Sneha Nath
Delhi/Gurugram
Summary
Strategic and results-driven program manager with a proven track record of leading high-impact international conferences and corporate events. Adept at content strategy, cross-functional leadership, and business expansion, driving market growth and exceeding revenue targets. Expertise in event management, video production, and public relations, with a strong ability to curate compelling programs, manage high-profile stakeholders, and execute large-scale initiatives with precision. A dynamic professional combining creative vision with operational excellence, ensuring seamless execution and audience engagement.
Overview
6
6
years of professional experience
Work History
Program Manager
Vibe Media Group | Martechvibe | MIT Sloan Management Review ME & India | Fast Company ME
Dubai, Remote
06.2022 - Current
- Spearheaded end-to-end program management for high-profile international conferences and corporate events across the Middle East, Europe, Africa, Southeast Asia (APAC), and South Asia.
- Expanded the organization’s event footprint, successfully launching new market initiatives: Led the expansion into Southeast Asia (APAC) in 2023, bringing Martechvibe and MIT Sloan Management Review (MIT SMR ME) to new audiences. Launched MIT Sloan Management Review India in 2025, establishing a strong South Asian presence.
- Strategized, curated, and executed impactful conferences, overseeing everything from content development to seamless on-ground execution.
- Orchestrated cross-functional collaboration, aligning efforts across Marketing, Editorial, Delegate Acquisition, Sponsorship, and Operations to ensure each event met brand and business objectives.
- Hosted events as an MC, engaging high-profile speakers, moderators, and industry leaders in meaningful discussions.
- Owned budget creation and financial tracking, optimizing sponsorship efforts to meet and exceed revenue targets.
- Conducted in-depth market research to tailor programs to regional business landscapes, ensuring cultural and industry relevance in each market.
- Drove speaker curation and client engagement, managing C-level executives, policymakers, and industry experts, overseeing permits, logistics, and on-site experience.
- Led client-driven boardrooms and private roundtables, acting as the primary account manager for customized event programs.
- Developed innovative event formats, integrating experiential elements that enhanced audience engagement and brand positioning.
Conference Producer & Event Strategist
exchange4media & BusinessWorld
Mumbai
12.2021 - 06.2022
- Led the end-to-end production of high-profile conferences and corporate award shows, driving execution from conceptualization to on-ground delivery.
- Developed strategic event agendas, curating insightful discussions and securing top-tier industry leaders as speakers.
- Managed stakeholder relations, liaising with jury members, C-suite executives, and industry experts to ensure seamless coordination and participation.
- Oversaw multiple intellectual properties (IPs), including: Dentsu e4m Digital Advertising Report – Industry-leading insights on digital marketing trends.
e4m Content 40 Under 40 – Recognizing young leaders in content and media.
Health Marcom Awards – Honoring excellence in healthcare marketing and communications.
TV First Awards – Celebrating innovation in television advertising.
Pitch CMO Summit (across India) – Bringing together top CMOs and marketing leaders for knowledge sharing. - Oversaw sponsor recruitment for events and planned the scope of involvement, financial tie-ins, and promotional aspects for mutual benefit.
- Expanded revenue streams, driving growth through nominations, paid delegate acquisitions, and strategic media partnerships, ensuring financial success and long-term sustainability of key event properties.
- Ensured seamless execution, managing participant communication, speaker coordination, and event logistics to deliver impactful industry experiences.
Creative Producer & Brand Partnerships
Monk Entertainment
Mumbai
10.2021 - 12.2021
- Led end-to-end production for high-profile brand shoots, serving as both a Line Producer and Executive Producer, ensuring seamless execution from concept to final output.
- Spearheaded client acquisition efforts, securing key partnerships that contributed to the company’s rapid growth and reputation in the influencer marketing industry.
- Developed and executed strategic shoot plans, meticulously curating content to align with brand narratives and creative objectives.
- Worked closely with top influencers and creators, shaping content strategies that maximized engagement and audience reach.
- Oversaw script development, treatments, and pre-production planning, ensuring brand messaging was compelling and aligned with campaign goals.
- Managed cross-functional teams, streamlining communication between clients, directors, production crews, and post-production teams for on-time, high-quality project delivery.
- Played a critical role in the company’s expansion, contributing to its evolution into one of the leading influencer and creator management firms in India
- Negotiated contracts with external vendors to ensure best value for money was achieved on all projects.
