Product Management & Marketing | Strategic Business Operations | Business Development|
Career Ladder: Director of Product & Marketing>Sr.Director of Product & Marketing >Head of
Product & Marketing (current level) > VP of Product & Marketing /CTO (next level)
Profile Summary: A Profit-driven Leader, offering over 18 years of experience in achieving business growth objectives by investigating new business opportunities & maximizing the competitive strength for success.
Act as coach, mentor and educator to Product , Technical and SE Managers and District Managers within APAC /Asia region.
18+ years of experience as a technical leader in Storage/Infrastructure/ Video Surveillance/Software industry.
Liaison between Korea/Germany/China/ Japan and APAC Technical Leadership/Local Technical Resources
Instrumental in all government regulatory and statutory compliance and acting as Authorized India Representative (AIR).
Heading Product Management -Value Enhancements, Pricing, Consumer Insights, SWOT Analysis, Pricing, Product Certification and Project VOC, Line Up Plan & Voice of Customer /Market representation for Global PM Roadmap ,Product Marking & Model naming etc.
Leading Cyber security framework including ISO 27001 standardization , TLS ,RSA and Self Sign/CA sign certificate, IEEE 802.1x platform, Cypher suite standardization, ULCAP and FIPS TPM platform.
Overview
18
18
years of professional experience
4
4
years of post-secondary education
8
8
Certificates
1
1
Language
Work History
Head Of Product & Marketing
Hanwha Vision, Erstwhile Samsung Techwin
Bengaluru
02.2021 - Current
Spearheading World’s No.3 CCTV OEM for Product Management & Marketing ,SEA/India Region
Key Responsibility: Work for Hanwha Vision’s New Product Introduction, Training & Webinars, Partner Ecosystem Management, Pricing control, New Model Report , Line up Summary ,P&L for all Business Units –CCTV, Network Audio, Network Video Intercom & other BUs; Heading Marketing Roadmap including Event , Customer Marketing planning, Print & Electronic Media Marketing via SCM –LinkedIn, Facebook, HT Website, EDM, Newsletter, Flyer and related Design standardization, Case Study Highlights
Certification (EMC, Safety, Environment, RoHS ,IECEx, ATEX,BIS,ISI ) and Product Quality control & Market appraisals
Authorized India Representative (AIR) for all MEITY /BIS IS13252 certification in India
Leader for QC, Factory Acceptance Test and other compliance audits
In depth knowledge of R&D Milestone and Development Grade with Product /component sourcing strategies.
Leading all Media collaboration and Public relations for the company and acting as a SPOC.
Orchestrated launch for 30 new products in less than 3 years to expand market share and generate $15 Mio+ in revenue and over $ 30 Mio+ Sales funnel
Orchestrated launch for [Number] new products to expand market share and generate $[Amount] in revenue
Leader- Public Sector & Mega Projects
Dahua Technology India Private Limited
Bengaluru
05.2019 - 01.2021
Government, Safe City & Mega Projects
Significant Achievements:
Spearheading World’s No.2 CCTV OEM for Verticals : Smart City, Government, Mega Projects& Transportation BU
Worked closely with Dahua HQ (PM/R&D) in China leveraging cutting edge solutions and newinnovations for Smart City & IOT with AI, Deep Learning,Big Data & Analytics
Pioneered in managing 2 Mio USD+ large projects into Smart City, Biometrics & Access Control, Safe City, Command & Control& Security Infra; instrumental in establishing an excellent end user ecosystem
Vertical Manager-Public Sector
Prama Hikvision India Pvt. Ltd
Bengaluru
06.2018 - 03.2019
Government, Safe City & Mega Projects
Significant Achievements:
Front-led World’s No.1 CCTV OEM for Vertical : Smart City, City Surveillance ,Police & Judicial for South India
Worked closely with HIKVISION HQ (PM/R&D) in China leveraging cutting edge solutions and new innovations for Smart City & IOT with AI, Deep Learning, Big Data & Analytics
Managed $2 Mio+ large projects into Smart City, Biometrics & Access Control, Safe City & Integrated Command & Control projects
Regional Manager- Biometric BU
NEC Technologies India Pvt. Ltd
Bengaluru
08.2017 - 05.2018
Developed market for NEC World’s No
1 Biometrics LOB viz
Facial Recognition & Biometrics, Analytics & Security Products viz
NeoFace Watch, Track, Reveal & AFIS for Criminal & Civil, Live Scanner & IRIS
Worked with NEC Biometric Excellence Centre leveraging cutting edge solutions and new innovations for Retail,Transportation, Industrial & Smart City & IOT with AI ,Deep Learning,Big Data & Analytics
Secured $ 1 Mio AFIS (Automatic Fingerprint Identification) project in 2017 from CDAC for Kerala State in 2018
Key contributor in Public Safety BU for South India; headed $ 2.5 Mio +large integration projects in Safe city, BRTS etc.
Business Manager
Bosch Limited
Bengaluru
12.2010 - 08.2017
Growth Path: Joined as Product Marketing Manager & promoted as Business Manager to handle 12+region
Created, managed, and executed business plan and communicated company vision and objectives to motivate teams.
Improved business profits through innovative cost containment and revenue generation techniques.
Developed initial sales roadmaps and market strategies to promote successful product launches.
Technical Support Manager
Firepro Systems Private Limited, A Panasonic Co
Bengaluru
04.2008 - 10.2010
Successfully set up region for Electronic Low Voltage & BMS in 10+ States; achieved 1.5 Mio USD+ revenue in less than 2 yrs
Education
PGCEP-APSEM - Advance Program -Software Engineering & Management
Indian Institute of Technology
New Delhi
09.2010 - 12.2010
Bachelor of Science - Electronics & Communication Engg
WBUT
08.2003 - 07.2007
Skills
Network Infrastructure –Storage (NAS, SAS,SCASI) ,Data Optimizations, Switching & Wireless, Enterprise Software’s PA & Fire Detection and Alarm and Sprinkler Systemsundefined
Accomplishments
Resolved Product issue through consumer testing.
Awarded No.1 position with Best of the Year for 2023
Introduced 30+ new products and solution in less than 3 years to exponentially develop market and yield $ 30+ Mio revenue for SEA ,India & SAARC
Introduced Explosion proof line-up in India ,PESO certified.
Introduced IP audio lineup and Q Core AI model to grab maximum market share.
Certification
Certified in Emotional Intelligence for Transformational Leadership Program by 9Dots
Playing Lawn tennis
Love to play Tennis and send quality time with players who have 1 goal to Win!!
Playing Lawn tennis
Love to play Tennis and send quality time with players who have 1 goal to Win!!
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