Sonakshi Sunil
Bangalore
Summary
A motivated and upbeat individual with an eye for detail and a want for continuous learning and innovation. Known for providing creative solutions within fields of experience.
Overview
6
6
years of professional experience
Work History
Non-Executive Director
Stanley Lifestyles
Bangalore
09.2024 - Current
- Attended board meetings and chaired committees to discuss strategy, financial performance and risk management.
- Reviewed financial statements, reports and other documents to assess the company's current position.
- Developed a comprehensive understanding of the company's business model and strategic objectives.
- Proposed changes in corporate policies and procedures when necessary for improvement or growth.
- Provided constructive feedback on proposals from senior executives to ensure that decisions are well informed.
- Monitored progress against agreed targets set by the board at its regular meetings.
- Evaluated potential risks associated with new products or services before launching them into the market place.
- Advised senior management on areas where additional resources may be required for successful implementation of strategies.
- Encouraged open dialogue among members of staff at all levels in order to promote innovation.
- Participated in strategic planning sessions aimed at defining future goals for the organisation.
Marketing Manager
Stanley Lifestyles
Bangalore
06.2023 - 07.2024
- Developed and implemented marketing plans for new products.
- Analyzed market trends to identify potential opportunities for growth.
- Created content for promotional materials, including brochures, flyers, and websites.
- Managed social media accounts and campaigns.
- Organized trade shows and exhibitions to promote brand awareness.
- Designed graphics and logos for advertisements, newsletters, and other marketing collateral.
- Monitored competitors' activities to keep up with industry trends.
- Evaluated the effectiveness of marketing campaigns using analytics tools.
- Tracked budgets for all marketing initiatives and provided regular updates.
- Collaborated with internal teams on product launches and advertising strategies.
- Generated ideas to increase sales through creative promotions.
- Maintained relationships with key customers through regular communication.
- Drafted press releases announcing new store launches.
- Managed creation of marketing materials, collateral and sales support tools.
- Supervised the department and provided guidance and feedback to other marketing professionals.
- Developed and managed digital marketing campaigns.
- Managed social media presence and directed programs to improve social media reputation and recognition.
Retail Sales Manager
Stanley Lifestyles
Bangalore
07.2020 - 09.2022
- Developed strategies to increase sales and profitability.
- Created weekly and monthly reports on store performance and sales objectives.
- Interfaced with specifiers (architects and interior designers) to build lasting relationships with them, inform them of new product or store launches and update them on conceptual progress made by the organization.
- Managed staffing schedules, interviewed potential employees, and provided training for new hires.
- Ensured customer satisfaction by handling inquiries, complaints, and returns professionally.
- Monitored employee performance and provided feedback to improve productivity.
- Researched current trends in the retail industry to stay competitive.
- Negotiated contracts with vendors for merchandise purchases.
- Coordinated with other departments within the organization.
- Collaborated with team members to develop creative solutions for challenges.
- Resolved conflicts between customers and staff members in a professional manner.
- Monitored team sales targets and addressed deficiencies.
- Mentored employees in management of complicated sales, complex issues and difficult customers.
- Increased store sales by cross-selling complementary items.
- Provided in-depth information on product features so customers could make educated buying decisions.
- Kept department on-target to meet sales and profit objectives by minimizing waste and pursuing revenue generation opportunities.
- Handled customer complaints and issues, ensuring satisfaction and maintaining the store's reputation.
- Oversaw visual merchandising, ensuring the sales floor was attractively arranged to maximize customer interest and sales.
- Collaborated with the HR department to recruit, hire, and onboard new sales staff.
- Fostered a positive work environment, encouraging teamwork and employee engagement.
Sales Intern
The Collective London
07.2019 - 09.2019
- Assisted with the development of marketing materials and sales strategies.
- Provided customer service support to existing clients.
- Researched potential customers and identified target markets.
- Developed relationships with new business prospects.
- Conducted competitor analysis to identify areas of improvement in products and services offered.
- Generated weekly reports on sales activity, market trends, and other relevant information for management review.
- Attended company meetings to learn about new products and services.
- Performed administrative duties such as data entry, filing, and order processing.
- Sold co-living flats with no aid from management, becoming the first intern in the company to do so.
- Created presentations for prospective clients to showcase company offerings.
- Managed client inquiries regarding product features, pricing, availability.
- Maintained an organized database of current and potential customers.
- Analyzed customer feedback to determine areas of improvement in products and services.
- Collaborated with other departments to ensure seamless customer experience across all channels.
- Provided technical advice on product specifications when necessary.
- Worked closely with sales manager to grow customer base through social media postings.
- Applied lead generating methods in high number of cold calls per day.
- Adhered to company initiatives and achieved established goals.
- Exceeded department expectations for productivity and accuracy levels.
- Assisted in developing and maintaining positive relationships with key clients to ensure customer satisfaction and loyalty.
- Participated actively in team meetings, providing updates on assigned tasks and learning from feedback.
- Listened to customer needs to identify and recommend best products and services.
- Greeted and assisted customers to foster positive experiences.
- Engaged casual shoppers to provide information about featured products and recommend merchandise, driving sales opportunities.
Marketing Intern
Lathe Puttanna Bangalore
Bangalore
07.2018 - 09.2018
- Developed content and promotional materials for various campaigns.
- Created and executed social media strategies to increase customer engagement.
- Analyzed market trends to identify potential opportunities.
- Developed strategic plans for launching new products or services into the market.
- Participated in brainstorming sessions with marketing team members to develop ideas for campaigns.
- Organized promotional events, such as a fashion show and a pop-up sale.
- Generated weekly reports on progress of marketing initiatives.
- Provided support in implementing digital marketing strategies across multiple channels.
- Monitored online conversations related to brand and product mentions.
- Collaborated with designers on creating visuals for campaigns.
- Attended meetings and worked collaboratively with cross-functional teams to brainstorm new ideas.
- Maintained the marketing database, ensuring information is current and accurate.
- Provided administrative support to the marketing team, including scheduling meetings and managing correspondence.
- Facilitated communication between the marketing department and other internal teams.
- Presented findings to management and executive leadership and fielded questions to help refine strategies.
Education
Bachelor of Arts - Dual Honours, Economics And Business Management
Nottingham Trent University
Nottingham UK06-2020
Skills
- Innovation and Creativity
- Strategic leadership
- Succession Planning
- Crisis Management
- Brand Management
- Business Development
- Customer Service
- Policy administration
- Project Planning
- Employee Development
- Active Listening
- Good Judgment
- Interpersonal Communication
- Adaptability
- Attention to Detail
- Effective Communication
- Problem-solving abilities
- Excellent Communication
- Idea Development and Brainstorming
- Negotiation and Conflict Resolution
Affiliations
- Taekwondo 3rd Dan black belt with international medals earned in South Korea during a clubs open championship.
- Organized several fundraising activities in high school.
- Student prefect in high school.
Languages
English
First Language
Kannada
Proficient (C2)
C2
Hindi
Upper Intermediate (B2)
B2
Timeline
Non-Executive Director
Stanley Lifestyles
09.2024 - Current
Marketing Manager
Stanley Lifestyles
06.2023 - 07.2024
Retail Sales Manager
Stanley Lifestyles
07.2020 - 09.2022
Sales Intern
The Collective London
07.2019 - 09.2019
Marketing Intern
Lathe Puttanna Bangalore
07.2018 - 09.2018
Bachelor of Arts - Dual Honours, Economics And Business Management
Nottingham Trent University
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