Junior Production Manager & Voice-over Artist
Blackmilk Media/The Pianosa Project (Amazon Outsource)
Bangalore
05.2021 - 09.2021
- Led production operations, managing a team of 50+ professionals (Influencers, Assistant Directors, Directors of Photography, Crew, etc) to ensure seamless execution of video projects for theAmazon India marketplace.
- Supervised and coordinated shoots, overseeing logistics, production workflows, and on-set execution to meet tight deadlines and high-quality standards.
- Drove content quality control, conducting rigorous checks to maintain Amazon’s stringent production requirements and brand consistency.
- Managed post-production processes, overseeing edits, voice synchronization, and final content approvals to maintain high production quality.
- Established key performance indicators for tracking efficiency and cost savings initiatives.
- Contributed to the development of automated videos, refining processes for enhanced efficiency and content effectiveness.
- Served as the voice for 5,000+ Amazon product videos, delivering engaging and brand-aligned voiceovers to enhance the customer experience.
- Collaborated cross-functionally with creative, technical, and quality assurance teams to optimize content production and delivery.
Copywriter & Digital Content Producer
Tring India
Mumbai
01.2021 - 05.2021
- Developed persuasive brand narratives, crafting compelling copy for celebrity shout-outs and product endorsements to maximize audience impact.
- Expanded content scope to celebrity brand video promotions, ensuring seamless execution and alignment with client marketing goals.
- Assisted in celebrity brand shoots and product promotions, coordinating production logistics and content strategy to enhance brand storytelling.
- Researched and identified potential clients, pitching tailored endorsement and promotional opportunities to expand partnerships and revenue streams.
- Collaborated closely with Sales and Marketing teams, optimizing messaging strategies to drive brand success and secure high-value client partnerships.
- Played a key role in revenue-driven content creation, aligning endorsements with target audience preferences to enhance engagement and conversions.
- Demonstrated brand versatility, tailoring content to capture the essence of diverse brands and amplify visibility across digital platforms.
- Adapted tone and style for both B2B and B2C audiences, crafting customized messaging that resonated across target segments.
- Created persuasive sales materials, including pitch decks, ad copy, and marketing collateral to support business development initiatives.
Digital Content Writer
Times Network (Foodie)
Mumbai
07.2020 - 10.2020
- Led content strategy and copywriting for Times Group - Foodie, crafting engaging articles, video scripts, and social media content to enhance audience engagement.
- Managed end-to-end post-production for all YouTube content, overseeing editing, visual storytelling, and optimization to boost viewership and retention.
- Drove audience growth, curating high-impact seasonal and topical content that increased YouTube viewership and engagement.
- Collaborated with influencers and industry experts, coordinating partnerships to create compelling content aligned with food trends and audience preferences.
- Researched and developed evergreen content strategies, identifying trending topics to maximize reach and digital engagement.
- Ensured editorial excellence, proofreading and refining content to maintain the platform’s high-quality standards.
- Conducted keyword research to optimize content for search engine visibility.
- Adapted writing style according to the platform used.
Sr. Production Assistant
Times Network
Mumbai
11.2019 - 03.2020
- Supported end-to-end production of flagship shows (Leaders of Tomorrow, Branded Content), driving seamless execution from pre-production to live broadcast.
- Crafted real-time broadcast content, writing live TV headlines, transcribing high-profile interviews, and delivering editorial insights that enhanced storytelling impact.
- Conducted in-depth market research, shaping data-driven content strategies for business journalism and audience engagement.
- Played a pivotal role in live production, assisting in high-profile conferences, managing on-air flows, and coordinating music playback for a flawless viewer experience.
- Led post-production efforts, overseeing video editing, structuring content flow, and optimizing digital assets to amplify reach and enhance storytelling impact.
- Facilitated cross-functional coordination, bridging editorial, production, and technical teams to ensure seamless workflow execution.
- Collaborated closely with the camera crew and technical teams, ensuring smooth on-air transitions and high-stakes broadcast execution under tight deadlines.
Business Development & Admin Executive
Chanakya
Mumbai
07.2019 - 10.2019
- Managed day-to-day business operations, streamlining in-office communications and ensuring smooth workflow.
- Developed and executed sales strategies, actively expanding the client base, and driving revenue growth.
