Summary
Overview
Work History
Education
Skills
Timeline
Generic
Sonal Jain

Sonal Jain

Bengaluru

Summary

A seasoned social sector professional with a decade plus years of experience in fundraising, communications, marketing, and strategy. Proven track record in developing and executing effective fundraising strategies, cultivating strong donor relationships, and leading high-performing teams. Skilled in leveraging impactful communication to advance organizational goals. Experienced in both for-profit and non-profit sectors, with a focus on CSR, donor management, and social impact.

Overview

17
17
years of professional experience

Work History

Senior Lead, Resource Mobilisation

VisionSpring
Bengaluru
05.2024 - Current
  • Partnership Development: Secured and amplified partnerships with corporates, raised approx 2+ crs CSR funding for Vision Access Projects in 6 months
  • Funnel Growth: Exceeded leads funnel by 30% to build a solid pipeline for FY 24-25.
  • Network Expansion: Expanded VisionSpring's CSR partner network through strategic outreach at industry events.
  • CRM Efficiency: Improved sales tracking in Salesforce, leading to a 20% increase in follow-up conversion rates.
  • Client Satisfaction: Achieved a 100% client satisfaction rate, resulting in higher MOU renewals.

Program Lead & Communications

Practo Foundation/Practo
02.2024 - Current
  • Led and managed the Practo Foundation to improve healthcare access and affordability.
  • Registered the Foundation as an NGO, ensuring compliance and paperwork.
  • Built strong relationships with government agencies and healthcare providers.
  • Developed and executed communication strategies to engage doctors on the Practo platform.
  • Delivered internal communications to keep Practo leadership updated on key initiatives and doctor feedback.

Lead, Acquisitions & Fundraising

The/Nudge Institute
12.2022 - 01.2024

Fundraising & Partnerships

  • Secured over $4 million in corporate funding in the past 3 months, with a pipeline of $10+ million.
  • Achieved 50% of the annual fundraising target in the first 6 months.
  • Identified and cultivated relationships with 20+ new corporate donors quarterly.
  • Developed and executed a B2B fundraising event, generating a ₹500 million pipeline.
  • Collaborated with leadership to engage HNIs and UHNWIs.
  • Developed and implemented go-to-market plans, resulting in 2+ proposals weekly.
  • Represented the organization at various forums to increase visibility and build relationships.

Marketing and Communications

  • Led marketing and communications for the fundraising team.
  • Created promotional materials for campaigns including the annual report
  • Managed the online presence, including website updates.
  • Prepared detailed progress reports for senior management.

Head of Communication, Partnerships & Fundraising

Go Dharmic International Humanitarian Non-Profit
12.2017 - 10.2022

Communication and Marketing

  • Led marketing, branding, social media, and content creation for a nonprofit.
  • Built and led 10+ team, overseeing communication, fundraising, and programs.
  • Wrote and edited press releases, annual reports, and marketing collateral.

Fundraising

  • Secured over £30 million through major gift solicitation, sponsorships, and donor relations.
  • build and managed a 5 person grants team, securing £250,000+ from corporations and foundations.
  • Executed successful fundraising events like Ahimsa and the Environment, Gala Dinners and Match Funding events raising over £1 million.

Partnerships

  • Collaborated with global organizations and government agencies (India, USA, UK).
  • Established CSR partnerships with ONGC, Uber, Marico, Byju's, Vedanta, and more.
  • Managed relationships with stakeholders to ensure project success.

Content Consultant

Government of India
03.2021 - 05.2022
  • Working as a core team member of the Hon'ble Cabinet Minister of India, Mr Piyush Goyal
  • Responsible for researching, creating, and writing content for social media, public speeches, and graphics/videos

Publishing Expert & Author Coach

Success Gyan
03.2019 - 03.2021
  • Mentored Entrepreneurs, CEOs, and HNIs in book writing and branding.
  • Guided 150+ aspiring authors to increase brand value and business growth.

Head of Marketing

Jaico Publishing
Mumbai
12.2015 - 12.2018
  • Developed and executed marketing plans, including author communications and negotiations.
  • Streamlined marketing operations through SOPs and regular team meetings.
  • Forged strategic partnerships with key book merchandisers and retailers.
  • Achievements: 3 national bestsellers (over 10,000 copies sold each), 1 Amazon Best Nonfiction 2016 (over 1 million copies sold), and managed high-profile book launches (Robin Sharma, Sadhguru, etc.).

Market Research Associate

ZS Associates
London
10.2014 - 04.2015
  • Innovation Consulting: Advised teams on cutting-edge research methodologies (ethnography, bulletin boards, etc.).
  • Content Management: Maintained and updated research pages, blogs, and newsletters.
  • Research Design and Execution: Collaborated with diverse teams to design, execute, and analyze research projects.
  • Client Engagement: Worked with global clients (TEVA, Novartis, AstraZeneca) to deliver actionable insights.
  • Market Analysis: Conducted in-depth market research and analysis to identify trends and opportunities.

Marketing Manager

OH Parsons
London
06.2013 - 10.2014
  • Served as in-house expert for strategy development and implementation
  • Conducted customer research to gain insights into consumer behavior.
  • Created content for promotional materials, including brochures, flyers, and websites.
  • Coordinated with external vendors to produce promotional items such as t-shirts and mugs.

Multiple Marketing Roles

Publishing & FMCG
London
03.2008 - 06.2013
  • Responsible for executing marketing campaigns, developing event media partnerships, and creating partnership proposals.
  • Implemented strategies to optimize audience selection and reach goals.

Education

ILSS Leadership Program - Social Impact And CSR

India Leaders For Social Sector
New Delhi
05-2024

Associate of the Chartered Institute of Marketing - Professional Marketing

Chartered Institute of Marketing
London, UK
01.2010

Bachelor in Commerce - Master in Marketing

Christ College
Bangalore, India
01.2006

Diploma in Event Management -

EMDI
Bangalore, India
01.2005

Skills

  • Communication and Content
  • Partnership Building
  • Cross-functional team leadership
  • Excellent Communication
  • Teamwork and Collaboration
  • Fundraising Events
  • Donor development
  • Grant Applications
  • Marketing

Timeline

Senior Lead, Resource Mobilisation

VisionSpring
05.2024 - Current

Program Lead & Communications

Practo Foundation/Practo
02.2024 - Current

Lead, Acquisitions & Fundraising

The/Nudge Institute
12.2022 - 01.2024

Content Consultant

Government of India
03.2021 - 05.2022

Publishing Expert & Author Coach

Success Gyan
03.2019 - 03.2021

Head of Communication, Partnerships & Fundraising

Go Dharmic International Humanitarian Non-Profit
12.2017 - 10.2022

Head of Marketing

Jaico Publishing
12.2015 - 12.2018

Market Research Associate

ZS Associates
10.2014 - 04.2015

Marketing Manager

OH Parsons
06.2013 - 10.2014

Multiple Marketing Roles

Publishing & FMCG
03.2008 - 06.2013

ILSS Leadership Program - Social Impact And CSR

India Leaders For Social Sector

Associate of the Chartered Institute of Marketing - Professional Marketing

Chartered Institute of Marketing

Bachelor in Commerce - Master in Marketing

Christ College

Diploma in Event Management -

EMDI
Sonal Jain