Sourabh Singh
Deputy Manager
Lucknow,UP
Summary
Seeking a mid-to-senior-level position in sales, operations, business development, or strategic planning within a reputable building materials or manufacturing organization.
A performance-driven professional with nearly 12 years of experience. A keen implementer with recognized proficiency in spearheading business operations with an aim to accomplish desired plans and targeted goals successfully. Expertise in increasing revenue through channel, project & institutional sales, exceeding targeted sales goals, developing profitable & productive business relationships, and building an extensive client base. Competent in conducting business valuations & industry analysis aided by a good understanding of the products and sales forecasting techniques. Team Player with an uncompromising commitment to performance excellence and giving fair opportunity to team members to grow with the organization.
Experienced Deputy Manager with in-depth knowledge of sales strategies, scheduling, recruitment, money handling and employee relations. Gifted leader with strong communication skills and team player mentality. Consistently achieve high level of personal integrity with strong commitment to personal growth.
Overview
11
11
years of professional experience
Work History
Deputy Manager - FCNS
Jaquar and Company Pvt Ltd
Lucknow, Uttar Pradesh
02.2024 - 03.2025
- Effectively led and motivated a team of sales and support staff to achieve regional sales targets
- Provided training and mentorship to team members, enhancing their product knowledge and sales skills.
- Conducted thorough market analysis to identify trends, opportunities, and competitive threats in the UP East region
- Developed and implemented strategic sales plans and marketing initiatives to capture market share
- Identified and addressed key market challenges, adapting strategies to local market conditions
- Built and maintained strong relationships with key clients, architects, builders, and contractors
- Effectively resolved customer issues and ensured high levels of customer satisfaction
- Represented Jaquar & Company at industry events and trade shows, promoting the company's products and services
- Prepared and presented regular sales reports and performance analyses to senior management
- Demonstrated in depth knowledge of Jaquar products and FCNS systems
- Provided technical support and product training to clients and team members
- Stayed up-to-date on industry trends and new product developments
- Made sound decisions based on market data and analysis
- Provided guidance and support to team members to help them achieve goals.
- Organized team activities to build camaraderie and foster pleasant workplace culture.
- Maintained records of all operational activities for future reference.
- Prepared monthly progress reports detailing achievements against set targets.
- Analyzed sales data to identify trends and adjust strategies accordingly.
- Worked closely with customers to understand needs and resolve diverse issues.
Business Development Manager
Lixil India Pvt LTD
04.2021 - 10.2023
- Initiated the business activity in these states, by putting up channel partners and then team in a designated market.
- MIS reports creation and with the help of these reports any associates performance can be evaluated at every aspect like sales, following processes, lead generation, influencer working, promotional activities, etc.
- Secondary and Tertiary sales processes is defined to smoothen the liquidation of stocks.
- Sales Forecasting Volume-Value wise, channel-wise planning and ensure the participation of each channel partner in the scheme.
- Timely training for personality and skill development of the team.
- Also, product selling techniques and feedback sessions for improvement in the current system.
- Planning BTL activity and execution in the ground.
- Planned and executed many different activities like UP Sales Campaign, Van Campaign, Bike Rally, Rath Yatra, Kumbh Mela Nukkad Natak (Praygaraj), Pradhan Samman, etc.
- Head different Task Force which helps or influence decision making like Pricing, NPD (new product development), New Product Launching, and Increasing profitability of the organization.
- Influencer connection plan, Plumber Mart, and Plumber Friend concept to create a new channel for the company to increase reach.
- Also created training programs to enhance their selling skills.
- Responsible for the sales on a monthly, quarterly & yearly basis.
- Achieved 120% target every year.
- Rural market development with the Govt Officials for SBM
- It includes team handling of 27 associates in Uttar Pradesh East.
- Created a new channel of dealer and distributor network in assigned area.
- Daily assigning and monitoring sales activity of team.
- Experimenting with new strategy/activity of sales & marketing for every district
- Organizing Plumber meet at different districts
- Demonstration of product at District, Block and Gram Panchayat level
- Successfully completed 4 UP campaign with UNICEF for School Sanitation
- Achieved 110% target again in FY23
- Got award of Best Conversion of Sales from leads
- Got award of Best Team in Pan India at FY22-23
- Team performance is fabulous in entire journey in Sato, we had made 170 dealers, 700 retailers and 580 plumbers, masons
- We are working with 16 distributors and cover 30 major districts in Uttar Pradesh
- Conducted market research and reported on competitors.
- Identified and pursued upselling and cross-selling opportunities within the existing client base.
- Coordinated with marketing teams to develop promotional materials and campaigns for target markets.