- Oversaw financial operations, including tax filing and compliance, P&L management, and contributing to the company’s financial stability.
- Led client engagement efforts, ensuring seamless coordination between internal teams and external stakeholders.
- Led the end-to-end setup and management of social media channels, curating content, and ensuring brand consistency. Collaborated on the production of brand promotional videos, aligning creative strategy with client marketing objectives to enhance engagement and market positioning.
- Developed growth plans by identifying key clients, key targets, and priority service lines.
Media & PR Coordinator
Calcutta Apologue
Calcutta
10.2018 - 03.2019
- Orchestrated and executed large-scale events, ensuring seamless logistics, brand alignment, and maximum audience engagement.
- Spearheaded media partnerships, securing strategic collaborations that enhanced visibility and credibility.
- Tailored event themes and messaging to resonate with regional sentiments and cultural nuances, strengthening audience connection.
- Managed stakeholder communications, coordinating with the press, sponsors, and partners to align messaging and meet program goals.
- Developed and implemented PR strategies to position events effectively within the local and national media landscape.
Copywriter & Content Writer
Icy Tales
Mumbai
01.2019 - 02.2019
- Created compelling, SEO-optimized content across the Lifestyle, Travel, Tech, and Marketing industries, driving audience engagement.
- Curated, edited, and proofread articles to ensure clarity, accuracy, and alignment with brand messaging.
- Translated complex, technical concepts into clear, persuasive copy tailored for digital audiences.
- Developed, optimized and copy-edited marketing content for consumer-facing websites.
- Conducted in-depth research on industry trends to develop relevant, high-impact content strategies.
Education
Undergraduate Degree - Bachelor of Mass Media.
Wilson College
Mumbai01.2021
Professional Training
Certifications - Udemy
(Online)02-2020
Senior Secondary (ISC) - Eco-Science
Vivekananda Mission School
Kolkata, India01.2018
Secondary - ICSE
Vivekananda Mission School
Kolkata, India01.2016
Skills
- Writing & Editing: Creative writing, technical writing, editing, content strategy
- Media & Production: Video production, post-production editing (Avid, Final Cut Pro, Premiere Pro)
- Public Relations & Communications: Global communications, PR, media relations
- Event & Program Management: Event planning, program execution, budgeting, project management
- Leadership & Strategy: Cross-functional team leadership, creative ideation, concept generation
- Technical Skills:
- MS Office: Excel, Word, PowerPoint
- Programming: QBasic, Java
- Adobe Suite: Photoshop, Lightroom CC, Illustrator, InDesign
- Video Editing: Avid, Final Cut Pro, Premiere Pro
- Profitability optimization
- Revenue growth
- Remote team management
Languages
Bengali
First Language
English
Proficient (C2)
C2
Hindi
Advanced (C1)
C1
Accomplishments
- Leadership & Project Management: Led ISA Projects for school and served as School House Captain.
- Sports & Arts: District-level swimmer and licensed Kathak instructor.
- Creative & Academic Excellence: Earned an Advanced Fine Arts Degree and won multiple creative writing contests, international spelling bees (Cambridge), and academic olympiads (Macmillan, Oxford, etc.).
Timeline
Program Manager
Vibe Media Group | Martechvibe | MIT Sloan Management Review ME & India | Fast Company ME
06.2022 - Current
Conference Producer & Event Strategist
exchange4media & BusinessWorld
12.2021 - 06.2022
Creative Producer & Brand Partnerships
Monk Entertainment
10.2021 - 12.2021
Junior Production Manager & Voice-over Artist
Blackmilk Media/The Pianosa Project (Amazon Outsource)
05.2021 - 09.2021
Copywriter & Digital Content Producer
Tring India
01.2021 - 05.2021
Digital Content Writer
Times Network (Foodie)
07.2020 - 10.2020
Sr. Production Assistant
Times Network
11.2019 - 03.2020
Business Development & Admin Executive
Chanakya
07.2019 - 10.2019
Copywriter & Content Writer
Icy Tales
01.2019 - 02.2019
Media & PR Coordinator
Calcutta Apologue
10.2018 - 03.2019
Undergraduate Degree - Bachelor of Mass Media.
Wilson College
Professional Training
Certifications - Udemy
Senior Secondary (ISC) - Eco-Science
Vivekananda Mission School
Secondary - ICSE
Vivekananda Mission School
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