SNEHASIS DAS

To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.

• Looking after a major part of East Zone along with a channel of more than 100 stores and taking up the challenging & ambitious retail target of INR 33 Crore during the FY 2022/23
• Launched new cookware category - Ceraglide in February 2024, did secondary of 4000 pcs
• Handling sales of products such as Pressure Cooker, Cookware, Electrical items (e.g. Induction, Kettle, Toaster, Sandwich maker and other kitchen appliances), Gas Stoves, Gift cards etc.
• Accountable for the acquisition of new retail outlets and fetching top-line growth
• Liaising with the advertising as well as media agencies for designing ad campaigns as well as planning ATL & BTL activities for the promotion of retail stores of the organization
• Developing and maintaining relationship with franchisees through regular interactions, formulating and communicating various sales promotion schemes/ initiatives as well as activities in order to increase the sales and ensure healthy ROI
• Coordinating with the retail sales team (front line staff) and guiding them to achieve an increased sales along with the operational efficiencies
• Managing the visual merchandising of the store by coordinating with the merchandisers on a regular basis; implementing innovative merchandising techniques in order to enhance the visual appearance of the store
• Ensuring that products and services were supplied to customers on-time; tracked sales to provide accurate reports to the top management for business analysis
• Responsible for Acquisition and Improve sales of East Zone and co-ordinate with other TSO and Visual Merchandiser to operate the business of East Zone (Westbengal, Odisha, Bihar N Jharkhand and North-East)
• Established strong relationships with key clients, resulting in increased customer retention and satisfaction.
• Optimized inventory management through accurate forecasting of product demand based on historical data analysis combined with current market trends information.
• Fostered a positive work environment within the sales team by encouraging open communication, teamwork, and mutual support among team members.
• Streamlined internal processes by working closely with cross-functional teams such as operations, logistics, and finance departments to ensure smooth transactions for customers.
• Expanded market share through effective prospecting, lead generation, and negotiation skills.
• Collaborated with marketing department to develop targeted promotional campaigns that drove sales growth.
• Launched new products successfully within the assigned territory by executing well-designed launch plans tailored specifically for each product line.
• Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
• Collaborated with clients and distributors to create and promote new products.
• Implemented systems and procedures to increase sales.
• Communicated product quality and market comparisons by creating sales presentations.