Territory Sales Manager
Lixil India Pvt Ltd
Lucknow
03.2019 - 04.2021
- Negotiated contracts and agreements with key clients to secure long-term business relationships.
- Penetrated new markets by investigating competitor products, services, and trends.
- Improved profit margins by effectively managing expenses, budget and overhead, increasing closings and optimizing product turns.
- Developed sales plans designed to achieve revenue targets and business objectives.
- Established ambitious goals for employees to promote achievement and surpass business targets.
- Created sales opportunities through cold-calling and other promotional activities.
- Trained team members on customer service strategies and techniques.
- Developed budget plans for sales activities and monitored expenditure.
- Enhanced sales volume through skilled support to both new and inactive customers.
Senior Sales Associate
Sato Lixil India Pvt Ltd
01.2018 - 02.2019
- Responsible for the sale of SATO toilets products in assigned territory
- Rural market development with the Govt
- Officials for SBM
- It includes team handling of 9 associates at assigned districts
- Created new channel of dealer and distributor network in assigned area
- Build my team of associates, hiring, training and then handling
- Daily assigning and monitoring sales activity of associates
- Experimenting with new strategy/activity of sales & marketing for every district
- Organizing Mason Training at village and block level for our product
- Demonstration of product at District, Block and Gram Panchayat level
- Successfully completed 1 Month sales campaign in UP to create new market
- Appointed 5 distributors and covered 12 districts in that period
Sales Manager
Reliance Jio Division
04.2016 - 12.2017
- Responsible for the sales in assigned districts
- Creating new channel of retailers, assigned their targets for monthly basis
- Worked at three different States with different markets
- Building different strategies for markets and complete our targets
- Used cold calling and networking to sell products and services.
- Enhanced product knowledge through continuous learning and professional development activities.
- Maintained well-stocked and organized sales floor with latest merchandise to drive sustained sales revenue.
- Generated reports to summarize sales performance metrics and present findings to management team.
- Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
Assistant Project Supervisor
Gammon India Pvt Ltd
Bangalore
04.2014 - 03.2016
- Resolved conflicts between team members or departments that arose during projects.
- Negotiated with project stakeholders or suppliers to obtain resources or materials.
- Submitted project deliverables to clients, consistently adhering to quality standards.
- Organized training sessions for new employees regarding project management practices.
- Monitored progress on projects, identified potential issues, and recommended solutions.
- Provided guidance to team members throughout the duration of projects.
- Prepared reports on project performance metrics for senior management review.
- Conferred with project personnel to identify and resolve problems.
- Collaborated with cross-functional teams to ensure optimal resource allocation for each task.
- Ensured adherence to company policies and procedures related to project management activities.
Education
B.E - CIVIL
Bansal College of Engineering
XII -
Guru Gobind Singh Khalsa Higher Secondary School
X -
Guru Gobind Singh Khalsa Higher Secondary School
Skills
- Sales Operations
- Distribution Management
- Business Development
- Negotiation Skills
- Team Management
- Training Skills
- Marketing Activity Management
- Customer relationship management
- Employee training
- Product knowledge
- Cross-selling strategies
- Staff training and development
Languages
- English
- Hindi
Personal Information
- Date of Birth: 12/15/83
- Gender: Male
- Marital Status: Married
Disclaimer
I hereby declare that the above information is true & correct to the best of my knowledge and belief.
Profile Snapshot
A goal-oriented individual, in quest of Middle/Senior level assignments in Sales/Operations/Business Development/Strategic Planning with a leading organization of high repute in Building Material/Manufacturing sector., Nearly 8 years of experience in spearheading business operations with an aim to accomplish desired plans and targeted goals successfully., Sales Operations, Distribution Management, Business Development, Negotiation Skills, Team Management, Training Skills, Marketing Activity Management
Languages
English
Intermediate
B1
Hindi
Advanced
C1
Timeline
Deputy Manager - FCNS
Jaquar and Company Pvt Ltd
02.2024 - 03.2025
Business Development Manager
Lixil India Pvt LTD
04.2021 - 10.2023
Territory Sales Manager
Lixil India Pvt Ltd
03.2019 - 04.2021
Senior Sales Associate
Sato Lixil India Pvt Ltd
01.2018 - 02.2019
Sales Manager
Reliance Jio Division
04.2016 - 12.2017
Assistant Project Supervisor
Gammon India Pvt Ltd
04.2014 - 03.2016
B.E - CIVIL
Bansal College of Engineering
XII -
Guru Gobind Singh Khalsa Higher Secondary School
X -
Guru Gobind Singh Khalsa Higher Secondary School
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