Sonia Negi
Faridabad
Summary
Insightful Marketing Research Analyst recognized for high productivity and efficient task completion. Skilled in data analysis, market trend identification, and consumer behavior insights. Excel at communication, problem-solving, and strategic planning to deliver actionable recommendations that drive business decisions.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Marketing & Research Analyst
KiwiTech
Noida
09.2024 - Current
- Conducted market research to identify customer preferences and needs.
- Prepared detailed reports of findings by summarizing data and creating visuals.
- Created proposals for service and product strategies based on marketing data.
- Researched client industry and marketing trends while forecasting company and product needs.
- Created surveys to discover customer preferences.
- Maintained a database of all customer responses gathered during research activities.
Marketing Research Executive
Panamoure Pvt Ltd
Gurugram
06.2023 - 06.2024
- Worked with various CRMs like HubSpot, SalesPro, and Odoo to manage data and handle diverse entries. Extensive experience with HubSpot, with strong skills in data mining.
- Focused on primary and secondary research, identifying relevant industries, sectors, and subsectors to provide accurate research reports.
- Skilled in creating email templates and using automation for bulk sending.
- Solid understanding of market trends, with experience using Google Analytics for company insights.
- Prepared reports in Excel to present datasets effectively.
Education
MBA - Marketing Management
IMTghaziabad
Ghaziabad06-2023
Skills
- Market Analysis
- Research presentation
- Business Intelligence
- Industry Trends
- Google Analytics
- Content Strategy
- Market data collection
- Communication
- Flexible and Adaptable
- Multitasking Abilities
- Analytical Thinking
- MS Office
- Multitasking
- Report Development
- Data Migration
Certification
- Google analytics
Accomplishments
- Project 1: Competitor Analysis and Market Research
Conducted in-depth competitor analysis for clients using AHERF and SEMrush, providing targeted keyword research and market insights to guide product focus. Delivered data insights with Excel charts and prepared a comprehensive presentation in PPT format. - Project 2: CRM Sales Cycle and Data Management
Oversaw SalesPro CRM for end-to-end sales cycle management and data analytics, streamlining processes to boost sales efficiency. Leveraged analytical tools to generate actionable insights for the sales team. For both projects, I was awarded for my dedication and effective approach to overcoming challenges.
Timeline
Marketing & Research Analyst
KiwiTech
09.2024 - Current
Marketing Research Executive
Panamoure Pvt Ltd
06.2023 - 06.2024
MBA - Marketing Management
IMTghaziabad
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