Souvik Datta
Pune
Summary
Dynamic sales professional with a proven track record at Exide Industries, driving a monthly sales contribution of 12 Cr. Skilled in digital marketing and customer relationship management, I excel in brand development and strategic planning, fostering strong partnerships and expanding market reach. Committed to achieving results through analytical thinking and effective teamwork.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Sales Function: Unified Channel Growth and Market Development Program
Exide Industries PVT Ltd.
Pune
05.2025 - 08.2025
- Merchandising, achieve Sales Turnover.
- Coordinate with existing channel partners, support digital compliance, and expand partner network.
- Brand Building through dealers gathering and merchandising activities to enhance brand visibility.
- Implement company-led digital initiatives to benefit channel partners.
- Assist DSRs in sub-dealer stock checks, service facilitation, and scrap stock handling.
- Communicate and execute incentive programs for Dealers, Sub-Dealers.
- Registering logistics clients in the CV segment at Exide to support business growth and client engagement.
- Visit OEM channel partners to build a strong relationship and identify key areas of improvement.
- Actively participate free battery checkup awareness campaign.
- Total team sales contribution- 12 Cr. on a monthly basis, i.e. 36% share of business of the total average area division business, i.e., 33 Cr.
- Outlet Expansion covered 35 from 90 visited in 20 days session period, also 15 generated new outlets for SF brand in 20 days.
- Samrat Garages Registered in the given territory- 50+
- Fleet Owners Registered- 3+ in just 15 days of work tenure in the CV department.
- Build relationship with 150+ Humsafars, 50+ Garage Mechanics, 15+ Logistics Fleet Owners, 30+ OEM channel partners.
Sales And Marketing Intern
Mapro Foods Pvt. Ltd
Pune
12.2024 - 01.2025
- Keenly visualize Mapro Garden, testing different product lines.
- Survey of distributors or vendors who are reachable to our market and getting their information (Lead Generation).
- Sell FRUBA Jars (Pack of 30) through cross-sell and upsell.
- Do sampling at supermarket to promote our product through BTL Activity.
- Survey to find out the Profit Margin of other brands' products, making a plan for selected NPDs, and finding the GTM Strategy for NPD of Mapro's.
- Visit the bid areas, all segmented shops with SO., and observe the handling of bulk orders in the wholesale market.
- Total Sales: 8 Lacs.
- Added 38 new outlets.
- Build Relationship With 450+ retailors.
- Identified the key reasons for loss of prospects in PCMC area suggested a better plan for our former client.
Sales, Lead Generation, Lead Engagement
Pidilites Industries PVT Ltd.
Bankura
10.2023 - 10.2024
- 6-7 convinced leads for F2F.
- Honored for my performance in maintaining a projectile growth.
Education
PGDM - Marketing, Business Analytics
International Institute of Management Studies
Pune, Maharashtra, India01.2026
BSc. -
Bankura University/Saldiha College
12th -
Midnapore Town School
10th -
Midnapore Collegiate School
Skills
- MS Office
- Spreadsheets
- CANVA Graphics
- Content Writing
- RivalIQcom
- Sprout Social
- Power BI
- Market analysis
- Brand development
- Sales forecasting
- Digital marketing
- Customer relationship management
- Lead generation
- Data analytics
- Team collaboration
- Research
- Strategic planning
- Problem-solving
- Leadership
- Organization and time management
- Analytical thinking
- Planning
- Market research
- Team building
- Multitasking
- Relationship management
- Sales strategies
- Trust building
Certification
- Certified in MS Office.
- Bloomberg Completion Certification.
- Digital Marketing Certification from North Storm Academy.
- Be10X Certification- AI tools workshop.
- Sales Management Certification.
- SAP Certification.
- KPMG Six Sigma Certification ongoing.
Accomplishments
- Won Runner position on Case study competition from marketing department in our college.
- Won 2nd position in sales Pitch competition, organized by marketing dept., IIMS.
- Got the opportunity to become a valuable member of institution Case Club 1st edition.
- Won 1st prize in Drama Competition, organized by IIMS.
- Participated in Case study competition 'Dristikon 2k25' on the topic 'EV vehicle acceptance by Maruti SUZUKI', organized by IIMS.
- Participated in singing competitions and also dance competitions in various cultural events in our college and got appreciation.
- Won the B-Quiz competition under club SPARTAN in club activity 2024.
- Coordinated many intra-college competitions like Research Paper Competition and Case Study Competition under 'Dristikon'.
- Completed college Annual Short Distance Marathon 'Ayush Gadre FUN RUN'.
- Published College Annual Magazine named 'Quantum' in 'VISTA 2K25'.
- Served as Key Event Coordinator for Academic Contests in Vista Fest 2K25.
- Represented my class division being the first CR of IIMS.
- In 2008-09, an exam named 'Ganit Medha', basically a test of Mathematics and Aptitude, where I had made a place (holding a good rank, top 10) in my state when I was in school.
- Currently, I am working as an active blood donor member in my local area, or anywhere who have needed in their critical health condition.
Personal Information
- Date of Birth: 10/24/96
- Gender: M
Volunteer Experience
Educational Learning camp in the rural areas of Pune for small children., We inspired them to be focused on their studies, along with their health., Donated candles and sweets on the occasion of 'Diwali.'
Hobbies and Interests
- Playing cricket
- Gardening
- Book reading
- Networking
- Meeting new people
Disclaimer
I hereby declare that the information provided by me is true to the best of my knowledge and belief., 09/17/25, Pune
Mobile Numbers
- 8653407229
- 8250450283
Leadership Experience
Vice-President of Magazine and PRO of Student Council, IIMS, Coordinated and organized various cultural events in 2024.
Languages
Bengali
First Language
English
Proficient (C2)
C2
Hindi
Proficient (C2)
C2
German
Beginner (A1)
A1
Affiliations
Participate as an active blood donor.
Timeline
Sales Function: Unified Channel Growth and Market Development Program
Exide Industries PVT Ltd.
05.2025 - 08.2025
Sales And Marketing Intern
Mapro Foods Pvt. Ltd
12.2024 - 01.2025
Sales, Lead Generation, Lead Engagement
Pidilites Industries PVT Ltd.
10.2023 - 10.2024
PGDM - Marketing, Business Analytics
International Institute of Management Studies
BSc. -
Bankura University/Saldiha College
12th -
Midnapore Town School
10th -
Midnapore Collegiate School