Siva Nagaram
Lead Designer (Azorte)
Bangalore
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Accomplished Graphic Designer offering 13 years of field experience. Demonstrated success in project management, team leadership and schedule coordination. Fluent in multiple designing programs.
Overview
14
14
years of professional experience
3
3
years of post-secondary education
1
1
Language
Work History
Lead Designer
Reliance Retailer
Bangalore
11.2022 - Current
- LED Content Creation:
- Certainly! Here are five key points to consider for effective LED content creation strategy:
- Brand Consistency: Ensure LED content aligns with brand guidelines for consistent colors, fonts, and messaging to reinforce brand identity.
- Interactive Engagement: Integrate QR codes, polls, or social media hashtags to encourage audience interaction and gather valuable insights.
- Data-Driven Personalization: Leverage data analytics to tailor LED content to specific target audiences, enhancing relevance and effectiveness.
- Seasonal Theming and Adaptability: Incorporate seasonal themes into LED content for a dynamic atmosphere and ensure adaptability for different displays and sizes.
- Compliance, Feedback, and Efficiency: Stay compliant with local regulations, establish a feedback loop for continuous improvement, and consider energy-efficient designs to reduce environmental impact.
- 2. ESL (Electronic Self label) Signage:
- Real-Time Updates:
- Ensure a system for real-time price updates across all ESLs to maintain accurate and consistent pricing, minimizing errors.
- Centralized Management:
- Utilize a centralized system for efficient monitoring and control of ESLs, facilitating coordinated changes across different store sections.
- Integration with POS Systems:
- Integrate ESL systems with Point of Sale (POS) systems to automate updates, reducing discrepancies between displayed prices and actual transactions.
- Dynamic Information Display:
- Leverage ESLs for dynamic product details, promotions, features, and customer reviews, enhancing overall shopping experience.
- Efficiency and Sustainability:
- Choose energy-efficient ESLs, implement customizable templates, integrate with inventory management, and ensure multilingual support for efficient, sustainable, and customer-friendly ESL signage system.
- 3D Window Display:
- Certainly! Here are three key points for leading creation of 3D window displays and organizing VM shoots every 45 days:
- Creative Concept and Collaboration: Lead development of creative concepts for 3D window displays in collaboration with designers and visual merchandisers, ensuring alignment with brand image and current trends.
- Efficient Project Management: Manage budgets, timelines, and vendor coordination for 3D window displays. Plan seasonal adaptations and incorporate audience engagement elements while ensuring compliance with safety regulations.
- Feedback Analysis and Continuous Improvement:Collect feedback after each display, analyze its impact, and train the visual merchandising team accordingly. Collaborate with marketing for integrated campaigns and incorporate sustainable practices into display creation.
VM Creative Designer
Lifestyle International PVT LTD
Bangalore
01.2012 - 11.2022
- Created compelling visual presentations for clients, resulting in successful pitches and new business opportunities.
- Enhanced brand identity by designing visually appealing marketing materials and graphics.
- Collaborated with cross-functional teams to ensure cohesive design across all platforms.
- Mentored junior designers on best practices and industry trends, fostering professional growth within the team.
- Revamped company website layout and design, improving user experience and boosting online traffic.
- Oversaw art direction for photoshoots, ensuring consistency in style, tone, and messaging across various visual assets.
- Implemented branding guidelines across all creative deliverables to maintain a strong brand identity throughout various channels.
- Streamlined design processes by implementing new software tools and techniques, increasing productivity and efficiency.
- Managed multiple projects simultaneously, prioritizing tasks for timely completion and client satisfaction.
- Conceptualized and implemented innovative ideas to drive user engagement for clients' websites.
- Utilized well-honed skills in ADOBE CC[Software] to generate 3DsMax mockups of creative ideas.
- Used color, space and composition to produce desired artistic effects.
- Managed multiple projects simultaneously, prioritizing tasks for timely completion and client satisfaction
- Evaluated final deliverables against project requirements to ensure all design elements met client expectations and objectives
- Conceptualized innovative logo designs for businesses, enhancing their corporate image and market presence
Graphic Designer
Buzzworks Loyalty Solution
Bangalore
01.2010 - 01.2012
- Streamlined design processes for increased efficiency and faster project turnaround times.
- Elevated corporate presentations with custom infographics, effectively communicating complex data in easily digestible format.
- Developed innovative design concepts that effectively communicated brand identity and boosted overall brand awareness.
- Improved client satisfaction by creating visually appealing and impactful graphic designs for various marketing materials.
- Using creative backdrops to make the product standout in the imagery.
Taking brief from client servicing department and designing required creatives
Creating E-mailers, Website layouts
Creating Print designs for posters, newsletters, Direct mailers, brochures for campaigns & loyalty programs
Creating event related collateral – creative Backdrop design, standees etc
Creating event stage 3D perspective in 3d max Designing Brand Identity – Logo, Visiting Cards, Letterheads etc
QC of large format print files (Flex, Vinyl) for size, color, logo and other
design/print related issues Photo touch ups, creating collages in Photoshop
Stringent Archiving of creative’s on regular basis
Education
Bachelor of Commerce - Accounts
All India Institute of Trade & Commerce
Hyderabad 06.2006 - 06.2009
Skills
Production Standards
Branding strategies
Website Design
Adobe Creative Suite
Design Research
Motion graphics
Logo design
Design leadership
Project Management
Responsive design
Digital graphics
Website graphics
Photography composition
Visual Communication
Advertising understanding
Digital imagery
Branding and Identity
Illustration Abilities
Design implementation
Concept Development
Teamwork skills
Fashion trends
Creative design layouts
Environmental design
Time Management
Multitasking Abilities
Task Prioritization
Decision-Making
Teamwork and Collaboration
Timeline
Lead Designer
Reliance Retailer
11.2022 - Current
VM Creative Designer
Lifestyle International PVT LTD
01.2012 - 11.2022
Graphic Designer
Buzzworks Loyalty Solution
01.2010 - 01.2012
Bachelor of Commerce - Accounts
All India Institute of Trade & Commerce
06.2006 - 06.2009