Sirisha Bhavaraju
Content Writer/Editor
Ahmedabad
Summary
Experienced Content Writer & Editor with 12+ years in editorial team management, brand voice consistency, and content excellence. Skilled in client communication, content strategy, and meeting targets.
Overview
12
12
years of professional experience
5
5
years of post-secondary education
Work History
Senior Content Writer
CmsMinds
6 2024 - Current
- Craft compelling content, including web pages, blog posts, and case studies.
- Collaborate with SEO and digital marketing teams to enhance content performance.
- Produce impactful and engaging copy that drives results.
- Conduct thorough research to ensure content accuracy and relevance.
- Optimize content for search engines to improve visibility and traffic.
Skills: B2B | eCommerce | SEMrush
Content Editor
Space-O Technologies
11.2023 - 3 2024
- Managed and led a team of 4-5 writers, fostering a collaborative environment and driving collective success in meeting monthly targets.
- Maintained brand voice consistency across all content, ensuring a unified and impactful message that aligns with the client's brand identity.
- Direct client communication, ensuring effective and productive partnerships that align with the client's goals and expectations.
- Met and exceeded monthly targets, showcasing a results-driven approach to content creation and delivery.
Senior Content Writer
Gainfront
04.2020 - 09.2023
- Researched industry trends and topics to create content that kept customers informed and engaged.
- Drafted effective responses to RFPs using clear, concise language.
- Collaborated with SEO specialists, product developers, and other stakeholders to ensure content meets all technical requirements.
- Created business documents and correspondence, including but not limited to company policies, ensuring accuracy and clarity of information.
Freelance Content Writer
Multiple Clients
03.2016 - 02.2023
- Designed and developed content audit to identify content gaps and prioritize content opportunities.
- Developed and maintained a content calendar to ensure the timely delivery of content.
- Managed a team of freelance writers to ensure all content was delivered on time and within budget.
- Researched and published articles on a variety of topics, including lifestyle, business, technology, and finance.
- Successfully maintained relationships with editors and other industry contacts, resulting in additional writing opportunities.
Senior Content Writer
Universal Hunt
09.2015 - 02.2016
- Wrote and edited engaging, SEO-friendly website content that improved organic traffic.
- Developed and maintained an editorial calendar to ensure content is created, edited, and published on schedule.
- Researched and wrote long-form articles that drove conversions and increased website traffic by 20%.
- Edited and proofread content written by other writers to ensure clarity, coherence, and accuracy of style.
Content Writer
Shooting Starz n More
08.2014 - 06.2015
- Researched and wrote engaging and informative blog posts that generated a high level of reader engagement.
- Created engaging content that resonated with readers, resulting in a 25% increase in social media engagement.
- Conducted keyword and audience research to ensure content was tailored to target audiences.
- Edited and optimized existing content to ensure accuracy and consistency across all channels.
Quality Auditor
Google
08.2012 - 04.2014
- Evaluated product and process design for potential quality issues before implementation.
- Reviewed websites for Quality, Content, and adherence to Google's Webmaster guidelines.
- Investigated web spam and bad SEO techniques to keep Google's Search Index clean.
- Extended web spam expertise to fight abuse across products.
- Automated manual processes and built efficiency tools.
Education
MBA - Finance & Marketing
Aurora Business School
06.2010 - 05.2012
Bachelor's Degree - Statistics
Aurora College
06.2007 - 05.2010
Skills
B2B
SaaS
Ahrefs
SurferSEO
Canva
Product-Oriented
SEO-friendly
Web3
Blockchain
White papers
Blog/article Writing
Case Studies
Content Strategy
Editing and Proofreading
Content Marketing
Languages
English
Telugu
Hindi
Tamil
References
References available upon request
Timeline
Content Editor
Space-O Technologies
11.2023 - 3 2024
Senior Content Writer
Gainfront
04.2020 - 09.2023
Freelance Content Writer
Multiple Clients
03.2016 - 02.2023
Senior Content Writer
Universal Hunt
09.2015 - 02.2016
Content Writer
Shooting Starz n More
08.2014 - 06.2015
Quality Auditor
Google
08.2012 - 04.2014
MBA - Finance & Marketing
Aurora Business School
06.2010 - 05.2012
Bachelor's Degree - Statistics
Aurora College
06.2007 - 05.2010
Senior Content Writer
CmsMinds
6 2024 - Current
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