Summary
Overview
Work History
Education
Skills
Languages
Certification
Affiliations
Timeline
Generic

Spandana Chitturi

Bengaluru

Summary

A highly motivated BBA student in Branding and Advertising with hands-on experience in public relations, marketing campaigns, and brand strategy. Skilled in developing and executing PR initiatives, managing social media content, and creating marketing materials that enhance visibility and consumer engagement. Experienced in event marketing through contributions to the Guthli Ad Festival and innovative brand projects at Agency M, including sustainability-focused campaigns recognized in national media. Strong background in market research, consumer insights, and campaign performance analysis, with technical proficiency in Google Analytics, Canva, Microsoft Office, and video editing tools. Recognized for excellent communication, stakeholder engagement, and creative problem-solving, with a proven ability to deliver impactful campaigns and strengthen brand presence.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Markerting Intern

ASPIRE AUTOMATIONS AND COTROLS
Bengaluru
01.2025 - 04.2025
  • Conducted market research and competitor analysis, providing actionable insights that identified new business opportunities and improved campaign effectiveness.
  • Designed and contributed to marketing materials (brochures, social media content, and client presentations), aligning messaging with brand identity and enhancing outreach to target audiences.
  • Collaborated with cross-functional teams to optimize campaign execution, supporting sales initiatives and increasing overall engagement.

Event Marketing Intern

GUTHLI AD FEST - AGENCY M
Bengaluru
10.2023 - 10.2024
  • Led audience acquisition and outreach campaigns, successfully attracting both industry leaders and student communities to the festival.
  • Collaborated with renowned advertising professionals, including Piyush Pandey and KV “Pops” Sridhar, to develop engaging content that aligned with the festival’s theme and audience interests.
  • Coordinated and facilitated expert-led seminars and organized cultural events, such as intercollegiate advertising competitions, fostering creative collaboration and industry–academia interaction.
  • Contributed to enhancing the festival’s brand visibility and engagement, positioning it as a key platform for advertising innovation and networking.

Product Innovation & Development Intern

Agency M
Bengaluru
10.2023 - 10.2024
  • Supported branding and advertising strategies to strengthen client visibility and engage diverse consumer groups effectively.
  • Led a social innovation project in partnership with Curious Collective, designing sustainable jute bags for safe glass waste collection — an initiative widely recognized for its community and environmental impact.
  • Managed the project’s social media presence and edited a documentary that showcased its goals and outcomes, earning coverage in several leading digital news outlets.
  • Collaborated with creative teams to deliver campaigns that combined social responsibility and brand storytelling, reinforcing Agency M’s reputation for innovative advertising solutions.

PR STRATIGIST

DISHI RESORTS Pvt Ltd
Chhattisgarh
02.2024 - 03.2024
  • Planned and executed public relations campaigns that strengthened the resort’s brand visibility and positioned it as a preferred leisure destination.
  • Drafted and distributed press releases and managed the resort’s social media channels, driving higher audience engagement and consistent brand messaging.
  • Built and nurtured media relationships with local and national outlets, securing extensive press coverage and positive brand recognition.
  • Handled PR crises with effective communication strategies, maintaining the resort’s reputation during high-pressure situations.
  • Conducted market research and analyzed campaign performance, providing insights that guided brand-building initiatives and boosted community engagement.

Education

BBA - Branding And Advertising

MOUNT CARMEL AUTONAMOUS COLLEGE
Bengaluru
04-2025

Skills

Core Competencies

  • Public Relations Strategy
  • Campaign Management
  • Market Research & Consumer Insights
  • Data Analysis & Reporting
  • Content Creation & Social Media Management
  • Communication & Stakeholder Engagement

Technical Skills

  • Google Analytics
  • Canva (Graphic Design & Branding Assets)
  • Microsoft PowerPoint & Word
  • Basic Video Editing
  • Social Media Tools (Instagram, LinkedIn, Facebook, X/Twitter)

Languages

English
First Language
Hindi
Intermediate (B1)
B1
Telugu
Upper Intermediate (B2)
B2
kannada
Upper Intermediate (B2)
B2

Certification

•PR and Marketing contribution for CUL-AH 2022

•Best emerging talent intern certificate

•Logistics and Human resources contribution for Carpedium 2024

•Google Analytics certificate from Google Academy

Affiliations

•National-level Throwball Player.

•Worked in the PR and Marketing team for the college fest CU-LAH, coordinating promotional activities and managing social media campaigns.

•Worked in Logistics and Human resources' core team for the college management fest called Carpedium 2024

•NCC Cadet – ‘A’ Certificate holder (National Cadet Corps)

Timeline

Markerting Intern

ASPIRE AUTOMATIONS AND COTROLS
01.2025 - 04.2025

PR STRATIGIST

DISHI RESORTS Pvt Ltd
02.2024 - 03.2024

Event Marketing Intern

GUTHLI AD FEST - AGENCY M
10.2023 - 10.2024

Product Innovation & Development Intern

Agency M
10.2023 - 10.2024

BBA - Branding And Advertising

MOUNT CARMEL AUTONAMOUS COLLEGE

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