – Implement advanced SEO techniques, including content optimization, meta tags, internal linking, and high-quality link-building strategies.
- Keyword Ranking Strategy Development – Develop and execute data-driven strategies to improve keyword rankings and enhance organic visibility on search engines.
- Technical SEO Audits & Fixes – Conduct in-depth website audits to identify and resolve technical SEO issues, including crawlability, indexing, and site structure improvements.
- Advanced Reporting & Data Visualization – Create custom SEO reports using Google Data Studio, integrating data from Google Search Console, Google Analytics, SEO Monitor, Google My Business, Hotjar, and other tools.
- SEO Tools Expertise – Utilize industry-leading SEO tools such as Screaming Frog, Ahrefs, SEMrush, SEO Monitor, Hotjar, Inspectlet, Google Analytics, Google Search Console, Google My Business (GMB), and Google Tag Manager (GTM).
- Website Performance & User Experience Optimization – Identify and resolve page loading issues, device performance problems, and Core Web Vitals concerns while collaborating with development teams.
- Google Tag Manager (GTM) Implementation – Set up and manage custom events and triggers to track user behavior and enhance data-driven decision-making.
- Core Web Vitals & Indexing Improvements – Address indexing issues, coverage errors, and other technical roadblocks to improve search engine discoverability.
- Content Strategy & Keyword Planning – Develop content plans incorporating long-tail, trending, and high-value keywords to drive targeted organic traffic.
- Backlink Acquisition & Authority Building – Implement innovative link-building strategies, including obtaining high-authority backlinks from Wikipedia, .edu, .gov, and .org domains to boost domain authority.
Sr. SEO Specialist
Foyr
11.2019 - 09.2020
- Drive Organic Traffic Growth – Implement SEO strategies to enhance the company's website visibility and improve organic traffic.
- Content Management & Optimization – Regularly update and optimize blog content to align with SEO best practices and engage the target audience.
- Comprehensive On-Page & Off-Page Optimization – Execute technical and strategic SEO initiatives to improve search rankings and authority.
- Data-Driven Reporting & Analysis – Prepare insightful SEO performance reports using Google Data Studio, integrating key metrics from various analytics tools.
- Cross-Team Collaboration – Work closely with the content and development teams to ensure SEO alignment in content creation and website enhancements.
SEO Team Lead
Boxfinity Pvt ltd
04.2018 - 05.2019
- Oversee SEO Strategy Across All Company Projects – Lead and manage the SEO efforts for all projects, ensuring optimal performance and growth.
- Team Leadership & Development – Hire, mentor, and guide the SEO team, fostering skill development and performance excellence.
- Competitive Research & Market Analysis – Conduct in-depth competitor analysis to identify opportunities and refine SEO strategies.
- Strategic Keyword Selection – Utilize both paid and free tools to identify high-impact keywords for improved rankings and traffic.
- Google Webmaster & Analytics Management – Set up, monitor, and manage Google Search Console, Google Analytics, and other analytical tools.
- Performance Reporting & Insights – Generate weekly SEO reports using analytics tools to track performance and provide clients with actionable insights.
- SEO Project Support & Coordination – Ensure seamless execution of SEO strategies across all company projects.
- SEO Checklist for Business Proposals – Contribute to business proposals by providing SEO recommendations and strategic insights.
Sr. SEO Analyst
Invitech It solutions Pvt Ltd
02.2015 - 04.2018
- Optimizing the websites to increase the traffic, and analysis of client's web site, competitor analysis and top keywords analysis
- Making strategies for On-Page, off-Page optimization
- Review of traffic reports using Google Analytics
- Word press Site Creation from Scratch (Niche Research, Domain Selection, Theme Selection, Site Creation, Site Modification, and etc.)
- Competitive Research
- Keyword Selection
- Monitoring Google Webmaster, Analytical Tools
- Involved in SEO (On-page, and Off-page Optimization), Social Media Marketing
Education
Master of Business Administration -
JNTUK
Bachelor of Computer Science - undefined
ANU
Intermediate (MPC) - undefined
Board of Intermediate Education
Secondary School Certificate - undefined
Board of Secondary Education
Skills
On-page optimization
Disclaimer
I hereby declare that the above information is true to the best of my Knowledge.
Personal Information
Father's Name: S. Ravindra
Work Preference
Work Type
Part TimeContract WorkFull TimeWork Location
RemoteHybridLanguages
English
Advanced (C1)
Timeline
SEO Specialist
Cendyn
11.2022 - Current
SEO Specialist
Nexa Digital Agency
03.2021 - 11.2022
Sr. SEO Specialist
Foyr
11.2019 - 09.2020
SEO Team Lead
Boxfinity Pvt ltd
04.2018 - 05.2019
Sr. SEO Analyst
Invitech It solutions Pvt Ltd
02.2015 - 04.2018
Bachelor of Computer Science - undefined
ANU
Intermediate (MPC) - undefined
Board of Intermediate Education
Secondary School Certificate - undefined
Board of Secondary Education
Master of Business Administration -
JNTUK
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