Sneh Patel
Summary
Analytical and performance-driven Campaign Manager with 2+ years of experience in digital and programmatic advertising, managing multi-channel campaigns across Google Ads, Meta Ads, DV360, Xandr, Snapchat Ads, and Vizibl. Proven expertise in optimizing ad spend, maximizing ROI, and scaling client accounts exceeding $250K/month. Skilled in data analysis, conversion optimization, and audience strategy with a strong record of delivering measurable business growth and client satisfaction.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Campaign Manager
Datawrkz
07.2024 - Current
- Managed full-funnel digital campaigns across Google, Meta, Xandr, DV360, Snapchat, and Vizibl, optimizing USD 250K+ monthly budgets.
- Drove USD 600K+ in revenue within 3 days through precision targeting and real-time bid optimization.
- Achieved 12.5% click-to-call conversion rate and 8% quality leads for a B2B heavy machinery client.
- Doubled marketing budgets year-over-year while maintaining strong ROI and cost efficiency.
- Provided strategic campaign insights, creative testing plans, and performance recommendations that elevated client retention and growth.
- Developed and executed targeted digital marketing campaigns to enhance brand visibility.
- Analyzed campaign performance data, providing insights for strategic decision-making.
Analyst Intern
Datawrkz
01.2024 - 07.2024
- Tracked and optimized campaign KPIs (CTR, CPC, CPA, ROAS) for multiple high-value accounts.
- Used Google Analytics and Looker Studio for real-time performance analysis and reporting automation.
- Conducted A/B testing and data segmentation to improve audience targeting and conversion outcomes.
- Analyzed data sets to identify trends and insights for strategic decision-making.
- Assisted in developing analytical reports to support project stakeholders.
Industrial Trainee
HAL Engine Division
01.2023 - 02.2023
- Supported process improvement initiatives in aerospace engine manufacturing workflows.
- Gained practical exposure to engineering systems, production analysis, and operations coordination.
Education
B.Tech - Aeronautical Engineering
Manipal Institute of Technology
Manipal, Karnataka07.2024
SMT Sandreben Shroff Gyan Dham School
Vapi, Gujarat03-2020
Shree Krishna International School
Vapi, Gujarat03-2018
Skills
- Platforms & Channels: Google Ads Meta Ads DV360 Xandr Vizibl Snapchat Ads Programmatic Buying
- Optimization & Analytics: ROI Optimization Bid Strategy Conversion Optimization Audience Targeting A/B Testing Performance Reporting
- Tools & Tech: Google Analytics Looker Studio Google Tag Manager Advanced Excel UTM Structuring
- Strategy & Execution: Media Planning Campaign Scaling Budget Management Client Communication Data-Driven Decision Making
Accomplishments
- Generated USD 600K+ revenue in 3 days through optimized multi-platform campaigns.
- Achieved 12.5% click-to-call conversion and 8% qualified leads for a key B2B client.
- Recognized by Datawrkz for exceptional campaign performance and ROI consistency.
Certification
- AutoCAD (Mechanical)
- Digital Manufacturing with Autodesk Fusion 360
- Amazon DPS Campaigns Certification
Languages
English
Hindi
Gujarati
Interests
Cars & Superbikes, Formula 1 & Motorsports, Fitness, Travel, Music, Esports
Timeline
Campaign Manager
Datawrkz
07.2024 - Current
Analyst Intern
Datawrkz
01.2024 - 07.2024
Industrial Trainee
HAL Engine Division
01.2023 - 02.2023
B.Tech - Aeronautical Engineering
Manipal Institute of Technology
SMT Sandreben Shroff Gyan Dham School
Shree Krishna International School