Sreaya Goswami

• A savvy content specialist with nearly Two plus year of experience in matching businesses with the best digital and social media marketing trends and strategies through in-depth research and analysis of the market and consumer psychology.
• Excellent track record of leading efforts for revenue gains and brand awareness through an intelligent use of social media.
• Diligently scripted blog posts, articles, newsletters, press releases, and media advisories. Penned Facebook ads and optimized landing pages to capture leads and convert them into sales.
• Highly skilled in Qualitative & Primary Quantitative Research to study the criteria's of the clients which leads to an increase in organic rankings, readership/viewership, user engagement, content virility, and conversions.
• Impressive success in writing & editing content for social media sites such as LinkedIn, Instagram, and Facebook. Knowledge of Funnel Building & Sales Optimization, Email Marketing, Ad Copywriting, and so on. Recently certified in Digital Marketing, Social Media Marketing, and Search Engine Optimization.
• Assisted in the brainstorming/formulation of strategies to engage with consumers and prospects across diverse Digital and Social Media Platforms while freelancing.
• Competency in researching and shortlisting the best keywords and supervising the performance against those keywords across various digital marketing tools to identify improvements as well as increased visibility and rankings.
• Gained knowledge in social media campaigns across the various methods of digital marketing like SEO, Facebook, among others, and suggested course corrections.
• Comprehensive understanding in all SEO activities such as content strategy, link constructing, and keyword strategy to increase rankings.
• Capability to execute digital marketing strategies including but not limited to account setup, organization, and optimization daily documenting. Proficiency in the analysis of trend data from Search engine, Google analytics among other platforms during freelancing.
• Proven interpersonal, communication, and presentation skills, with the capability to work under pressure.
• Excellent writing, editing, and verbal communication skills with attention to detail and a demonstrable reasoning capability to explain and pitch ideas.

• Creative
• Attention to detail
• Innovator
• Problem Solver
• Planner
• Multitasker

• 100-101 Meta Certified Digital Marketing Associate, Meta, 08/2023- 08/2025
• Create Reels ( Meta Small Business Academy Skilling Certificate), Meta,07/2023
• Facebook Marketing( Meta Small Business Academy Skilling Certificate), Meta, 07/2023
• Grow Your Business ( Meta Small Business Academy Skilling Certificate), Meta, 07/2023
• Instagram Marketing ( Meta Small Business Academy Skilling Certificate), Meta, 07/2023
• Meta Ads Manager Learning ( Meta Small Business Skilling Certificate), Meta, 07/2023
• WhatsApp Marketing( Meta Small Business Academy Skilling Certificate), Meta ,07/2023
• Content Marketing Fundamental Course, SEMrush Academy, 01/2023
• YouTube and Video Marketing, Simplilearn, 11/2022
• Marketing Accelerator Academy Certificate, 09/2022
• Basics of Influencer Marketing and Online Reputation Management, Simplilearn, 11/2020
• Content Marketing Basics, Great Learning Academy, 11/2022
• Content Writing Certification, Content Vidhya, 09/2020

9, Prantik Sarani Balaka Lane, Bain Bari Apartment, 4th Floor, Flat No.- 4B Subhash Nagar, Dumdum Cantonment, 700065

Date of Birth: 05/01/1991

• English
• Hindi
• Bengali