Summary
Overview
Work History
Education
Skills
Additional Information
Timeline

SMITA SWAIN

Minister Rd, Sindhi Colony, Begumpet, Hyderabad

Summary

  • Experienced Search Engine Optimization Executive with extensive experience link building, maintaining, and running successful SEO campaigns. Bringing forth broad marketing knowledge, coupled with focused campaign experience.
  • Adept at creating and implementing client-centered, successful campaigns, aimed at improving organic brand awareness and presence.
  • Boosting organic traffic, and improving search rankings. Looking for opportunities in strategic SEO roles to improve my career in Digital Marketing field.

Overview

2
2
years of professional experience

Work History

Senior SEO Executive

2.5 Years
11.2021 - Current
  • Collaborated with content creators to develop engaging articles infused with relevant keywords and strategic internal linking.
  • High-quality backlinks from authoritative sources.
  • Analyzed website performance using Google Analytics, identifying areas for improvement and optimization.
  • Boosted organic traffic by implementing advanced on-page and off-page SEO strategies.
  • Managed link-building campaigns to increase domain authority and improve search engine visibility.
  • Improved local search presence through the creation of accurate Google My Business listings and consistent NAP citations across directories.
  • Increased website crawlability by identifying and fixing broken links or any other issues affecting indexation.
  • Conducted comprehensive keyword research to optimize website pages and drive targeted traffic.
  • Conducted competitor analysis to identify gaps in strategy and capitalize on market opportunities.
  • Optimized website meta data, headers, and URL structures for maximum search engine friendliness.
  • Utilized search engine optimization and emphasized importance of link building.
  • Developed and implemented quality link-building strategies.
  • Developed a robust guest blogging program to increase brand exposure and acquire high-quality backlinks from authoritative sources.
  • Completed keyword research to target clients based on keyword targeting.
  • Created dynamic SEO strategies to exceed market competitors and meet client needs.
  • Collaborated with editorial and marketing teams to drive SEO in content creation and content programming.
  • Performed in-depth analysis of new client sites.
  • Analyzed and audited clients' websites to address performance issues.

Education

MBA - HR, Finance

BIITM, Bhubaneswar. Odisha
02.2016

BBA - HR, Finance

O.C.E.M, Bhubaneswar, Odisha
06.2011

Skills

  • Research and Analysis
  • Improve CTR using Guest Blogging
  • Planning and strategy for traffic increase
  • Off Page SEO
  • ON Page SEO
  • Google Search Console

Additional Information


  • SEO Tool: SEMrush ,Google Keyword Planner, Google Search Console
  • Design Tool: Canva
  • AI Tool: Chat GPT

Timeline

Senior SEO Executive - 2.5 Years
11.2021 - Current
BIITM - MBA, HR, Finance
O.C.E.M - BBA, HR, Finance

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