Sourv Shamwani
Marketing Operations Head | Brand Manager
Ahmedabad
Summary
A goal-oriented marketing expert with a demonstrated track record of success in online marketing. Proficient in planning, implementing, and overseeing campaigns for high-value clients, increasing market shares, and strengthening customer dominance. Work experience of over several years has shaped my core competencies in Marketing, communications, branding, and content creation. I aim to help businesses build their brand identity through Management with targeted copy that will engage and inform clients while growing their sales. I am committed to producing quality work that will drive success for my clients as well as the business I represent
Overview
6
6
years of professional experience
3
3
years of post-secondary education
3
3
Certifications
Work History
Assitant Manager Marketing & Branding
Gateway Group of Companies
10.2023 - Current
- Responsible for creating a campaign strategy for the target segment/solution for the period
- Generate MQLs and carry out the MQL to SQL journey
- Execute and supervise the content & campaign calendar across the digital team, design team & content team
- Create content in the form of social media posts, Whitepapers, blogs, website content, etc
- Plan and implement SEO strategy for better visibility
- Responsible for the company's PR and visibility
- Set a digital marketing calendar along with the digital marketing team to run ads and organic activities simultaneously.
Founder
Hammerpeak
09.2022 - Current
- At Hammerpeak we understand that the solar energy industry is constantly evolving, and staying ahead of the curve requires innovative and effective marketing strategies
- That's why we work closely with solar consultants and installers to help them achieve their business goals through our proven paid marketing strategies
- Our team of experts specializes in growth hacking through targeted and positioning techniques, ensuring consistent appointments, sales, and revenue growth
- We offer a range of services, including done-for-you and done-with-you options, allowing our clients to focus on growing their businesses while we handle customer acquisition strategies, lead generation, and branding services
- Our meta targeting and positioning strategies are designed to maximize ROI, ensuring that our clients get the most out of their marketing budget
- At Hammerpeak, we believe in empowering solar consultants and installers to achieve their full potential
- That's why we offer creative consulting services to help them brand their services effectively and charge the price they deserve
- By partnering with us, businesses can streamline their marketing efforts and free up valuable time to focus on what they do best - providing excellent solar energy solutions
- In short, our mission at Hammerpeak is to help solar consultants and installers achieve consistent and sustainable growth through innovative marketing strategies
- If you're looking to scale your solar practice, we invite you to message us and see how we can help take your business to the next level.
Affiliate Partner
BDSwiss
12.2021 - Current
- Increased CFD Account conversions with an effective marketing Funnel
- Continually maintained and improved the Company's reputation and positive image in markets served
- Generated HNI Leads and Helped in Prospecting and Converting them.
Marketing Manager
KeyTech
02.2023 - 10.2023
- Stake Holders Management
- Maintaining Brand Identity
- Translated brand elements into plans and go-to-market strategies
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitored market trends, researched consumer markets and competitors' activities
- Team management
- Oversaw new and ongoing marketing and advertising activities.
Head of Marketing Operations
FOREXPEDIA PVT.LTD
03.2020 - 11.2021
- Oversaw the development of traditional and social media marketing campaigns to drive sales and customer engagement
- Redesigned user experience, site functionality and online merchandising to increase sales
- Identified low-cost opportunities to increase visibility and drive traffic
- Managed branding campaigns
- Created an official company page on various social media platforms to facilitate interaction with customers
- Increased consumer retention by reactivating dormant consumers through retention campaigns
- Oversaw account budgets, internal billings and monthly P&L to achieve financial goals with an Increment of 56% in Gross Revenue
- Utilized detailed market research, specific population demographics and lifestyle data to identify the product's International target markets.
Digital marketing Associate
Venza Research Singapore
04.2019 - 12.2019
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans
- Used Vyond, Filmora to create videos and canva, Figma for post creation / Graphics designing
- Utilized effective digital marketing methods to increase sales by 45%
- Optimized social media channels and web pages to improve SEO and usability
- Created social media content with innovative brand messaging to support Lead Generation
- Evaluated market trends to stay current on consumer and competitor changes.
Video Animation Trainee
Systematix Infotech Pvt. Ltd.
02.2019 - 03.2019
- Adhered Instructions Provided By Team Leader
- Learned Basics of Video Making
- Learned Tools Like Vyond and Wondershare
- Created Animated, Whiteboard and Explainer Videos as per client's Requirement
- Created Results with video making Through Understanding
Customer Service Representative
Teleperformance India / Uber technologies Northamerica region process
04.2018 - 12.2018
- Provided primary customer support to internal and external customers
- Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns
- Collected and analyzed customer information to prepare product or service reports
- Updated account information to maintain customer records
- Solving international customer queries with efficiency
- Effectively Achieving the target of 130 solved tickets in 8 hrs duration
- Daily dip check on updates related to Uber policies
- Working on ms-excel for ticket entry
- Maintaining all KP1 as per client requirements.
Education
Bachelor of Commerce, Sales and advertising - undefined
Vishisht School of management
01.2017 - 04.2019
Bachelor of Commerce - BCom, Sales and Marketing Operations/Marketing and Distribution Teacher Education - undefined
Renaissance College of Commerce and Management, Indore
07.2016 - 05.2017
Skills
Customer Experienceundefined
Certification
Google Ads Fundamental, Google, 04/01/19, 04/01/20, 31024757
Timeline
Assitant Manager Marketing & Branding
Gateway Group of Companies
10.2023 - Current
Marketing Manager
KeyTech
02.2023 - 10.2023
Founder
Hammerpeak
09.2022 - Current
Affiliate Partner
BDSwiss
12.2021 - Current
Head of Marketing Operations
FOREXPEDIA PVT.LTD
03.2020 - 11.2021
Digital marketing Associate
Venza Research Singapore
04.2019 - 12.2019
Video Animation Trainee
Systematix Infotech Pvt. Ltd.
02.2019 - 03.2019
Customer Service Representative
Teleperformance India / Uber technologies Northamerica region process
04.2018 - 12.2018
Bachelor of Commerce, Sales and advertising - undefined
Vishisht School of management
01.2017 - 04.2019
Bachelor of Commerce - BCom, Sales and Marketing Operations/Marketing and Distribution Teacher Education - undefined
Renaissance College of Commerce and Management, Indore
07.2016 - 05.2017
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