Snigdha Indurti
Hyderabad
Summary
Results-driven marketing professional with expertise in digital marketing, communication, and content creation. Proven track record in launching campaigns that boost engagement and lead generation through data-driven strategies. Passionate about content development and committed to continuous learning and growth.
Overview
5
5
years of professional experience
Work History
Junior Digital Marketing Manager
Nellsys Technologies Pvt. Ltd
Frisco
02.2024 - Current
- Engineered and launched targeted digital campaigns across Meta platforms, increasing website traffic and leads by 250%
- Designed monthly content calendars and created copy and visuals for posts, resulting in a 5x increase in audience engagement over a year
- Implemented promotional messaging campaigns for platform users, resulting in over 15% increase in service bookings
- Optimized team efficiency through clear goals and deliverables using Agile Scrum process
- Mentored and managed junior marketing associates
- A digital solutions company focusing on innovative technology products/services
Communications Manager
FIITJEE Ltd
Hyderabad
08.2023 - 12.2023
- Led internal and external communications, enhancing educational campaign efficiency and raising customer satisfaction (CSAT) by 18%
- Analyzed academic performance data, designed individual improvement plans for different student groups, improving scores by 40%
- Counselled over 70 students and parents, driving improvement in career outcomes.
- An educational institute providing coaching for competitive exams
SEO Content Writer Intern
ANS Commerce
Gurgaon
07.2022 - 12.2022
- Crafted keyword-rich blogs and product descriptions, raising organic traffic for various clients through high-impact SEO strategies
- Implemented internal linking best practices, resulting in a decrease in bounce rate
- A company specializing in e-commerce solutions
Content Marketing Intern
Yehova Yire
06.2022 - 08.2022
- Produced research-backed medical blogs, growing audience reach by 25% using long-tail keyword optimization
- A non-profit organization focusing on health education
Research Assistant
NCCBM
Ballabgarh
05.2021 - 07.2021
- Conducted extensive market and technical research for published academic projects, presenting findings at two national conferences
- A research organization in the field of building materials
Education
B.E. - Chemical Engineering
BITS Pilani Hyderabad Campus
Hyderabad05.2023
Skills
- Digital Marketing
- SEO-friendly Content
- Business Analyst
- Content Creation
- Market Research
- Strategy
- Google Analytics
- AB Testing
- Canva
- Microsoft Office Suite
Accomplishments
- Meta Digital Marketing Associate Certificate, Certified to independently manage digital marketing campaigns from goal setting to execution and analysis across Meta platforms, including Facebook and Instagram, using Meta Ads Manager and audience targeting tools.
- Google Project Management Certificate, Certified to manage projects end-to-end, mastering skills in project initiation, planning, execution, agile methodologies, and stakeholder communication. Equipped to deliver projects on time and within budget using industry-standard tools and practices.
Volunteering Interests
- Multimedia Artist on Instagram, Multidisciplinary visual artist specializing in cross stitch, bead and digital art. Explores themes of pop, classical and abstract art (@snigzart).
- Soccer Vice Captain, BITS Hyd 2021-2023
Timeline
Junior Digital Marketing Manager
Nellsys Technologies Pvt. Ltd
02.2024 - Current
Communications Manager
FIITJEE Ltd
08.2023 - 12.2023
SEO Content Writer Intern
ANS Commerce
07.2022 - 12.2022
Content Marketing Intern
Yehova Yire
06.2022 - 08.2022
Research Assistant
NCCBM
05.2021 - 07.2021
B.E. - Chemical Engineering
BITS Pilani Hyderabad Campus