Soundrapandian Baskaran
Salem
Summary
Proven Marketing Manager and Maintenance Supervisor at Aathi Bright Power Solution, adept in staff management and brand development. Spearheaded campaigns and maintenance strategies, enhancing brand presence and operational efficiency. Excelled in CRM and staff leadership, achieving significant engagement growth and productivity improvements without exceeding a single numerical percentage.
Overview
8
8
years of professional experience
Work History
Marketing Manager
Aathi Bright Power Solution
06.2021 - Current
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
- Organized successful trade show exhibits, showcasing products or services effectively to potential customers or partners.
- Performed market segmentations, targeting and positioning for each product line.
Maintenance Supervisor
Aathi Bright Power Solution
06.2016 - 06.2021
- Coordinated preventative maintenance schedules, verifying equipment safety and function.
- Streamlined work order processes for increased efficiency in addressing maintenance requests and tracking progress.
- Supervised Number employees and scheduled shifts.
- Supervised a team of technicians, providing guidance on complex repair tasks and fostering professional development opportunities.
- Managed inventories of spare parts and tools to ensure the availability of necessary resources for timely repairs.
- Increased productivity by reducing downtime, budgeting effectively, allocating tasks, and maintaining high standards of safety and work quality.
Education
Diploma - Mechanical Engineering
Kongu Vellalar Polytechnic College
Perundurai06.2012
SSLC -
Government Boys Higher Secondary School
Salem,sangakiri06.2009
Skills
- Staff Management
- Customer Relationship Management (CRM)
- Brand Promotion
- Marketing campaigns
- Brand Development
Additional Information
Fluent in : English, Tamil
MS office
Marital status : Married
Timeline
Marketing Manager
Aathi Bright Power Solution
06.2021 - Current
Maintenance Supervisor
Aathi Bright Power Solution
06.2016 - 06.2021
Diploma - Mechanical Engineering
Kongu Vellalar Polytechnic College
SSLC -
Government Boys Higher Secondary School
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