As a resourceful Category Growth Manager, I possess strong interpersonal and communication skills and a keen interest in continuous learning. My focus on driving revenue generation and developing team-level strategies for business growth has consistently yielded positive results. I am driven by output and am skilled at measuring inputs to efficiently achieve better outcomes.
Utilized industry experts to identify analyze and showcase growing market trends, leading to the introduction of a new venture that generated $7 million in monthly revenue during its inaugural year.
Managed the value proposition of the category by hiring subject matter experts for assuring quality of the content and operational coordination with the product team, resulting in the successful development and launch of a new platform on Unacademy that delivered recorded content to end-users.
Worked in the growth team to drive business expansion, where I explored Influencer Marketing as a source for lead generation. This initiative resulted in the acquisition of 10,000 high-quality leads for the business unit within two months, making Influencer Marketing the third-largest lead-generating channel across the entire business.
Revenue : Contributed to revenue growth by elevating the Average Order Value (AOV) by INR 60,000, thereby contributing the company's overall revenue
Team Management: Led a team of 18 to achieve revenue targets, resulting in a remarkable month-over-month conversion rate of 3-4% and contributing to the overall growth of sales.
Employee benefit and retention : Contributed to employee retention by fostering a supportive work environment and mentored 3 of my team members to get promoted.
Actively identified and pursued new sales opportunities, which resulted in a significant revenue growth of 15%
Built and maintained strong relationships with customers and partners, resulting in a 25% increase in customer retention and a 30% increase in repeat business. Used customer feedback to drive product innovation and identify areas for improvement.
Demonstrated exceptional skills in prospecting, calling, and closing leads for successful business collaborations.
Successfully achieved the closure of one of the largest deals for the organization for installations and renovating work of Changi Airport Terminal 3
Content Marketing
I have achieved two Guinness World Records in the field of communication.
I have been recognized for my debate skills and have won two national-level debate competitions.