Somdev Upadhyay
Bangalore
Summary
With over 15 years of experience in B2B health-tech, I bring deep expertise in SaaS-based platforms, AI/ML-driven diagnostics, and corporate wellness solutions. I have a proven track record of building and scaling business functions, leading high-performing teams, and forging strategic partnerships across sectors. As Vice President at Truworth Wellness, I currently lead business functions across South India—driving go-to-market strategy, strategic alliances, and sustainable growth. I thrive in navigating complex stakeholder ecosystems, working closely with HR leaders, Benefits & rewards leader, CXOs, insurance brokers, TPAs, government bodies, and healthcare providers to deliver impactful, tech-enabled health solutions. My mission is to make preventive healthcare more accessible, affordable, and scalable through innovation. I’m passionate about transforming employee well-being by leveraging early diagnostics, rehabilitation, and digital health tools to drive better outcomes. Outside of work, I find joy and balance in nature, spirituality, and poetry—and remain deeply committed to reshaping lives through health, purpose, and empathy.
Overview
16
16
years of professional experience
Work History
Vice President & Regional Head
Truworth Wellness Health Technology Pvt Ltd
07.2024 - Current
- Company Overview: www.truworthwellness.com
- Spearheaded the onboarding of major corporate clients during the initial phase
- Successfully executed the go-to-market (GTM) strategy across both direct and indirect sales channels.
- Driving complete corporate businesses for the south region.
- Develop pricing models that will ensure profitable operations while expanding the market for TW’s offering significantly.
- Drive revenue through new and existing partnerships across healthcare eco-system.
- Lead conceptualization and execution of the corporate solutions team at Truworth wellness.
- Build & lead a direct sales team that works with high-impact customers.
- Acquire and maintain relationships with new customers with a focus on decision makers & influencers.
- Accountable for high-level external/internal client management.
- Establishes sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products.
- Www.truworthwellness.com
Head- Corporate Partnership
Niramai Health Analytix
03.2020 - 07.2024
- Company Overview: www.niramai.com
- Developed novel solution to detect breast cancer using AI/ML tool over thermography. Backed by Pi-Venture, Axilor, Ankur Capital, Kotak.
- Annual Business excellence award, consecutive 3rd years in a row.
- Developed corporate businesses from the scratch.
- Successfully implemented GTM strategies for B2B and Gov businesses.
- Scaled up FT businesses during the Covid.
- Driving complete corporate businesses and Gov empanelment.
- Develop pricing models that will ensure profitable operations while expanding the market for screening significantly.
- Drive revenue through new and existing partnerships across healthcare eco-system.
- Lead conceptualization and execution of the corporate solutions team at Niramai.
- Build & lead a direct sales team that works with high-impact customers.
- Develop extensive partnerships that help customer acquisition as well as execution on a pan-India basis.
- Represent the company at influential forums related to employee wellness and insurance.
- Www.niramai.com
Associate Director- Corporate Sales
ekincare
10.2017 - 02.2020
- Company Overview: www.ekincare.com
- Ekincare is AI powered integrated health benefit platform. Backed by Ventureast, Fidelity, Bitkemy.
- Rewarded for extraordinary achievement for boarding 40 corporate clients in one FY year.
- First employees of south India region & developed market & team from scratch.
- Generate new corporate business opportunities.
- Responsible for the business growth of the region.
- Drive revenue through new and existing partnerships across healthcare eco-system.
- Contribute towards platform development by sharing market requirements.
- Developing and executing strategic plan to achieve sales targets and expand our customer base.
- Building and maintaining strong, long-lasting customer relationships.
- Build and nurture long-term relationships with key corporate clients and channel partners in territory.
- Www.ekincare.com
City GM- Corporate & Groups
HEALTHI
11.2013 - 10.2017
- Company Overview: www.healthi.in
- Healthi brings tech, analytics & data together and compelling user experience. Backed by Piramal.
- Being 1st employees of the company: Started from scratch to grown up 3X to 9X.
- Managed sales/Ops/Provider management successfully.
- Corporate empanelment & alliances (IT, ITes, BFSI, Gov entity, Education institution etc) to generate revenue.
- Establishing relationship with Insurance brokers/ TPA to generate new business opportunities.
- Establishing relationship with Diagnostic centers/labs/Medical professionals to execute corporate health checks management.
- Sales pipeline management.
- End to end sales cycle management. Responsible for all B2B activities. Achieve revenue goals.
- Develop new business relationships, generate and negotiate for business contract.
- Develop strategic marketing plans for the portfolio through market research, market intelligence, competitive analysis, pricing, customer engagement, and business planning.
- Identify, Develop and work with Key Opinion Leaders to grow the business portfolio.
- Www.healthi.in
Manager- Corporate Marketing
NM MEDICAL
04.2009 - 10.2013
- Company Overview: www.nmmedical.com
- A Chain of Diagnostic network in Mum, Blr & Pune, pioneer in preventive health checks from 1981.
- Recognized as 'The Most Popular face in business development & for innovative approaches'.
- Being appreciated by CEO & President for excellent business partnering support.
- Have set up the new business segments.
- Corporate tie up for their employees health check up (Annual /preemployment health checks, Onsite camp/Health talk seminar).
- Conducted marketing/PR activities at PAN India level (eg: Ads, mail campaign, camps, hoardings, brochures).
- Customer Relationship & Key Account Management – Corporate preventive health checks.
- Account Planning – Forecasting, Budgeting and Scoping.
- Co-ordination with Network channel (Pan India) for health checks executions.
- Internal Training and development of new joiners into the team.
- Process planning, development and standardization.
- Responsible for identifying Opportunities in client servicing and implementing the plans as required.
- Received 'Outstanding' performance ranking and recognized as a dependable team player.
- Www.nmmedical.com
Education
Master of Business Administration - Specialized in Marketing
IBMT
01.2009
Bachelor of Science - Major- Chemistry, Physics & Math
VKSU
01.2005
Skills
Team leadership
Strategic planning
Coaching and mentoring
Decision-making
Accomplishments
- Truworth – Promoted to Vice President within one year.
- Niramai – 3x recipient of Annual Business Excellence Award (FY 2020–23); winner of Best Business Impact Award (FY 2021–22); led onboarding & execution of Southern Railway and NHM Punjab projects.
- ekincare – Earned yearly performance recognitions; represented the company as an emerging startup at NASSCOM.
- healthi – Received multiple annual performance recognitions.
- NM – Successfully implemented multiple go-to-market (GTM) strategies and collaborated on business expansion planning.
References
Will be provided upon request
Timeline
Vice President & Regional Head
Truworth Wellness Health Technology Pvt Ltd
07.2024 - Current
Head- Corporate Partnership
Niramai Health Analytix
03.2020 - 07.2024
Associate Director- Corporate Sales
ekincare
10.2017 - 02.2020
City GM- Corporate & Groups
HEALTHI
11.2013 - 10.2017
Manager- Corporate Marketing
NM MEDICAL
04.2009 - 10.2013
Bachelor of Science - Major- Chemistry, Physics & Math
VKSU
Master of Business Administration - Specialized in Marketing
IBMT