Summary
Overview
Work History
Education
Skills
Timeline
Generic

SNEHA RAJNIKANTH

CHENNAI

Summary

Dynamic Branding Consultant with a proven track record at Naruvi Hospital, enhancing brand visibility and user engagement through innovative content strategies and targeted advertising campaigns. Exelled in creative direction and target audience analysis, achieving a video reach of one million in 24 hours, Skilled in internal communications and competitor analysis, driving brand positioning and product awareness.

Overview

5
5
years of professional experience

Work History

Founder

Scope Surge Digital
Chennai
02.2020 - Current
  • We're a small but mighty team of design and social media wizards who can get your social and branding game rolling.
  • Our playground : The Healthcare Industry, but we have also created magic in various other sectors.
  • Over the past 24 months we have had the privilage of helping over 14 brands build thier identity from the ground up.

Our Clients:

  • Starbucks, Global
  • Naruvi Hospital, Vellore
  • Malibu Drinks
  • The Love Hope Company, Chennai
  • Cake Company India
  • Subhash Enterprises in collaboration with Bishop Cotton Boy’s School.
  • House of Tanjore Paintings
  • Wedding chakra
  • Everest Stabilisers
  • Blossom Public School, Tanjore
  • Thambivilas
  • Quantum Leap Performance
  • Max Fashion
  • Hotel Rayas, Kumbakonam

Branding Consultant

Naruvi Hospitals
Vellore
01.2024 - Current
  • Successfully built a vibrant community of 14,500 followers on Instagram, growing from just 2,500 in less than six months! This achievement reflects my commitment to engaging with the audience effectively.
  • Ideated content that showcases all of the hospital's facilities and medical services, enhancing its online presence.
  • Designed a new website, which now features a streamlined process for online patient appointments.
  • Strategized and developed video content for client’s website and social media publications that reached one million in less than 24 hours of upload.
  • Increased patient traffic by 5%.

Content Creator

Starbucks
Mumbai
01.2022 - 01.2023
  • I had the pleasure of engaging in photography, graphic design, and video content for a variety of seasonal shoots, which I found incredibly fulfilling.
  • One of the standout projects was creating a documentary that captures the evolution of Starbucks’ iconic holiday cups.
  • Participated in the catalogue shoot for Starbucks holiday merchandise, including the collaboration with Manish Malhotra.
  • This unique partnership allowed us to blend high fashion with iconic coffee culture, creating something truly special for the brand.
  • Beyond the visual projects, I also hosted a range of Christmas events for both kids and adults. From cake mixing ceremonies to teaching children the art of coffee brewing.
  • One particularly magical event was when children wrote letters to Santa Claus, which we then posted to Santa’s house in Rovaniemi.

Education

Bachelor of Commerce - Accounting and Finance

Ethiraj College For Women
Chennai
06-2022

Skills

  • Branding
  • Photography
  • Brand Positioning
  • Creative Direction
  • Content Strategy
  • Competitor Analysis
  • Advertising Campaign
  • Influencer Marketing
  • Content Marketing

Timeline

Branding Consultant

Naruvi Hospitals
01.2024 - Current

Content Creator

Starbucks
01.2022 - 01.2023

Founder

Scope Surge Digital
02.2020 - Current

Bachelor of Commerce - Accounting and Finance

Ethiraj College For Women
SNEHA RAJNIKANTH